iPhone 4: Customer loyalty is with Apple, not carriers

iPhone 4: Customer loyalty is with Apple, not carriers

Summary: The AT&T iPhone 4 drops more calls than Verizon Wireless' version, according to Changewave Research. And you know what? Dropped calls just don't matter. Apple customers love their iPhone 4 device carrier be damned.

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TOPICS: Apple, iPhone, Mobility, AT&T
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The AT&T iPhone 4 drops more calls than Verizon Wireless' version, according to Changewave Research. And you know what? Dropped calls just don't matter. Apple customers love their iPhone 4 device carrier be damned.

The Changewave post spends a lot of time on dropped call rates. AT&T iPhone 4 had a 4.8 percent dropped call rate and Verizon's iPhone 4 had a 1.8 percent rate.

But here's the money shot:

Bottom line: Dropped calls don't seem to matter. Your loyalty ans satisfaction is with Apple not the carrier.

Topics: Apple, iPhone, Mobility, AT&T

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40 comments
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  • I didn't see a section on carrier satisfaction

    So I am taking this as another attempt by you to slam AT&T.

    And these dropped calls are based on customer response? Wish I would have gotten that survey as I would have reported 0 dropped calls.
    bobiroc
    • Just a mindset

      @bobiroc <br>it looks like alot of the iPhone users have convinced themselves its all the carriers fault, this way the users can in no way blame themselves for their choice of phones.<br><br>"Dropped calls on the iPhone - well it's perfect (because I'm a smart shopper) so it MUST be AT&T!"
      Will Farrell
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @Will Farrell

        I know what you mean. I am on my second iPhone and my iPhone 3G dropped many calls when I first got it but then an iOS update that specifically stated it addressed dropped calls helped the issue. It took a couple update since then to get rid of it completely and the last time I dropped a call I was in the basement at work.

        I am not knocking Verizon because their cell service is very good and probably would be my second choice but I have seen how their customer service has treated my parents and how their bill for two smart phones with similar services is about $40 more a month than mine and my wife's. Part of that is because I have a package deal with AT&T and their service has been reliable to me.
        bobiroc
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @Will Farrell I agree and like I stated elsewhere, I was able to easily produce the antenna problem on the AT&T iPhone 4 but I could not get the Verizon version to exhibit the same problems...
        slickjim
      • @Will Farrell

        "Dropped calls on the iPhone - well it's perfect (because I'm a smart shopper) so it MUST be AT&T!"

        Your logic is fundamentally flawed. If they considered them selves a smart shopper for choosing iPhone then they would have had to considered themselves a dumb shopper for choosing AT&T (or Verizon as the survey shows). Or Vice-versa.

        But considering everyone of your comments appear to be pro-MS and anti-everyone else who's really surprised.
        anono
    • RE: iPhone 4: Customer loyalty is with Apple, not carriers

      @bobiroc

      Don't be a jerk. He's not trying to slam AT&T (he's trying to give Steve an iPop).
      man_strosity
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @man_strosity

        Yes he is to both insulting AT&T and giving Steve an iPop (whatever that is)

        Larry has a long history of taking information about the iPhone or cell service and twisting it into a AT&T has horrible service blog. Nothing in that survey said anything about customer satisfaction with the carrier. He made that up out of the more dropped calls based on people surveyed or how ever they get their information.
        bobiroc
    • RE: iPhone 4: Customer loyalty is with Apple, not carriers

      @bobiroc +1 on that sir! I haven't had a dropped since December. Then again I don't talk on the phone all that much.
      Bates_
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @Bates_

        Well seeing I use my phone for both work and personal (Work pays for my data plan to compensate) I have had literally calls lasting an hour or more when working "in the field" so to speak.

        I will admit that sometimes that inside the schools I work for that signal is not so good but from what I can tell neither is any other carrier. They all seem to have their dead zones in the buildings. Must be all that brick and metal.

        Of course recently I got an App for my iPhone from Cisco that allows me to connect to my work VOIP system. Even though they said it was not compatible with our system version it works to make and receive phone calls. That should cut my cell minute usage down drastically and using WiFi have a better signal.

        What Larry and other people that insult AT&T do that I do not agree with is they continually imply that AT&T service is horrible everywhere. Sure there are a few Markets in the US where AT&T needs to step it up a bit but overall I think their service is pretty close to par with the other carriers. It all depends on your Market. Where I live both AT&T and Verizon are pretty good everywhere. Other carriers like Sprint and T-Mobile are just as good in the City and nearby suburbs but venture out too far and good luck. For many people that may be good enough though so it doesn't really matter.
        bobiroc
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @Bates_
        No dropped calls since December? But ..but then Will Farrell and the iHaters can't blame Apple for AT&T's problems if there is no AT&T problems. What will they do now?
        anono
    • RE: iPhone 4: Customer loyalty is with Apple, not carriers

      @bobiroc
      Same here I gave up on Android, got my iPhone 4 on ATT and I've had 0 dropped calls. Will get getting the micro cell next at my house, just to tell my friends I get my own tower LOL BUT I really haven't had any call issues! I love my iPhone and will never go Android again!!
      Hasam1991
  • RE: iPhone 4: Customer loyalty is with Apple, not carriers

    http://GBsTechNews.com

    There's some variables missing in this article. Like what about customers who are still on contract. It's not like they're actually able to switch back and forth to compare the two. I wish their was a way to tell which customers tried both carriers.
    On another note, I wonder if the 20% difference between 100% and 80% is relates to the infamous death grip problem they had (or used to, not sure if they fixed it for verizon).
    Gabriel Bowen
    • RE: iPhone 4: Customer loyalty is with Apple, not carriers

      @Gabriel Bowen Sure they could, people will pay enough money for those phones to abandon the carrier.
      slickjim
  • Why did you confuse the words &quot;Satisfaction&quot; and &quot;Loyalty&quot;?

    Larry, you equate satisfaction to loyalty which I disagree with. The one graph shown specifically illustrates values for customer satisfaction for the iPhone device and not for carrier preferences or loyalty towards them or to Apple, for that matter.
    kenosha77a
  • what?

    "Bottom line: Dropped calls don?t seem to matter. Your loyalty ans satisfaction is with Apple not the carrier"

    and where did you pull that from?
    this means nothing without seeing what dropped calls are like with other phones on verizon and att. if they're comparable then what the hail does apple loyalty have to do with anything since you'd get the same dropped calls regardless of the phone you use?

    so show us those numbers first. then if you premise holds up you can do your little song and dance. until then this is meh.
    sportmac
  • What are the other options?

    If this was a five options survey with Somewhat and Very the two good ones, a 98% rate on both carriers is amazing.
    WebSiteManager
  • RE: iPhone 4: Customer loyalty is with Apple, not carriers

    iPhone is on its way down.
    People are leaving Apple and going to Android and Windows Phone 7. The Antennagate is embarassment and it is ridiculous to pass the blame to carriers. Goodbye iPhone.
    iluvmsft
    • did you notice 98% satisfied iPhone customers?

      @iluvmsft <br><br>for both verizon and ATT the satisfied and very satisfied = 98%. Previous polls by forrester and Changewave showed iPhone customer satisfaction way higher than any other phone how did you get "People are leaving Apple and going to Android and Windows Phone 7"? the 2% unsatisfied? As android ratings are much lower the flow is probably the other way. Latest financials show iPhone growth is 86% (that's before verizon) <br><br>dude, did you even LOOK at the graph in the article?
      Davewrite
      • RE: iPhone 4: Customer loyalty is with Apple, not carriers

        @Davewrite 86% where did you get that bogus stat from? Seriously, if it is 86% then the Thunderbolt has to be over 100%.
        slickjim
      • @Peter Perry Why don't you look at the graph?

        @Peter Perry<br><br>verizon: 82+16= 98%<br>aT&T: 80 +18 =98%<br><br>the whole article is about the survey by Changewave of iPhone users and numbers show very satisfied and somewhat satisfied.<br><br>"where did you get that bogus stat from"<br><br>from the ARTICLE on this page!!!<br>you guys comment without reading it and I even said "dude, did you even LOOK at the graph in the article?" to the other guy so you didn't even read my post carefully.

        and 86% growth as I've said is from Apple's latest financial report available all over the web<br><br>
        Davewrite