At a Churchill Club event on July 21, Chris Anderson, editor-in-chief of Wired Magazine presented "The Long Tail: Finding New Markets in the Niches." Last year Anderson began writing about the Long Tail phenomenon, explaining how niche products with low demand and sales volume can collectively obtain higher market share and revenue than the major bestsellers.
Between the Lines
Larry Dignan and other IT industry experts, blogging at the intersection of business and technology, deliver daily news and analysis on vital enterprise trends.
Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.
Rachel King is a staff writer for ZDNet based in San Francisco.
Zack Whittaker writes for ZDNet, CNET, and CBS News. He is based in New York City.
In my ongoing coverage/review of Audiovox's XV6600 Bluetooth-enabled, Verizon Wireless provisioned, Windows Mobile 2003-based smartphone, last week, I wrote what I considered to be the missing manual on getting a Bluetooth-equipped notebook computer to use a Bluetooth-enabled smartphone to wirelessly connect to the Internet. Why and when would you use this approach?
Last week, I published what amounts to the missing manual when it comes to connecting a notebook computer to the Internet through a Bluetooth-enabled cell phone. Perhaps proving that a picture is actually worth 100 words, that missing manual included almost 4000 words of text and almost 40 distinctly separate pictures.
I just read a post by SiliconValleyWatcher Tom Foremski entitled "My First Podcast...." It sounds he's referring to a baby taking its first step or getting its first tooth.
New Scientist has an excellent article on "highways in the sky"--an immersive heads-up display that replaces cockpit windows with artificially-generated images of terrain (from radar-based aerial maps) and nearby aircraft. It's also augmented with instrument readouts and nested rectangles that show your projected flight path.
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If you haven't been following my coverage of what I believe to be a somewhat disingenuous Centrino marketing campaign (on behalf of Intel), let me catch you up on the basics. First, certain notebooks made by companies like IBM, Dell, and HP come with a pretty Intel Centrino sticker on them (not all of them).
It is in Microsoft's best interest to have a common MS Office source code easily ported to any OS. By focusing on Windows, Microsoft is leaving money on the table.
At a Churchill Club event on July 13, entitled "Stem Cell Research: The Hope, the Reality & the Future," Silicon Valley VCs, a biopharmaceutical executive and a pioneering stem cell scientist discussed the controversial topic. With the passage of Proposition 71 in November, the California Institute for Regenerative Medicine has been tapped to distribute nearly $300 million annually in stem cell funds for 10 years to California universities and research institutions.
Worth reading: George Ou's blog posting on the public spat and legal maneuvering by Cisco after researcher Michael Lynn showed during a session at the Black Hat security conference how he could exploit a flaw in Cisco's hardware and software platform that could potentially bring the Internet to its knees.