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Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Google: Is there anyone who doesn't have an opinion?

By | November 10, 2009, 2:25am PST

Summary: Google is evil. It’s not evil. Perhaps it’s the George Washington of the Internet. Or maybe it’s just one huge dominant company trying to stay out of antitrust trouble. Ask a person about Google and you’re going to get a bunch of opinions. Why? People love Google and hate it at the same time.

Google is evil. It’s not evil. Perhaps it’s the George Washington of the Internet. Or maybe it’s just one huge dominant company trying to stay out of antitrust trouble.

Ask a person about Google and you’re going to get a bunch of opinions. Why? People love Google and hate it at the same time.

Is Google sometimes creepy? You bet. The search giant clearly knows too much about people. Is it helpful? Sure. What remains to be seen is where the pendulum swings. For now, it’s probably Google as helpful. Let’s survey some notable quotes on Google.

TechRepublic’s Jason Hiner riffs
:

After George Washington led the fledgling little U.S. nation to victory in the Revolutionary War, he turned down the opportunity to be crowned king of America. The idea was distasteful to Washington because it went against everything he and his troops had fought for: the promise of a better kind of country based on freedom and democracy.

When England’s King George III heard about Washington preparing to turn down the monarchy and return to his Virginia farm, he said, “If he does that, he will be the greatest man in the world.”

It was, in fact, Washington’s greatest maneuver of all, because of its complete genuineness. It endowed him with an air of incorruptibility. And, because of that, six years later when he was elected the first U.S. President he was able to succeed in uniting all of the fractious elements of the country for one reason - they all trusted him.

The same is true with Google.

Wow. I never thought to put the Washington’s wig on Eric Schmidt.

And then there’s Kevin Depew at Minyanville. Depew takes aim at everything from the Google snack bar. Those annoying patio umbrellas and other Google perks. He appears to be kidding somewhat—I think. But I’m in Depew’s camp. Some days Google annoys the hell out of me. Do no evil? Give me a break. Here’s Depew:

Patio-table umbrellas? Seriously? God, I hate that they have brightly-colored patio table umbrellas.

But wait, I’m just getting started. There’s plenty more to hate about Google. In fact, the company’s “About our offices” page helpfully lists them all. Here are a few things you might see in a Google workspace:

“Local expressions of each location, from a mural in Buenos Aires to ski gondolas in Zurich, showcasing each office’s region and personality.”

Ski gondolas. I hate ski gondolas.

“Bicycles or scooters for efficient travel between meetings…”

Unless you are a bicycle messenger or Lance Armstrong you shouldn’t ride a bicycle to office meetings.

Minyanville’s Mike Schuster says Google is handling power responsibly. He should hang out with Jason Hiner.

It never quite ends with Google. Google dazzles us yet absorbs more of our data. It gives us helpful ads. It’s dominant. Some kids can’t imagine life without Google. Where do I stand? It depends on the day.

Google freaks me out sometimes, but I’ll buy a Droid with a bunch of Google apps. It strikes me odd to run an enterprise on Google, but then I hear Schmidt rap to CIOs and buy in a little bit. My opinion of Google may change hourly if you really tracked me closely.

At some point our zero sum reaction toward Google will land in one corner. In the meantime, prepare for more bipolar Google reactions.

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Topics

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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The same goes for Microsoft
Mikael_z 11th Nov 2009
Paraphrased:

In 1995:

The worst thing that can happen is that Microsoft remains as
dominant for very long. We need a stronger competitor with new
ideas. A Company that will make the PC less of a "far west" and more
of a mature media with standards and adopted protocols so that any
computer can communicate information to any other, any application
can share resources with others and less redundancy in databases.

MS-HTML is one, MS-Javascript is another. A more standardized
network is what will make the PC as we know it totally out of date.
0 Votes
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Google is 1995 Microsoft
gbouchard99@... 10th Nov 2009
For now, Google is up there, with great products, a bright future and way in front. But...Google can't be different from any other company that ever emerged, flourish and then met their nemesis. Everybody thinks it will be MS or Apple but the reality will probably be very different. Who thought that MS would find a ?Google? on its way in 1995. Look for it in China, Russia, Africa.

The worst thing that can happen is that Google remains as dominant for very long. We need a stronger competitor with new ideas. A Company that will make the Internet less of a ?far west? and more of a mature media with standards and adopted protocols so that any web site can communicate information to any other, any application can share resources with others and less redundancy in databases. RSS is one, XML is another. A more integrated network is what will make the search engine as we know it totally out of date.

Ga?tan Bouchard
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You are rather right the great but is ....
Quebec-french 10th Nov 2009
Google have find a way to transcend the generic company ways for doing business ... most of its
product are free because of the publicity revenue. Which make them highly interesting in
those tough time.

a large portion of business are struggling and
since most CEO are seeing IT as a waste of
money and not a necessity. There a huge
pressure for IT guy to find cheap ways to
compensate for big buck app like exchange , win
server ,Blackberry among other thing.


Also i would like to ask you where is the
damage having google as a dominant power ....

as long as there services are free with
publicity and of course as long as Google don't
manipulate the information (by controlling it)

For the "far west" concept i dont think that
this will change because there so much money
involve that greed is taking the better sense
out of the equation ..... sadly


Salut et bonne journ?e
Internet advertisements. We want free and open
competition so companies do not have to pay
excessive amounts for advertising.

That said, for now, Google is competing lights
out, and there is competition.
0 Votes
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then Google should be send to anti-trust asap
.... because they are a monopoly period ....
personally its impact is minimal at this moment.
but yes its a monopole and should be deal with it
.
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"Google as a dominant power"
GuidingLight 10th Nov 2009
Also i would like to ask you where is the
damage having google as a dominant power ....


You have said it yourself, that [Google] as a monopoly would slow innovation.

a large portion of business are struggling and since most CEO are seeing IT as a waste of
money and not a necessity. There a huge
pressure for IT guy to find cheap ways to
compensate for big buck app like exchange , win server ,Blackberry among other thing.


I believe you are overstating the scale of your assesment, but at the same time Google's lack of transparencey also contributes to their problems.

as long as there services are free with
publicity and of course as long as Google don't
manipulate the information (by controlling it)


That is a good point, yet we really have no idea what Google actually does with our information, unlike a large portion of business that keeps things inhouse.

Yes, it is an added expense, but no different then a home owner who has an added expense of a home alarm system to help safegaurd their property.

Many have not lose sight of the fact that Google is a for profit company, and should profits start to fall of in the future, our information becomes a sellable asset.

0 Votes
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in case of sellable asset
Quebec-french 10th Nov 2009
there could be a quick answer for which i will be
call many name happy but in those moment a nice and
a potent government warning would be in order.

The likes of ... "ok guy if you go down that road
you know that we are going after you all gun
blazing right ....."
How are we to get everyone to sprinkle pixie dust
on their website? Could somehow economics be
an incentive to drive adoption of the pixie dust?
Google has been a MAJOR driver of the pixie dust
you advocate, for example Firefox and numerous
other open source projects, but yet you compare
Google to Microsoft in 1995. I think you haven't
been interested or know what is going on in
regards to standards and open source.
0 Votes
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1) Google uses standard methods or open sources the product in most cases. MS kept everything closed and used "embrace, extend, extinguish" to destroy competition.
2) Google is philanthropic and supports third-party coding projects every year. Gates may be a philanthropist, but MS never was, and it practiced a scorched-earth policy back in the 90s.
3) Google gives you access to your data. They believe you should be able to get your data out, that it shouldn't cost anything extra to do so, and it should take as little time as possible. See http://www.dataliberation.org/ . MS was in the data lock-in business.

Yeah, Google is scary big. Their goal is to commoditize everything related to computers, dropping the price of computing for everyone so that Google can get as many eyeballs on its ads as possible. If you don't want an ad-supported Internet, then you should hate Google.

Otherwise, I don't see the point.
0 Votes
+ -
The same goes for Microsoft
Mikael_z 11th Nov 2009
Paraphrased:

In 1995:

The worst thing that can happen is that Microsoft remains as
dominant for very long. We need a stronger competitor with new
ideas. A Company that will make the PC less of a "far west" and more
of a mature media with standards and adopted protocols so that any
computer can communicate information to any other, any application
can share resources with others and less redundancy in databases.

MS-HTML is one, MS-Javascript is another. A more standardized
network is what will make the PC as we know it totally out of date.
0 Votes
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I googled my own name
MariusSilverwolf 10th Nov 2009
I couldn't find myself after 10 pages in, no matter what variations of my name I used. Does this mean I'm safe from evil?
0 Votes
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Big Brother Google
Tom12Tom 10th Nov 2009
Big Brother Google gives me the creeps. I avoid their services/products.

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We are using them here as collaborative tools...
TheBottomLineIsAllThatMatters 10th Nov 2009
just like a lot of other companies, and there is some validity to the creeps part. Tools are very immature except for the simple stuff, but they work. WHen used in conjuctino with Office, it's not bad. However, they have a very, very long way to go to replace Apple/MS.
0 Votes
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Would Microsoft be better?
HollywoodDog 10th Nov 2009
Imagine for a moment that Microsoft was competent at something other than OS and Office monopoly. Would you rather all that power and all that money were in Steve Ballmer's hands? Are you under the impression that he's a really nice guy, and that he puts the ethical concerns of privacy over his relationship with the US federal government? (Google the User Assist Key)
I like Google in that they are helping to damage Microsoft, which will ultimately benefit everyone.
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LOL - you forgot your medication again didn't you tsk-tsk - nt
TheBottomLineIsAllThatMatters 10th Nov 2009
nt
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No longer a search engine!!
chetangb 10th Nov 2009
Google is not longer a search engine! It is what I can call an Enterprise Content Management Application where the Enterprise is the whole Planet happy
I totally feel the same about the love/hate
relationship with Google. I think there's no doubt
that Google's ultimate goal is to mine as much data
about everything as they can. To what end...? Well, my
conspiracy theory is that the Antichrist will use
Google to reach his tendrils into the minutia of
everyone's lives for the purpose of control. In the
mean time, there's never been any change, ever, that
hasn't met with some resistance, then ultimately
attained acceptance. No matter the price tag attached.
Google's products met my needs in a way that eclipses
other products out there. I can't help it if they're
actually doing a good job.
0 Votes
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LOL - nt
TheBottomLineIsAllThatMatters 10th Nov 2009
nt
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Thank goodness for Google
dfolk2 10th Nov 2009
Google has been one of the very few forces in the computing industry to effectively provide the consumer, and innovation in general, some protection from MS. Google was key in funding Firefox, which was essential for allowing innovation in browsers and preventing browsers from becoming a strictly proprietary product from MS. They have created an OS for small handheld devices, and this may become a critical factor in preventing MS from controlling and manipulating that market. Google has never used the predatory monopoly business model (trying to control the customer and industry by manipulating a monopoly product) which MS was repeatedly found guilty of and is famous for.
Not the mention that they created a new product, for free, which was of immense value to everyone who uses a computer (a search engine of truly astonishing capability).
I do not want to see an single company collect too much info on people, nor do I think monopolies are generally good for consumers. Fortunately Google has not exhibited the kind of aggression we see from MS with regard to how they leverage their power, and they really are not a monopoly, at this point anyway.
I think was are all extremely lucky that this company exists. Imagine where we would be without them.
0 Votes
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Would you like a little ice with the kool-aid...
TheBottomLineIsAllThatMatters 10th Nov 2009
Google is a company to make money - end-of-story. Just like Apple and MS.
0 Votes
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Please show me something comparable to the behaviour documented here.
I do not think you can. I do not think you can even get remotely close.

Prove me wrong, by specific example please.

http://www.albion.com/microsoft/findings.html
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I totally agree!
TJGodel Updated - 10th Nov 2009
Thank goodness for Google. Yes they are upsetting
many
industry that the Internet was disputing and they
refuse
to change. So again I would repeat what you have
said
"Can anyone show comparable behavior to those was
exhibited by Microsoft?"
0 Votes
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Information is power
jorjitop 10th Nov 2009
and power corrupts. They cannot be compared to Microsoft at any stage as Microsoft never innovated anything. Nonetheless, Google has achieved a level of information to so many people in the world that they must be considered dangerous.

Nobody should use more than a minimum of their services. There are enough alternatives.
Google is American apple pie. I'm happy to get a free slice just by putting up with ads. Did the same all my life with TV. As for knowing too much about everybody, yawn.
Who cares who is evil and who is not! I think it is funny
that people take sides in these ridiculous assumptions.
Bottom line is that technology would not be where it is
today if not for Apple, Microsoft, Google etc... If you
don't like that these companies make money off of people
then move to a communist country please.
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Table of Contents of the Web
dickdavies 10th Nov 2009
Google provides the table of contents for the web.

Microsoft installs operating systems on new computers.

Open source leverages the growth of our world.

I am not a fanbois. It's just happening.
Google has provided me with the best learning environment and the best tools I have ever used, by a long shot. I abandoned BlackBoard and had all my students(100) create a portfolio with Google Sites. Because of Google's outstanding agility and continuous development, I have been able to teach and our students have been able to learn more than ever before. More students are completing and have something tangible and really useful when the semester is over. Google is the best thing that has ever happened to education and what could be better than that!

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