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Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

AOL buys About.me: That was quick

By | December 20, 2010, 1:54pm PST

About.me, a site that allows folks to create one page aggregating their identities around the Web, barely got out of a private beta before it was scooped up by AOL.

AOL on Monday said it will acquire About.me for an undisclosed sum.

When the deal is complete, About.me and its management team will join AOL and work under Brad Garlinghouse. About.me will be based in AOL’s Palo Alto, Calif. headquarters. With the move, AOL appears to be layering in more personalization.

AOL has been buying up a series of smaller players. Last week, AOL acquired Pictela.

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Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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RE: AOL buys About.me: That was quick
birumut Updated - 17th Jun
Great !!! thanks for sharing this information to us!
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0 Votes
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Anyone remember Bebo?
matthew_maurice 20th Dec 2010
And the US$850,000,000 AOL paid, in cash, for it in 2008? Or mabye the, rumored, US$10,000,000 they sold it to private equity for last April? I'm glad I don't hold AOL.
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RE: AOL buys About.me: That was quick
statuskwo5 20th Dec 2010
@matthew_maurice Nobody holds them now. Time Warner definitely didn't want them.
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RE: AOL buys About.me: That was quick
Playdrv4me 21st Dec 2010
Cali > Veronica
0 Votes
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RE: AOL buys About.me: That was quick
james347 21st Dec 2010
AOL shuts down. Not quick enough.
0 Votes
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RE: AOL buys About.me: That was quick
birumut Updated - 17th Jun
Great !!! thanks for sharing this information to us!
sesli sohbet sesli chat

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