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Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Intel to pay AMD $1.25 billion as companies end litigation war; Is it a new chip era?

By | November 12, 2009, 6:21am PST

Summary: Intel and AMD said they will settle all legal disputes, including antitrust litigation, for $1.25 billion.

Intel and AMD on Thursday said they will settle all legal disputes, including antitrust litigation, for $1.25 billion. AMD CEO Dirk Meyer said the settlement ushers in a “new era” in the chip industry. But Intel CEO Paul Otellini was a bit defiant in a conference call this morning, saying that there would be no changes to the company’s business practices because the company has not acted illegally - and added that the New York Attorney General’s complaint against Intel was also without merit.

Under the terms of the settlement, Intel will pay AMD $1.25 billion cash within 30 days. Among other key items (statement):

  • AMD and Intel both get patent rights in a cross-licensing pact;
  • Intel will give up any patent claims against AMD;
  • Intel will agree to adhere to business practice provisions;
  • And AMD drops all pending litigation against Intel.

Intel has been under fire from regulators in Europe over its alleged treatment of AMD.

The companies said in a joint statement that more details about the cross-licensing pact, a 5-year deal, and Intel’s business practice agreement will be revealed in filings with the Securities and Exchange Commission.

Other odds and ends worth noting:

  • The agreement allows Globalfoundries, AMD’s spin-off of its manufacturing unit, to proceed as an independent company. Globalfoundries can now go forward without being an AMD subsidiary.
  • The patent cross license will allow AMD to use multiple foundries.
  • In prepared remarks, Meyer said:

Today marks the beginning of a new era… one that confirms that the game has changed for AMD. It is an important milestone for us, for our customers, our partners, and most important – for consumers and businesses worldwide. In addition, it represents the culmination many years of litigation and regulatory engagement. And we are optimistic that it will usher a new era for our industry.

We look forward to healthy competition with the mutual respect one would expect between world-class competitors.

It remains to be seen if this settlement marks a new chip era, but the “healthy competition” Meyer refers to will determine AMD’s fate.

Intel said that it will take the $1.25 billion hit in the fourth quarter. Intel now expects spending in the quarter to be $4.2 billion, up from $2.9 billion. The company maintained its previous outlook, but did note that its tax rate will be 20 percent, down from 26 percent (statement).

Update: AMD’s legal, corporate and public affairs EVP Tom McCoy made the following remarks during a conference call:

For us, this has never been about money. It’s about the marketplace. There’s no correlation between the settlement amount and anything in the EU.

Intel will not be able to condition doing business with them on not doing business with us. They can’t use inducements in order to force exclusive dealing, to delay customers from using our products, delaying or prohibiting a company that’s advertising our products, withholding benefits from companies that are using our products…Intel has no obligation to help us. They do have an obligation not simply to do things that are designed to hurt us.

With this agreement, we are trying to reset the relationship between AMD and Intel. That relationship has been intense, emotional and at times acrimonious for many years…all too many years. There was a touchstone principle of our negotiations that we’re going to be fierce competitors…we didn’t want pressures to build up and wanted to have a healthy, normal relationship. You will see in the agreement thought-out procedures that we will…resolve our differences before spilling into the courts and into the public affairs domain. We’ll see how it will go, but this is a start.

McCoy also noted that there are still a few kinks to be worked out between AMD and Intel, but ensured that the general agreement would open dialogue for such changes to be made through regulatory agencies. He continued:

The key issue for us is the conditionality. Structures or inducements or the opposite of inducements that are provided to customers are conditional on whether and to what extent how customers can also deploy AMD technology. That is the key practice that has constrained our access to the marketplace, whether at the computer manufacturer level or the channel level.

President and CEO Dirk Meyer added the following:

The industry isn’t going to change like a light switch. The industry is an ecosystem…that’s been built up to think and operate over several years. It’s going to take a period of time for the market to operate in a particular fashion. Disagreement is a [start] to that.

The message is that there will be a new era of peace between Intel and AMD. For those of us following the industry for years, color me a touch skeptical on that one. AMD’s CMO Nigel Dessau had this to say in a blog post:

AMD and Intel have today signed a historic ‘peace-treaty’. I use the phrase carefully because to some extent that is what it is.

More importantly, Dessau outlined business practices that prohibit Intel from:

  • Offering inducements to customers in exchange for their agreement to buy all of their microprocessor needs from Intel, whether on a geographic, market segment, or any other basis.
  • Offering inducements to customers in exchange for their agreement to limit or delay their purchase of microprocessors from AMD, whether on a geographic, market segment, or any other basis.
  • Offering inducements to customers in exchange for their agreement to limit their engagement with AMD or their promotion or distribution of products containing AMD microprocessors, whether on a geographic, channel, market segment, or any other basis.
  • Offering inducements to customers in exchange for their agreement to abstain from or delay their participation in AMD product launches, announcements, advertising, or other promotional activities.
  • Offering inducements to customers or others to delay or forebear in the development or release of computer systems or platforms containing AMD microprocessors, whether on a geographic, market segment, or any other basis.
  • Offering inducements to retailers or distributors to limit or delay their purchase or distribution of computer systems or platforms containing AMD microprocessors, whether on a geographic, market segment, or any other basis.
  • Withholding any benefit or threatening retaliation against anyone for their refusal to enter into a prohibited arrangement such as the ones listed above.

Simply put, a lot of the settlement business practices take care of what had European regulators so wound up.

Intel remained utterly defiant during its conference call, and claimed no changes would be made to business practices because it never acted illegally in the first place.

Intel CEO Paul Otellini said the following:

Throughout this process we have not wavered in our convictions that Intel has operated within the law.

These cases can be extremely expensive and the cost of risk is high.

People can honestly disagree about business and marketing practices…we understand that others have a different perspective.

We continue to believe that we have not violated any laws in these areas, or regulations.

We won’t do things that we both agree are wrong.

From our side, we won’t do those things, we haven’t done those things, and there’s no difference going forward.

There are no changes to ‘Intel Inside’ with this agreement.

EVP and CAO Andy Bryant elaborated:

They believe we conduct business in certain ways that we don’t believe we do.

What we’ve really done is codify what we will and won’t do, mostly what we won’t do.

We’re going to try to establish quarterly meetings where we’ll try to air these things.

We have what we think is a very thorough ability to vet differences…and solve them as business people, as opposed to through the courts.

There are [remaining] issues around pricing that the regulators might want to talk about [with us].

There are no changes to pricing practices as a result of this contract. It’s against U.S. law for us to have any discussions about pricing.

Otellini had this to add in prepared remarks:

We strongly disagree with the New York attorney general’s case and believe the case is entirely without merit…it is unfortunate that the New York attorney general intentionally distorted the facts.

Here’s a look at some of the key chapters in the AMD-Intel legal war:

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Topics

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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RE: Intel to pay AMD $1.25 billion as companies end litigation war; Is it a new chip era?
makrekwe92-24353651768719183073778865341807 5th Nov
qaquwy,good post!
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Inhell got off cheaply
Linux Geek 12th Nov 2009
Probably AMD needed the cash now because it would have gotten a lot more in a trial.
and their Phenom line.

I used to be an AMD fanboy... then Intel came out with vastly faster products.

Since it's about competition, when AMD outpaces Intel again, let Apple know. I refuse to go back to home-build fluff with Windows 7's asinine licensing schemes (never mind I left Windows given how far down the gutter it's gone) and Linux won't run half the software I need (or a perfectly viable Epson scanner too), via native code or adequately in an emulated "virtual machine".
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Strap on the blinders
Raid6 Updated - 12th Nov 2009
The focus of the article was the settlement that was reached.

I took from it that AMD feels this is a good day because of the unfair business practices of their primary competitor.

When AMD introduced the first 64 bit desktop CPU Intel said, yawn, what ever, so what.

When AMD was producing faster chips at slower clock speeds, Intel was acting like clock speed was king.

Today Intel has shown that they can produce superior products. But it was not until they were seeing a loss in their market share that they actually started making the investments.

During this process of revamping their products they also took illegal actions to prevent AMD from being as potentially profitable as it could have been. Intel's actions could have resulted in harm to AMD in a financial sense.

Just because today Intel produces faster microprocessors does not negate the fact that it was shown to be true, that Intel's illegal actions did inflict damage on AMD.

<OffTopic>
While the CPU's that AMD produces today are not as fast as those that Intel produces, I have yet to see a situation where the biggest bottleneck was the CPU. Most often it is hard drive performance that will cause a desktop to slow down.

Further, gaming is enhanced by the video and physics cards. If I have a slower AMD quad then the comparable Intel Quad, but I am running two SLI cards (for example), plus a physics card with plenty of RAM, maybe my FPS is 70 instead of the Intel's 100, as an example.

Okay....

70 FPS is bad?

If the rig costs me $200 or more less and it performs at a level that exceeds my minimum standards substantially, I don't see an issue.

I am not a gamer, most people who use computers frankly are not gamers (as in 3d 1st person action shooters, heavy CPU, heavy 3D).

When I went from a single SATA II drive to a RAID 0 I realized more performance gains from that then when I had gone from a single core 2.4Ghz to a dual core 2.8Ghz and from DDR 400 to DDR2 800.

So this emphasis on what the CPU can do is practically irrelevant except for gamers or those who truly need the horsepower for such processes as CAD, 3d Rendering, multimedia encoding / decoding, etc...
</OffTopic>
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NT
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AMD has a far better platform than Intel
mikefarinha 12th Nov 2009
While it is very true that Core2 crushed AMD's offerings it is also true that AMD + ATI offer the best overall platform. AMD chipsets and IGP's outshine anything Intel offers.

AMD also offers the better value for your dollar.

Furthermore CPU processing power far exceeds recent software advancements, meaning the a fast CPU isn't as important into day's machines as it was 3+ years ago.

Until the majority of software can make proper use of multi-core and x64 technologies CPU speed isn't going to make much difference in the overall usefulness of the PC.
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Agreed...
Wolfie2K3 12th Nov 2009
I'm not sure what it is - if I'm just lucky, or it's just my choice in hardware. I ran the beta for both Vista and Windows 7 on this same computer (Athlon 64 3400+, 1 GB RAM, Nvidia GeForce 7300 GS, Gigabyte mobo) and I haven't seen ANY of the issues others seem to have had with their systems.

During all of this - the system has been rock solid. It may not be the fastest but it seems to get me there without drama.

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I beg to differ
337 13th Nov 2009
Oh if only that were true.

I must remind myself to tell that to my financial advisor that his new AMD lappy with vista
onboard getting blue screens due to not wanting to co operate with the ATI drivers for utilising dual screens.

With any luck thats sorted by now but
a fatal flaw on ATI's behalf.

And i'm not going to tell him to go V7 to fix
the issue if theres no new dll's for vista.

Or better still as i initially joked with him you might be better of rolling back to XP :P

Better platform lol you crack me up.

Better platforms don't blue screen given the first chance to be let loose in the wild.

And yes it gets back to the finger pointing as to who is to blame.

Personally it makes little difference to me except that i know what i see in the field.

No doubt if he knew what he was in for he wouldn't have made the purchase decission he did.

Not handy as his situation requires that dual screen be working not compulsary of course but it defeats the purpose of having a KVM or such like if video won't even work through it.

Great i can have external keyboard and mouse etc well der thats allready provided for by the lappy in any case.

A better platform would have hit the ground running when vista and all new versions comeout.

Best of luck finding that magic platform 9.5
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Unless you want parallelism support and efficiency.
Spiritusindomit@... 17th Nov 2009
Then AMD chokes. That's why their 6-core cpus don't stack up to Intels. The fact that I have to buy an extra power supply to run an ATI card negates any potential benefit.

I love it when people who've never written a line of code in their life point a finger and say, 'but it's the coder's fault!'
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This is true, though quad sucked, damn FSB
Spiritusindomit@... 17th Nov 2009
However, I suppose since you're actually concerned about quality, you should compare the parts in an apple machine with one built in a less fragile case.
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This is good news for computer users
WiredGuy 12th Nov 2009
Good news all around. The cross licensing will allow advancements with a minimum of lawyer intervention.
Apparently, stock traders like the this deal as well. AMD is up 21.8% and Intel is down less than 1%.

Lawyers are left crying in their beer.
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Won't matter, AMD is toast
No_Ax_to_Grind 12th Nov 2009
They haven't produced a CPU worth buying in the last two years and sales reflect that.
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Maybe they will and maybe they wont, but in the next year AMD will be releasing CPU's with ATI technology, so I wouldn't count them out just yet.
I'm always considering to have AMD processor rather than Intel if not withheld by the price of its motherboards a year back then, which is not the case nowadays. And now I regret to have stuck with Intel while I can have more processor technologies in the fraction price of Intel's. sad
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It all depends on what you're doing.
Spiritusindomit@... 17th Nov 2009
video games, I'd go with an AMD/nvidia mix. Work on applications that require huge degrees of parallelism, I'm going intel. AMD makes their processors cheap by slacking off on business level features.

Also, I hope you're not including ATI in there, because the money you save on the card (if any) will be going right back into an extra power supply and a bigger case.
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what world do you live in?
crabbypup 12th Nov 2009
the phenoms are really nice chips and the recently released ATI radeon 5000 series is the best video card on the market by FAR. amd has powered all of my pc's since the 486 days. i will never own anything else.
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Blah, blah, blah, been there done that.
No_Ax_to_Grind 12th Nov 2009
Sorry but I have bought AMD based machines in teh past, when they offered something competitive and liked them, but that was then and this is now and they are not competitive.
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Your Opinion
FredOneSaid 12th Nov 2009
Most non gamers prefer AMD, and non gamers are the majority out there, sure Intel offers faster processors but not that much faster, and for the price they ask you got to be kidding me, AMD will last a long time.
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may your mind stay closed
mccormick1951 13th Nov 2009
If you have any idea as to the blatent limit to your intelligence, you have removed any doubt, with that comment. Everyone that thinks you are witty are just exactly half right!
Good for competing with ARM. That alone is probably worth the money...
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Why would they care?
Spiritusindomit@... 17th Nov 2009
AMD's 'low power tech' is nowhere near as good as intel's.
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nt
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Intel will never change
Randalllind 12th Nov 2009
NT
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THAT was real competition with a better product to boot.
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well its been always the problem with MS
Quebec-french 12th Nov 2009
Its no about who the best its about how is the
biggest dirt bag..... who can sue buy out and fud
the most ....

Also back that ms was not in position to be sue
for anti-trust......

one day ms will pay one day
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That's about as likely...
Spiritusindomit@... 17th Nov 2009
As you learning english. You do realize it's one of your national languages right? Disrespectful asshat.
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OS2?
dheady@... 12th Nov 2009
OS2 was an operating system, not a chip. And for the record it was one
of Microsoft's shining moments as it had promised IBM collaboration on
OS2 yet reneged and came out with their 'own' Windows OS.
0 Votes
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OS/2 pictures looked good
Randalllind 12th Nov 2009
However I could never get it to install. That was when you had to know how to make a boot disk for your cd drive.

Windows didn't need a floppy disk to boot the cd drive maybe one reason it won.
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OS2 is ancient history
Wintel BSOD 13th Nov 2009
Get over it.
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re: OS2 is ancient history
robertleeking@... 13th Nov 2009
Actually, it isn't. Most ATM machines in the U.S. run OS2.
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Yeah, 1980s technology
Wintel BSOD 14th Nov 2009
An ATM is not a home computer.

Good job. lol... grin
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AMD has gotten what it's been looking for all along, at least in theory: a level playing field where it doesn't have to deal with a competitor using its size as a weapon. Intel's past record, however, suggests that getting them to follow the terms of the agreement may be a challenge.

Aside from that, AMD faces some serious technological challenges. Right now the company doesn't have a competitive product at either the high performance (Core i7) or the very low power (Atom and CULV) ends of the scale. AMD's products are mostly appealing for value-priced desktop systems, which is not a high-margin market; they're also doing OK with low-TDP processors for home theater PCs but that isn't a large market, and their Opteron processors still have a solid base in the data center.

AMD can't go on producing incremental improvements on the Athlon 64 architecture forever; it needs to do something new that will get it back in a more competitive position. The Fusion CPU/GPU project is one step, and it could be a big hit especially in laptops, but AMD also needs at least one new core CPU architecture.
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if intel dont comply ... simple
Quebec-french 12th Nov 2009
the legal system should beat the crap out of inter
period
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yes they can
mccormick1951 13th Nov 2009
As long as the programmers fail to keep pace the cpu won't really make any real changes for years to come, emmulated 32 bit will continue to keep the 64 bit machines running at a pace which frankly is nuts. Until that condition is remedied AMD ant Intel won't need to even produce 64 bit cpu s they could just as well paralelled 32 bit multichips and really produced some major changes in processing at least the software would not have to go through the emm. bottleneck!
I've had several machines with AMD chips over the years, including my current Dell Inspiron laptop. I'm quite happy with AMD's products, and find them on par with Intel's products, if not better due to a better price/performance ratio.

And Intel can hem and haw all they want about being on the up and up, but emails from OEMs stating that Intel "beat them into guacamole" to not use AMD chips, is pretty much a conclusive smoking gun that Intel has used a lot of strong arm tactics to limit AMD's potential market.

If OEMs can freely choose chips from whichever manufacturer produces the better product and/or price, then everyone wins (including Intel in the long run, because they're forced to innovate more rigorously).
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The problem is, even when AMD had that chance
GuidingLight Updated - 12th Nov 2009
they seemed to be too slow or a bit behind the curve; there was allway some reason as to why, even with an open and level playing field, they could not get any traction or momentum going.

For all we know that 1.25 billion will allow them to live long enough to die another day.

Let us hope not, as competition is allways needed to keep things affordable
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when was that exactly
mccormick1951 13th Nov 2009
This has been going on from the getgo never has AMD had a level anything with intel I have seen first hand a corespondance that threatened the cutting off of chip support if we failed to keep our product line PURE and that was in the late 80's.
Corporations are run by primates,
humans, being an alpha primate is
paramount. Both companies make
great product. It is not quality that
has determined many times the
dominant product in the marketplace
but who had the biggest and most
monied competitive teeth and the
sharpest lawyers. In competitive
theory, products get better when there
is open competition between inventors
and inventive corporations but this
has rarely been the casein America
and since the disastrous and corrupt
Republican years in the US wherein
corporations have gained such control
of the economy and even national
governments that they are the de
facto power. This expensive payout
between Intel and AMD is a step in the
right direction and I hope that other
companies in a similar situation also
get nailed for similar actions. One can
only think of the lack of alternatives in
the business world with respect to
operating system software for one
thing and the great difficulty there is
today to bring in an alternative into
that essentially closed market. We
know exactly who I am talking about
but one of these days, they too will
face the courts in the EU if not
elsewhere. It seems the EU is the only
economic bloc willing to take on what
is, in essence, an oligarchy of
corporate giantism. Good for them.
0 Votes
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let me get this right
mccormick1951 13th Nov 2009
The repubs are responsible for intels behavior?
That is the most single mindedly stupid assertion i have ever heard in my 59 years on this planet, you have a simplistic veiw of how things really are if you can blame BUSH for this mess. Both parties have trashed the Constitution and you have the gall to blame one party over the other for Intel's actiions! yeh right
EVP Tom McCoy: "For us, this has never been about money."

HAH! When you're on a stage this large, it's ALWAYS about the money. McCoy fools no one.

Intel went for this buyout to save themselves money, bad press, and wasted time. Saying this "ushers in" a new chip age is nothing but P.R. Both these companies will be watching each other going forward; I especially expect AMD will especially be watching Intel.

With any action, there's always a "good" reason and a "real" reason.
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Notice the Tax Rate Statement?
janeadct@... 12th Nov 2009
Dropping from 26 to 20% saves them double the penalty if my math is correct and his is also on the drop percentage..Gross numbers of course..
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One does wonder whether...
zkiwi 12th Nov 2009
The EC (and the folk in NY) care about this, or will still want whatever they want from Intel. After all, public (anti-trust) actions and the requirements that are handed down may well be different from this settlement, so it's possible that Intel has more hurt to come.
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From where I'm sitting it's obscene that
Laraine Anne Barker 12th Nov 2009
anyone can give away $1.25 billion without going bankrupt!
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Anti-free market
Use_More_OIL_NOW 12th Nov 2009
Tell me how many poor people create jobs?

NONE

This entire sentiment against people who
make money I find OBSCENE, what difference
is it to you if a CEO makes Millions.

I could careless, the rich people create
jobs, not poor communist style propaganda
against people who WORK and make it
happen!

If you don't like your present job
then get more skills/education and sotp
whining about people making money!

If these corporations stop making money,
it will be a horrible day economically.
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What a great world it would be...
djchandler 12th Nov 2009
If all you believe was actually true.

This is off topic, but so are you in your criticism of the OP.

Profit is good, but greed has never been. As you're touting the virtues of capitalism, the economy is still reeling from the obscene actions and profits (where did all that money go?) of a very few.

What a great country we live in. We U.S. taxpayers bail out failing banks and manufacturers so the economy doesn't completely collapse, and execs still walk away with taxpayer money in bonuses for disastrous decision-making. That's welfare for the already wealthy.

I think this is the sentiment being expressed by Laraine Anne Barker. We have corporations sitting on piles of liquid assets while the majority of working people are feeling the pain. Then the same people (all too often) who criticize our government for doing something about our poor and/or struggling are telling us how great it is to pay a CEO enough money to support hundreds if not thousands of families in comfort.

That gap is too wide--it's time to reel them in.

Remember your history, especially that of the late nineteenth century and the beginnings of the labor movement. If capitalists don't want a resurgence of socialism, they need to think about the people doing the labor that produces the products. If it's done voluntarily and fairly, there's no need for government intervention.

Are workers' needs a part of keeping the free market healthy, or just a necessary "evil?" as opposed to the "good" of lavishing Millions on top executives? That's where the divide exists in judging what's "good" and "evil" in today's economic climate.
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Very well said ....
super_J 12th Nov 2009
... but me thinks there is a lot of the Ayn Rand Kool-aid going on around here - "Corporations and captains of industry are all good and virtuous" ... yeah, right.
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Workers Unite!!
DigAPony1969 13th Nov 2009
Karl Marx could not have said it better. Why don't yo go discuss your thoughts with Fidel and Raul, maybe they will give you Che's old post.
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qaquwy,good post!

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