Charlene Li of Forrester is working on a framework for measuring the ROI of blogging for organization, especially those that are concerned about the possible risks of have less control over information flow. Among the benefits she cites are lower-cost public relations, reaching influential enthusiast communities, increased responsiveness to consumer concerns, improved employee innovation and productivity and improved stock price with greater visibility into the organization.
Between the Lines
Larry Dignan and other IT industry experts, blogging at the intersection of business and technology, deliver daily news and analysis on vital enterprise trends.
Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.
Rachel King is a staff writer for ZDNet based in San Francisco.
Zack Whittaker writes for ZDNet, CNET, and CBS News. He is based in New York City.
News.com's Declan McCullaugh has juxtaposed US Representative Mark Foley's record as one of Congress' leading opponents to online predation against the recent news that he himself was apparently an online predator (if the accounts currently being published turn out to be accurate).
Now this is interesting. In an incredibly bold move that has all the makings of a gauntlet, Nokia, a company known for including Bluetooth support in its handsets, has released what appears to be a Bluetooth substitute that it's calling WiBree.
While checking out new products at DemoFall 2006, I chatted with TJ Kang, CEO of ThinkFree, a competitor to Zoho, Google and others trying to take on the dominant Microsoft Office franchise. He was showing off the AJAX edition his company's browser-based office suite.
Open source is well known as disruptive software industry force in the guise of operating systems (Linux, Solaris), servers (Apache, TomCat, JBoss), databases (MySQL, PostgreSQL) and other categories, ranging from business intelligence (JasperSoft, Pentaho) to system management (Qlusters, GroundWork).The latest project to come out of the shadows to challenge the incumbent, proprietary software vendors is Mule, a popular open source integration/enterprise service bus platform.
Last week, at MIT Emerging Technologies Conference, AOL Chairman and CEO John Miller predicted the YouTube would get acquired. When asked by a Reuters reporter if that meant that AOL was considering an acquisition of video sharing site, he made it clear that he wasn't going to confirm or deny anything and simply asked the question "Does anybody believe YouTube will be independent in five years?
Through its domestic and international Web sites, the Free Software Foundation is calling those who oppose digital rights management (DRM) technologies (eg: technologies found in products that are put out by Apple, Microsoft, and others) to arms in hopes of making Oct 3rd a global Day Against DRM.
As part of our CIO Vision series, I interviewed American Red Cross CIO Steve Cooper, who explained how he fosters innovation and about lessons learned from Hurricane Katrina, which occurred just after he joined the organization, fresh from a job as the CIO of the newly formed Department of Homeland Security. Cooper is creating a culture of "appropriate" risk-taking to foster innovation by creating “centers of excellence.
As cliche as it sounds, my father always impressed upon me that actions speak louder than words. So, this is a blog post about the transparent action that ZDNet is willing to take in the name of both Internet and privacy advancement.
Okay. So, we've taped all sorts of video coverage here on ZDNet.