Google search share rises while competitors stumble

Google search share rises while competitors stumble

Summary: Google continues to go up in the search market share while its competitors falter.

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TOPICS: Apps, Cloud, Google
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Although Google might be having problems understanding social networking and platforms in general, apparently it can still understand its core business: search.

The Goog accounted for 66.12 percent of all searches in the United States in the month of September, according to research firm Experian Hitwise.

In fact, Google was the only top search engine that did not falter when it came to month-over-month percentage change. Bing and Bing-powered searches dropped three and two percent respectively, while Yahoo slipped by the most at four percent.

Hitwise reported that Google actually usually sees an increase in the month of September based on the last five out of six years, although reasons for that weren't explained, so maybe Google doesn't deserve so much praise if this was expected.

Here are a few other highlights from September searches:

  • Yahoo has typically seen a search decline in September vs. August per Experian Hitwise data and has for the last 5 years.
  • One-word searches comprised the majority of searches, amounting to 25.32 percent of all queries in September 2011.
  • Longer search queries of eight or more words increased by three percent in September 2011.

We'll see how well Google does when it comes to even more important numbers -- earnings -- on Thursday when the Mountain View, Calif.-based tech giant reports third quarter results.

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Topics: Apps, Cloud, Google

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9 comments
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  • RE: Google search share rises while competitors stumble

    So, Bing has reached its max...
    tatiGmail
  • RE: Google search share rises while competitors stumble

    Why do those percentages add up to more than 100%?
    Darkninja962
    • RE: Google search share rises while competitors stumble

      @Darkninja962@... Because Bing-powered search is the sum of search.yahoo.com and bing.com.
      jaredrodri
  • Too bad

    Bing is getting better... mostly on relevancy. It's had to break a habit. I think we have reached a point where an anti-trust investigation would clear things a bit.
    gbouchard99@...
  • RE: Google search share rises while competitors stumble

    Strange, I just reviewed Comscore September 2011 stats and it paints a different picture.
    http://www.comscore.com/Press_Events/Press_Releases/2011/10/comScore_Releases_September_2011_U.S._Search_Engine_Rankings
    i_ransom@...
    • It seems to me to tell roughly the same story

      @i_ransom@...
      that Yahoo is losing, Bing standing still and Google is the big winner as usual.
      Mikael_z
  • The search giant Google actually deserves its huge success

    Google gives what the users want, Yahoo, Bing and others obviously don't. It???s as simple as that.

    Search results from Google are nearly always relevant, the desired page is practically always on page one. Another great thing is advanced search using tilde, quotes, minus or plus sign to get *exactly* what I want.

    Nobody would become more happy than I if Microsoft, Yahoo or somebody else would prove to actually be capable of producing a better search engine than Google, but so far it seems to be highly unlikely.
    Mikael_z
  • Relevant?

    Since when is cluttering half your screen with advertising even remotely relevant to your search? Google can suck an egg. Bing Rules!
    nikacat
    • The fact remains

      @nikacat
      You can moan and bitch all you want, the fact remains that Google is much, MUCH more popular. :-)
      Mikael_z