Google-Yahoo search test an alleged hit; Squeezes Microsoft

Google-Yahoo search test an alleged hit; Squeezes Microsoft

Summary: Yahoo is reportedly moving closer toward outsourcing search to Google in a move designed to gain leverage in any talks with Microsoft. Let's be clear: This story was leaked to the Wall Street Journal because Yahoo is likely to meet with Microsoft again soon.

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Yahoo is reportedly moving closer toward outsourcing search to Google in a moveschmidt1.png designed to gain leverage in any talks with Microsoft. Let's be clear: This story was leaked to the Wall Street Journal because Yahoo is likely to meet with Microsoft again soon.

According to the Wall Street Journal (Techmeme), Yahoo found that its limited test with Google went just swell. So swell that Yahoo may increase the amount of inventory it allows Google to use. Yahoo and Google teamed up on April 9. The Journal story cited people familiar with the matter. Translation: That's Yahoo.

Yes, the Yahoo-Google test only lasted a few days and it's unclear whether the results of these tests were some magic elixir, but that's not the point. Yahoo is squeezing a lovelorn Microsoft, which is offering $31 a share for the portal. And Google is more than happy to play spoiler.

Antitrust concerns about a Google-Yahoo search deal? No need to worry about that--yet. Meanwhile, this Google partnership plays well with AOL, which could wind up merging with Yahoo somehow. Actually that AOL deal isn't as dumb as it may appear.

In any case, it's no coincidence that Yahoo and Google have finally found love. Microsoft CEO Steve Ballmer issued his ultimatum almost two full weeks ago. The clock is ticking and closure has to come soon.

Topics: Social Enterprise, Banking, Browser, CXO, Enterprise Software, Google, Microsoft, Outsourcing

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14 comments
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  • You guys need to be more creative with PhotoShop. How about a picture of

    Steve Balmer screaming and throwing a chair at Jerry Yang????
    DonnieBoy
    • Googlehoo logo?

      doesn't look very good:
      http://www.taadaam.com/index.php?q=Googlehoo
      shellyle
  • RE: Google-Yahoo search test an alleged hit; Squeezes Microsoft

    And I'm moving further away from Yahoo if this deal goes through.
    Loverock Davidson
    • And We Don't Give A Rip

      Move to the edge of a volcanic crater please.
      itanalyst2@...
      • Short one word

        I think perhaps you left out a word in your post. Maybe should have added "active"???
        DirtyDingus
  • Developers developers developers!

    we are clueless clueless clueless!
    time to buy buy buy!

    I love this video: http://www.youtube.com/watch?
    v=8zEQhhaJsU4

    In the original he says "give it up for me" heh

    Can't understand why the Yahooters don't want to work for
    this guy ;-)
    warren@...
    • broken link

      Let's see if this one works:

      http://www.youtube.com/watch?v=8zEQhhaJsU4
      warren@...
      • But, where is the video of Balmer throwing a chair at Jerry Yang????

        NT
        DonnieBoy
        • chairs...

          what? are you a Purdue Grad?
          drjudsjr
  • RE: Google-Yahoo-AOL-Microsoft etc

    It's VERY IMPORTANT NOT to stiffle inovation and development progress.

    Surely we have already learned what MS dominance has cost us, bloat and crap ware and near a million worms and viruses.

    Dominance just provides a licence to print money for carp, it does not lead to progress, invation and quality engineering.

    We should ensure there are always several key players to promote quality, good service and inovation.

    If Yahoo has to be sold to another it should not be MS on track record and not Google as they need a competitor. Lets find someone else.
    wwwsupport
  • RE: Google-Yahoo search test an alleged hit; Squeezes Microsoft

    may be it is a marketing stunt to increase the bid from microsoft... if it is microsoft should go for it

    http://earnmoneyoninternet.com
    fermanaziz@...
  • RE: Google-Yahoo search test an alleged hit; Squeezes Microsoft

    Note that anytime Google does anything, take sketch-up6 for example, the follow up e-mail is quick and only asks FOR YOUR INPUT.

    The asian ethnic life-style probably plays into Googles hands alot easier than a sick, arrogant Ballmer.

    I hope M$ bites the dust, and SOON. It's the screaming idiots that will do it.
    atari8bit@...
  • I wouldn't count microsoft out yet.

    They still have a monopoly in the OS and Office Suites. I'm pretty confident they'll be able to use it to leverage away to get money by forcing more useless bloated and unproductive software on users.
    Breetai
  • RE: Google-Yahoo search test an alleged hit; Squeezes Microsoft

    well i hope Goggle -yahoo search test an alleged hit squeezes really squeezes MICROSOFT 1/9/O9 dnvanvalkenburg@yahoo.com
    dnvanvalkenburg@...