Bing-powered search share tops 27 percent

Bing-powered search share tops 27 percent

Summary: Microsoft's deal with Yahoo appears to be paying off---at least for search market share, according to Experian Hitwise.

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Microsoft's deal with Yahoo appears to be paying off---at least for search market share, according to Experian Hitwise.

Amid an increasingly testy war of words between Google and Microsoft over search, Experian Hitwise puts Bing's share---including Yahoo and Bing searches---at 27.4 percent in January, up 6 percent from December.

The standings look like this:

ComScore's December search data found 69.4 percent of searches carried organic search results from Google, while 24.4 percent of searches were powered by Bing. It remains to be seen whether comScore shows a similar Bing gain in January.

In addition, Experian Hitwise says Bing and Yahoo search had the highest success rates in January. In a nutshell, 81 percent of searches on Bing and Yahoo led to a visit to a Website. Google's success rate was 65 percent.

While these statistics aren't set in stone, they do provide some insight into the back and forth between Bing and Google. Bing is increasingly looking like a threat to Google especially as it nears the 30 percent share mark as measured by a bevy of scorekeepers.

Related: Google vs. Microsoft over search results: Top takeaway is Bing matters

Yahoo earnings: Revenue down as Microsoft deal rolls out

Topics: Browser, Google, Software Development, Social Enterprise

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46 comments
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  • RE: Bing-powered search share tops 27 percent

    "Growing like a weed." Bit of an understatement. It will be interesting to see if the "bing sting" had any effect.
    Rich Miles
  • Lies!

    My sources tell me that Bing isn't used by anybody, that it's a failed venture that needs to be killed. Clearly it couldn't be growing.
    Michael Alan Goff
    • Just like

      @goff256

      How no one is using Windows, and quickly switching to Linux operating systems?
      The one and only, Cylon Centurion
      • Well, yeah

        And everyone who doesn't is a... what was the term? Windows Propeller Head?

        I haven't checked recently, does Bing have something as awesome as Google Instant? Did they ever roll out that HTML5 update?
        Michael Alan Goff
      • RE: Bing-powered search share tops 27 percent

        @goff256

        No, they're taking forever with those updates. I was excited to see the HTML5 demo, but so far nothing has come of it.
        The one and only, Cylon Centurion
      • I am disappoint

        @Cylon Centurion 0005 <br><br>I have always been a big fan of Microsoft, but they are really screwing the pooch on this. They need to speed up development on things, and so far I haven't seen it. This is why I stick with Google for the time being. Stuff like instant might not be perfect, but at least Google seems to be changing it up.<br><br>Microsoft needs to pick up the pace, I liked their demo.

        edit: Maybe they'll tell us about it/give us a date/release HTML5 Bing on the IE show the 10th.
        Michael Alan Goff
      • RE: Bing-powered search share tops 27 percent

        @Cylon Centurion 0005 - I expect the Bing HTML5 update to arrive alongside or shortly after the final release of IE9.
        bitcrazed
      • I hope that isn't true

        Or maybe that IE 9 skips RC status and goes straight to RTM.
        Michael Alan Goff
      • Just Like

        @Cylon Centurion 0005 <br><br>Something like to?:<br>Gartner: More than half of IT organizations deploy open-source software<br><br>"Twenty-two percent of respondents have deployed open-source software to all departments. Forty-six percent of IT organizations use open-source for specific projects or select departments." <br><br>Remember; Less than 10 percent of IT organizations used open-source software five years ago..
        Marco nn
      • So what you're saying is

        78% don't use Open Source exclusively.
        54% don't use Open Source at all.

        So what this means is that the Closed Source (very few companies) are beating the large Open Source movement? I wouldn't call that a bragging point.
        Michael Alan Goff
      • So what you're saying is

        @goff256:2So what this means is that the Closed Source (very few companies) are beating the large Open Source movement? I wouldn't call that a bragging point<br><br>No, I am saying that the growth is from 10% to 54%.(400% approximately) and speeding.<br><br>BTW: You always see the glass half empty, do you?
        Marco nn
      • Even if the glass is half full

        It is half empty as well.

        And yes, Open Source has had great growth over the past five years. It's really something of a... dream. But we shouldn't get too ahead of ourselves and declare Open Source the winner.

        It was this that caused Windows to stagnate. It's getting less stagnant, of course, but Microsoft being at the top and knowing they were ruined them.
        Michael Alan Goff
    • RE: Bing-powered search share tops 27 percent

      @goff256
      I agree this is all manufactured data to hide a M$ failure.
      Linux Geek
      • RE: Bing-powered search share tops 27 percent

        @Linux Geek

        Exactly! I'm willing to bet that the info on Windows having 90% marketshare is just another lie. I'd be willing to peg it at 30% tops. Come on, everybody is using Linux and OSX, but mostly Linux.
        Michael Alan Goff
    • RE: Bing-powered search share tops 27 percent

      @goff256
      Hello. 1987 called, and they'd like more of your opinions!
      In the meantime, here's a zinger: My sources tell me that Windows isn't used by anybody, that it's a failed venture that needs to be killed. Clearly it couldn't be growing.
      Time to <a href="http://sludge.tk"> Get out of the sludge, </a>Goff256...
      PercySludge
      • It's called sarcasm

        Got it?
        Michael Alan Goff
      • goff256 sarcasm? Too close to reality!

        @goff256 -
        Sarcasm! OK, NOW I get it.
        LOL! Sadly however it's all too close to *actual* moronic macfanboy and Linuxoid comments.
        Geez! ya gotta tone down your sarcasm, or more likely, make it even more outlandish! Migod! It's gettin' difficult to tell the real fanboyz anymore!
        One of the reasons I gave up slashdot... ;-)
        PercySludge
  • I don't know anyone that Bings..

    outside of Microsoft reps. Not one.

    Then again I don't know anyone who Yahoo's anything.

    Everyone uses Google.
    itguy08
    • Everybody uses google

      I agree.

      But it's better to let people think that Bing and Yahoo are used, if only to keep Google from becoming a Monopoly in legal eyes. *wink wink*
      Michael Alan Goff
    • because you don't know anybody outside your basement empire

      @itguy08!!! you have to actually have freinds to know what they use but i was LMAO becasue we knew you would be the single person who "doesnt know anybody who uses anything M$!!!"

      LMAO!!
      Ron Bergundy