Apple misses iTunes Match target: iTunes developer beta expires

Apple misses iTunes Match target: iTunes developer beta expires

Summary: Apple has missed its target of releasing iTunes Match by the 'end of October', leaving many developers with access to the unreleased iTunes locked out of the expired software.

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TOPICS: Hardware, Apple, Mobility
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Apple, which announced iTunes Match earlier this year, has missed its target of releasing the music-matching service by the end of October in the United States.

Developers have been left angry, and end-users frustrated, after the highly anticipated service failed to launch within the prescribed timeframe.

To add insult to injury, those with access to the iTunes Match-installed version of iTunes 10.5.1 found that the software expired this morning, disabling access to iTunes altogether.

(Source: Apple/CNET)

Sources close to Apple have reportedly said that retail store staff have been briefed on the service in light of its imminent arrival, but with little sign of the service, a launch seems even further away into November.

Apple Developer sent out an email to testers and software builders late last week, signalling a possible launch over the weekend or yesterday -- still within the timeframe of the 'end of October'. Apple confirmed the timeframe at the iPhone 4S launch on October 4th.

iTunes Match libraries are routinely wiped as part of the beta service. Yet with the end of the month rapidly approaching, this led many -- including yours truly -- to believe that the service would be released within the set out timeframe.

Apple has yet to comment on the delayed launch.

While it is rare for the Cupertino-based company to miss a launch date, it is not the first time Apple has allowed software or services to reach users later than planned.

The UK and mainland Europe is yet to see iTunes Match to arrive, with a delay until early next year, as a result of ongoing license agreements with the music industry.

iTunes Match is part of Apple's 'iTunes in the Cloud' movement, which matches your existing music libraries with better quality content, if it is available in the iTunes Store. Costing $24.99 per year, it has been seen by many as way to 'legitimise' one's music collection.

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Topics: Hardware, Apple, Mobility

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7 comments
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  • Match still has issues.

    Still in the oven.
    Bruizer
    • RE: Apple misses iTunes Match target: iTunes developer beta expires

      @Bruizer One of them being the Music Industry?
      Bodazapha
      • It is still in the oven.

        @Bodazapha
        Bruizer
  • RE: Apple misses iTunes Match target: iTunes developer beta expires

    More disappointments after Steve Jobs leaves the building?
    jamesweld@...
  • "Developers have been left angry, and end-users frustrated"

    YAWN, Yawn, yawn...
    now, I could understand developers being frustrated, they have after all placed $$ (time and skill) in development and need a $$ flow to recoup. But not angry... I mean, it would be really a cause for anger if a buggy service was released which didn't work as advertised especially if the $$ flow is tied to it.
    And as for the "frustrated end users"... if there truly are some maybe they should head over and OWS. If they aren't there already, they can join the rest of the impatient entitlement crowd there, after all they just deserve to have their iTunes match service now and its all the fault of the 1% over in Copertino, corporate greed has caused them to want a perfect product.
    house63
    • RE: Apple misses iTunes Match target: iTunes developer beta expires

      @house63 Well Said
      gatormba2003
  • RE: Apple misses iTunes Match target: iTunes developer beta expires

    I think you missed the point, they were angry that they are LOCKED out of iTunes, or did you miss that?
    eye4bear