It’s not exactly 15 billion app downloads, but at this point, Research In Motion should be very happy that the BlackBerry App World has achieved at least one billion.
Since the BlackBerry App World first opened its digital doors for business two years ago, the app store has expanded to over 100 countries. As the App World now averages about three million downloads per day, RIM has announced it recently crossed the one billion app download benchmark.
Sure, it’s a bit lame when you compare it to Apple’s recently announced record and the fact that the iTunes App Store is averaging a billion downloads a month these days. There are many things that could explain the disparity here, such as the iPad being hands-down more successful than the PlayBook, thus more consumers are going to buy more apps for that platform and device.
To further compare, Google revealed in April that the Android Market has seen over three billion app downloads, with the last billion being installed in the three months previous to the announcement.
Yet, although it’s probably selling better than the BlackBerry App World these days, the Android Market is still a mess as its malware problem continues. At least Android users have that new user interface design to look forward to when that rolls out in the next few weeks.
Nevertheless, there are still plenty of BlackBerry users out there, and we could see an even bigger boost to download numbers once we see all of those new BlackBerry OS 7 handsets that RIM promised will be “worth the wait” during its last quarterly call for investors.
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