Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Cisco plots SMB telepresence systems, focus on interoperability

By | June 14, 2011, 5:00am PDT

Summary: Cisco announced plans to better target small and mid-sized businesses with its telepresence portfolio and address interoperability for its gear.

Cisco on Tuesday announced plans to better target small and mid-sized businesses with its telepresence portfolio and address interoperability for its gear.

With rivals such as Polycom and Logitech’s Lifesize increasingly pitching interoperability, Cisco moved to address the issue via an update to its end-point software.

Add it up and companies and their conference rooms are prepped to have multiple telepresence vendors. Cisco via its Telepresence Conductor effort is aiming to rise above the mix to manage multiple vendor environments.

On another front, Cisco is moving to address the lower end of the market, which is address well by rivals. Thomas Wyatt, general manager of Cisco’s telepresence infrastructure unit, said the company is looking to deploy more end point systems with a consistent user interface. “We’re creating a simple installation platform where you plug a system into a network and power and it is auto provisioned,” he said.

Among the key details:

  • Cisco is launching its Telepresence MX200, an endpoint system that can be auto provisioned and running in 15 minutes or so. The MX200 has a list price of $21,600, but can fall to four figures with volume deals. The MX200 will launch in July.

  • The company’s Conductor software aims to allow admins to handle multi-party requests and ensure enough network ports are available on the fly to better manage bandwidth. Conductor is designed for small businesses as well as large companies. The system should be available before the end of 2011.

  • Cisco’s TC5.0 and CTS 1.8 software will be updated to be interoperable via all end-point systems via industry standards. Cisco needed to make the move given that even its own endpoints weren’t interoperable.
  • To complement those efforts, Cisco rolled out a series of servers, switches and management software.

The general idea for Cisco is to allow users to set telepresence calls up easily with one button.

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Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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RE: Cisco plots SMB telepresence systems, focus on interoperability
mldriggs 10th Oct
I think CISCO working with small and medium businesses is a great way to stimulate the economy and improve wages. I only wish it would help out my measly mortician salary happy
Great!!! thanks for sharing this information to us!
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Launching Telepresence MX200 for me is a very good move for Cisco. It is a very strategic move like strategies to play chess . If rivals have address interoperability then they too should launch such. It is a very competitive industry just like in real estate that???s why Delta real estate and Caribbean real estate is also upto their strategies.
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Cisco can plot any system them want. The truth is that they don't really care about the lower end market.

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Fantastic post however , I was wondering if you could write a litte more on this topic? I'd be very grateful if you could elaborate a little bit more. Thanks! foreign exchange student
I think CISCO working with small and medium businesses is a great way to stimulate the economy and improve wages. I only wish it would help out my measly mortician salary happy

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