Google is taking control of the Internet's equivalent of the telephone switchboard, called the Domain Name System, or DNS. In a blog post this morning, Google announced the release of a public DNS resolver called Google Public DNS, one of the things that the company is doing as part of its ongoing effort to make the web faster.
As Google explains in its post, the DNS is like the switchboard operator that takes easy-to-remember Web address - such as Google.com or ZDNet.com - and links them to their more complex IP addresses that come as a series of numbers. In its blog post, Google writes:
The average Internet user ends up performing hundreds of DNS lookups each day, and some complex pages require multiple DNS lookups before they start loading. This can slow down the browsing experience. Our research has shown that speed matters to Internet users, so over the past several months our engineers have been working to make improvements to our public DNS resolver to make users' web-surfing experiences faster, safer and more reliable. You can read about the specific technical improvements we've made in our product documentation and get installation instructions from our product website.
If you're Web savvy and comfortable changing your network settings, Google is offering detailed instructions on its code blog of how to give Google Public DNS a test-run.
I know a lot about tech and can do my fair share of network troubleshooting but I think I'll leave this one to the truly savvy. If you decide to give it a run, be sure to chime in on the talkbacks to share your experiences. I'd be interested in knowing if speed difference will really be that noticeabe.