The Apple Core

Jason D. O'Grady & David Morgenstern

New iPod nano rumored to shrink further

By | August 30, 2010, 5:17am PDT

Summary: Apple Insider is reporting that a new sixth-generation iPod nano could shrink the device to less than half of its current size, reducing materials, components and cost.

AppleInsider is reporting that a new sixth-generation iPod nano could shrink the device to less than half of its current size, as pictured in the mockup above.

People familiar with the matter indicated that the size and shape of the device, revealed this week through photos of third-party cases, will be more akin to the iPod shuffle than the current-generation iPod nano. Even with this small size, however, it is expected to have a traditional iPod dock connector, allowing compatibility with the existing iPod accessory ecosystem.

The new iPod nano could use the tiny 3 x 3cm display that surface in part form as an Apple-branded component earlier this summer.

It makes sense from a manufacturing perspective. Smaller means less materials, components and cost, so Apple can charge the same price, add features and reduce costs at the same time.

Leaked case designs for the new iPod nano also support the smaller, squat industrial design.

My only question: if this is indeed the new iPod nano, what on earth is going to happen to the iPod shuffle? Will it be reduced to the size of a paperclip? (iPod invisa anyone?)

Stay tuned, the new nano could arrive at Wednnesday’s Fall iPod event.

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Topics

Jason O'Grady is a journalist and author specializing in mobile technology. He has published six books on Apple and mobile gadgets and his PowerPage blog has been publishing for over 15 years.

Disclosure

Jason D. O'Grady

Jason D. O'Grady is the creator and editor of O'Grady's PowerPage, which has been publishing mobile technology news since 1995. He maintains an advertising relationship with the following legacy advertisers on the PowerPage:

  • Amazon Associates
  • Google Adsense
  • Tekserve
  • Advertising on the PowerPage is brokered by a third-party agency (BackBeat Media) and he recuses himself from these negotiations.

Biography

Jason D. O'Grady

Jason D. O'Grady developed an affinity for Apple computers after using the original Lisa, and this affinity turned into a bona-fide obsession when he got the original 128 KB Macintosh in 1984.

He started writing one of the first Web sites about Apple (O'Grady's PowerPage) in 1995 and is considered to be one of the fathers of blogging. He has been a frequent speaker at the Macworld Expo conference and a member of the conference faculty. He also co-founded the first dedicated PowerBook User Group (PPUG) in the United States.

After winning a major legal battle with Apple in 2006, he set the precedent that independent journalists are entitled to the same protections under the First Amendment as members of the mainstream media.

O'Grady is the author of The Nexus One Pocket Guide, The Droid Pocket Guide, The Google Phone Pocket Guide, and The Garmin nuvi Pocket Guide (Peachpit Press), the author of Corporations That Changed the World: Apple Inc. (Greenwood Press), and a contributor to The Mac Bible (Peachpit Press). In addition, he has contributed to numerous Mac publications over the years, including MacWEEK, Macworld, and MacPower (Japan).

When he's not writing about Apple for ZDNet at The Apple Core, he enjoys spending time with his family in New Jersey.

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RE: New iPod nano rumored to shrink further
jackson1984-24316069205748857739440257893812 11th Oct
It could be a great satisfaction to inform you that I like your do the task. That 2012 nfl jerseys you are undertaking a perfect get the job done. At all times continue to keep the spirit awesome.
0 Votes
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Hey, it's measured in centimetres!
Fred Fredrickson 30th Aug 2010
I'd be even more impressed if the spelling was correct.
0 Votes
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Actually...
frabjous 30th Aug 2010
@Fred Fredrickson In the US, meters and theaters are spelled with "ter" except when someone is trying to be pretentious. Different story across the pond, and I will always love Churchill's comment about "two great countries divided by a common language." He still rocks.
0 Votes
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Doh?
Fred Fredrickson 30th Aug 2010
I know Americans can't spell, but at least they could get it right when referring to an international standard used by all but 3 countries in the world. wink
  • Flagged
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RE: New iPod nano rumored to shrink further
patoleary Updated - 30th Aug 2010
@Fred Fredrickson
I'd be even more impressed if your grammar were correct. happy
0 Votes
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Why would I want a smaller Nano
voska1 30th Aug 2010
I like the size it is. If I wanted smaller I'd buy a shuffle.
0 Votes
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Does it occur to anyone that this might be the new shuffle instead of the new nano?
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RE: New iPod nano rumored to shrink further
russdwright@... 30th Aug 2010
Yeah, shrink it further to "[reduce] materials, components and cost", but it will cost the same as the previous generation. FAIL
0 Votes
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Ah ha!
frabjous 30th Aug 2010
@russdwright@... I KNOW you're not an Apple stockholder, or any kind of a student of business.
0 Votes
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@frabjous Nahh, probably someone like me: already disgusted by Apple's profit margins on products.
0 Votes
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Now if they'd just make a set of ear buds that sounded decent.
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Message from Apple:
rynning Updated - 30th Aug 2010
"We haven't forgotten the iPod." So now the company will have something at just about every price point between $100 and $500 that kids (and grownups) will want. Just in time for Christmas. Damn them.
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smaller is better
amasys 30th Aug 2010
because functions will be on top allowing for 50% "larger" display..
0 Votes
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Fred Fredrickson
javi1110@... 30th Aug 2010
= FAIL
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New for 2012: the iPod Implant!
Jeff Dickey Updated - 30th Aug 2010
Cupertino, CA (1 April 2012) (UPI) Apple Inc (s AAPL) today introduced the new iPod Implant, which is to replace both the existing Nano and Shuffle models. At the launch event at the now-traditional Yerba Buena Center, retiring Chairman Emeritus Steven P. Jobs announced that the new device would be available immediately. Roughly the size and shape of two typical breath mints, the newest iPod model is designed to be implanted next to the user's cochleas where, using very low-powered vibrations, it plays stereophonic music which the user hears in "perfectly detailed clarity," according to Mr. Jobs. Apple announced a partnership with The Curanderismo Group, a nationwide chain of medical practitioners who have been designated as "preferred installers" of the new device. At the event, Dr. Yuri Gallyutsinogenov, President of the Group, explained, "Installing the iPod Implant is a simple surgical procedure, which nearly all our practitioner members are now trained in. For the low, low price of $199, a customer can buy the new device and have it implanted on the same day by our specialists." Mr. Jobs was quick to clarify that the price quoted by Dr. Gallyutsinogenov was just for the installation procedure. The iPod Implant, available with storage capacities of 8, 16 and 32 gigabytes (GB), is priced from $199 to $399 for the device itself.
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RE: New iPod nano rumored to shrink further
jackson1984-24316069205748857739440257893812 11th Oct
It could be a great satisfaction to inform you that I like your do the task. That 2012 nfl jerseys you are undertaking a perfect get the job done. At all times continue to keep the spirit awesome.

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