In the sports world, the same kinds of things you do for customer engagement, you do for fan engagement, according to SAP's chief marketing officer.
Between the Lines
Larry Dignan and other IT industry experts, blogging at the intersection of business and technology, deliver daily news and analysis on vital enterprise trends.
Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.
Rachel King is a staff writer for ZDNet based in San Francisco.
Zack Whittaker writes for ZDNet, CNET, and CBS News. He is based in New York City.
The Committee on Foreign Investment in the United States approved the $2.3 billion sale of IBM's x86 server business to Chinese PC maker Lenovo.
Apple's move to store some of its Chinese users' data in the country has benefits — and drawbacks — for its customers.
Despite some reports about delayed IPOs this year, the value of the done deals continues to rise.
Yahoo is going back to the drawing board on its e-commerce strategy.
Infor plans to invest heavily in the new Infor CRM product, focusing on scalability, user interface design and adding industry-specific functionality.
LinkedIn engineers cited that members who have published at least one article to the social network typically have an average of 1,049 1st degree connections and 42 followers.
Tintri, a specialist in storage systems for virtualization, is expanding its support beyond VMware to Red Hat and Microsoft.
The rules that govern how EU data is treated in the US are being violated by major tech companies, according to a privacy group in a filed complaint to the FTC.
UPDATED x2: Cisco is also planning for some major restructuring, translating to thousands of job cuts.