Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Facebook: the twenty-to-one rule

By | August 29, 2009, 7:51am PDT

Summary: I just read yet another media article, this time in the WSJ, on the downsides of using social media tools such as Facebook.  While the theme of this article is spot-on, it’s merely journalistic negativity to bash a new way of doing things.  Facebook is a great tool because you control how you use it.  [...]

I just read yet another media article, this time in the WSJ, on the downsides of using social media tools such as Facebook.  While the theme of this article is spot-on, it’s merely journalistic negativity to bash a new way of doing things. 

Google_facebook Facebook is a great tool because you control how you use it.  Yes, it’s rude not to accept a friend-request from a colleague, but you can do so in a way that they will never see your updates and you can choose not to see theirs’.  They are essentially becoming an addition to your contact database where you can view their contacts too.

And if you find my status updates irritating, then turn off my updates, or de-friend me.  I don’t want you… if you don’t want me.  For every 20 great interactions I have, one person may get annoyed, or I may get annoyed by someone else.  That person can then remove my updates, of I can remove theirs’, so that ratio now moves to thirty-to-one, and so on.  Yes, Facebook newbies may be over-excited with their initial interactions, but they will quickly learn the etiquette of how to manage their social network.  And if they don’t, then ease them out of your inner circle.

I love Facebook because, unlike Twitter, I control my environment.  I choose who’s in there and I can develop mindless relationships with people I like (or just find amusing).  My job is so busy, so intense, that the few minutes a day spent reading about what people have for lunch, what they think of Delta, or the severity of their hangover, is a pleasant relief after hours of discussing cost-containment measures with some finance director… 

I now have friends I would never have had if it wasn’t for this silly application.  True, nothing beats a pie-and-a-pint, but you can only do that with people in your home town.  What’s more, I don’t always have time to pick up the phone to interact, and I certainly don’t have a lot of time for pies and pints these days.  But a few seconds to type mindless banter with friendly folks?  Works for me everytime…

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RE: Facebook: the twenty-to-one rule
makrekwe43-24353610246223524542078755276719 5th Nov
mwcqci,good post!
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If only...
mgp3 29th Aug 2009
If only Facebook would allow you to decide who they can sell your info to, like they didn't do with Beacon and whatever the latest info scandal was. Or was it the old "we own every piece of info forever" issue? You may decide who your friends are, but Facebook still controls you to a great extent.
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RE: Facebook: the twenty-to-one rule
phil_fersht 29th Aug 2009
you're correct. we just need to keep this in mind when we submit info to them. I keep it to a bare minimum so they literally just have the basic profile and email address... this is no different from the old "free email days" where everyone signed up for everything without realizing where their info was being sold. And when we subscribe to magazines, or fill out our details at a store, our info is being re-sold in most of these instances also. At least FB is providing some value to us in return...
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I'm sorry but...
Necrolin 30th Aug 2009
I'm sorry but I don't see the point of sites like Facebook and Tweaker or Tweeter or whatever it's called. I've tried them out and it seems like they provide you with a bit of space where you can save a few pictures and save a few comments like: "Right now I'm taking a dump".... "Now I'm wiping" .... and.... "Wonder why it smells like poop in here". I honestly don't see the point. What kind of high are the people getting there? There's nothing productive that can be done at these websites. At best they seem like a waste of time.
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So I guess you were a bit confused as to the purpose
Pete "athynz" Athens 31st Aug 2009
of Facebook and Twitter. Yeah, it's called TWITTER - not "Tweaker" or "Tweeter"... Just to let you know.

There's nothing productive that can be done at these websites.

From a business standpoint that sentence is correct but from a personal standpoint that sentence could not be any more wrong. Using Facebook I have been able to reconnect with friends from school that I had lost touch with, I can keep up with family members in other states and other countries, I can drop a quick not to let a friend know that I'll be late to a get together, or even meet new friends through old friends and family. Hence the whole "social networking" part of the whole thing.

If you don't like it, fine. There are quite a few people who disagree with your assessment that it is a waste of time.
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More Communication & Security
docquesting@... 30th Aug 2009
There are friends I have not seen in a good while nor may be able too. I love facebook as it helps me to feel connected to those who I only get to see in a great while.

For those who may not understand the benefits I also on my main account only add friends I have met or friends of friends I may meet sometime. It also has brought about more communication not just through the site but otherwise as well.

Those who allow random people to join as friends will probably get just that. If used right facebook can be a great and valued tool to anyone's life.

As for privacy never give them anything you wouldn't want any random person knowing and make sure to go through your settings. It would also help to clear your app settings unused apps and quizzes to help avoid getting hacked. If you do - clear these and change your email along with your password.

See my facebook tutorial via my tube channel here.
http://www.youtube.com/josephbarnhart
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OP not so knowledgeable about Twitter
TriExpert 31st Aug 2009
Twitter allows anybody to follow you, and you can follow
anybody. You can also neglect/refuse to follow obvious
spammers or those whom you suspect will be uninteresting.
If you guess wrong about that, unfollow anyone who bores
you.

I don't get the point of FB, actually. (This despite
having "Social Media Manager" as part of my job title!)
OTOH, Twitter fits me like a glove, both as an individual
and as a marketer.
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RE: Facebook: the twenty-to-one rule
jsmith7006 31st Aug 2009
I heartily agree with Necrolin...these sites are nothing but a galactic, foolish waste of time. How bout everybody un-glue their obese bodies from behind the computer screen for ten minutes. Spend some real time with your family or take your dog for a walk instead of worrying about what some idiotic stranger had for breakfast. The marketing geniuses that came up with this idea must be overjoyed that people are so simple-minded and easily amused that they will spend hours on these sites...pitiful.
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Waste of time?
MadWhiteHatter 31st Aug 2009
You must have no friends. wink

Seriously, all of my friends on FaceBook are old buddies from school or current IT pros that I like to stay in touch with. I repost articles that are worth reading on FaceBook, not tell them that I am going to the bathroom or what my breakfast was. The tool isn't the problem. You are the tool who just doesn't know how to use it effectively.
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So now we have an anti-facebook troll
Pete "athynz" Athens 31st Aug 2009
So, like the instigator I am, let's take this bit by bit...

I heartily agree with Necrolin...these sites are nothing but a galactic, foolish waste of time.

As I said in Necrolin's post from a purely business standpoint yeah social networking can be a waste of time, from a personal standpoint it depends on the person really.

How bout everybody un-glue their obese bodies from behind the computer screen for ten minutes. Spend some real time with your family or take your dog for a walk instead of worrying about what some idiotic stranger had for breakfast.

This from the person who comes on ZDNet's forum and is sitting on HIS behind blasing others for doing the same? HAHAHAHAHAHA!!! I find it amusing that you also refer to all facebook users as obese people... several of my FB friends run marathons and are quite physically active. And as for worrying about what "some idiotic stranger had for breakfast" it sounds like YOU are worried about what some stranger does with his or her time. Tell ya what there jsmith, when YOU are paying me for my time THEN you can tell me to get off of my duff and do something... otherwise shut your cakehole.

The marketing geniuses that came up with this idea must be overjoyed that people are so simple-minded and easily amused that they will spend hours on these sites...pitiful.

And yet, as I pointed out, here YOU are instead of ungluing yourself from behind the computer for ten freaking minutes and going outside. The time you used to come and blast people who use facebook you could be spending time with your family, getting off of your obese behind and running, or God forbid actually doing work.
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RE: Facebook: the twenty-to-one rule
slawrence5366 31st Aug 2009
I totally love FB. I have connected with folks that I haven't heard from or seen in over 25 years and have met some really cool ppl. Also, I control who I want to add to my contact list. I don't really understand the Twitter thing & I'm not going to be following every persons move unless I want to...on my time.
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Facebook will bankrupt in 2010
Gradius2 31st Aug 2009
You first read it here !
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good idea about facebook
gavin.chan 2nd Oct
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RE: Facebook: the twenty-to-one rule
makrekwe43-24353610246223524542078755276719 5th Nov
hmuili,good post!
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RE: Facebook: the twenty-to-one rule
makrekwe43-24353610246223524542078755276719 5th Nov
mwcqci,good post!

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