Larry Page: Google+ is just beginning, will become 'automagical'

Larry Page: Google+ is just beginning, will become 'automagical'

Summary: Google+ is off to a pretty good start for a brand new social network, but Google has even higher ambitions for this product.

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TOPICS: Google
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If you think Google+ is big already, just wait until you see what Google does with it next.

Google CEO Larry Page said during the company's quarterly investors call on Thursday afternoon that he has been taken aback by how quickly the social network has grown.

Here's Google+ by the numbers, thus far:

  • Passed the 40 million active user mark
  • 100 features launched in 90 days
  • Over 3.4 billion photos have already been uploaded

See also: Google's third quarter results shine, Google+ hits 40 million users

But being that the site only launched initially in July and publicly in September, Page reminded analysts and investors that this is really just the beginning. This isn't just a feature war with Facebook and other social media sites.

Page explained:

Our ultimate ambition is to transform the overall Google experience, making it beautifully simple, almost automagical as we understand what you want and can deliver it instantly. This means making identity and sharing into all of our products so that we build a real relationship with our users. Sharing on the web will be like sharing in real-life across all user stuff. You'll have better more relevant search results and adds. Think about it this way. Last quarter, we shipped the Plus and now we're going to ship the Google part.

As far as search goes, the G+ button is live on numerous news sites and blogs, as well as throughout Google search results and other ad products.

Susan Wojcicki, senior vice president of advertisements at Google, added:

Users can now have plus one display ads on the Google Display network and have plus one buttons on search ads and results since the end of Q1. Although it's still pretty early, our data shows us that ads are results that are socially annotated and are more relevant for users.

Page noted that along with deeper integration in other Google solutions, we can expect "consistent user interfaces for Search, News, Maps, Translate, and other Google products."

That strategy will likely further unify the brand as a single, utterly comprehensive platform that attempts to cover every aspect of our lives.

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Topic: Google

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14 comments
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  • "Automagical" is right.

    Yep. Google+ will now "automagically" track you on the Internet, invade your privacy, turn you into a commodity, and lock in Google's multiple Internet monopolies. Great for Google, but not for the rest of us. That's why we shouldn't use it.
    Anne Nonymous
    • RE: Larry Page: Google+ is just beginning, will become 'automagical'

      @Anne Nonymous remember... You have the option not to use it. :)
      tatiGmail
      • RE: Larry Page: Google+ is just beginning, will become 'automagical'

        @tatiGmail
        Are you so sure of that? Sorry Google can not be trusted and have the track record to prove it.
        Stan57
      • Larry never heard of Yegge?

        I'm just guessing.
        LBiege
      • RE: Larry Page: Google+ is just beginning, will become 'automagical'

        @Stan57
        Ok, I'm not going to use Google for the rest of the day. If you hear about me being dead tomorrow then your suspicions will be confirmed.
        anono
    • RE: Larry Page: Google+ is just beginning, will become 'automagical'

      @Anne Nonymous <br>"track you on the Internet, invade your privacy, "<br>Facebook was the one found tracking you when you are offline with cookies. Microsoft was found "watching users" (their words not mine; when Google copying their search results, they said they were simply watching users on Google sites). <br><br>"and lock in Google's multiple Internet monopolies"<br>What monopolies? Google has about 65% global and US search share and that's not enough to be a monopoly (maybe look up the word).<br><br>"Great for Google, but not for the rest of us"<br>So what's great for us? Using facebook (really the only other alternative)?
      anono
  • Forget it, Larry

    You can say "magical" (or automagical) all day long. You will never be Steve Jobs.
    WebSiteManager
  • Odd, just last week tracking showed that Google+ use was dropping

    at the same time Facebook was still growing.

    Automagical is right - it'll take magic to keep it from automaticlly being dropped by Google in their yearly "To Be Discontinued" Products Meeting
    William Farrell
    • RE: Larry Page: Google+ is just beginning, will become 'automagical'

      @William Farrell It's consistently up except for the large blip after opening day. Smooth the graph out over a weekly average, and you'll see that.
      daengbo
  • RE: Larry Page: Google+ is just beginning, will become 'automagical'

    Automagically share my identity? No, thank you.
    Scrabbler
  • RE: Larry Page: Google+ is just beginning, will become 'automagical'

    LOL automagical, trying to get that Steve Jobs affect going. We'll see how long those 40 million users continue to use Google+. I'm guessing they stay on it for a week before ditching it.
    LoverockDavidson_-24231404894599612871915491754222
    • In the first three weeks many here boasted about

      @LoverockDavidson_
      the "over 25 million users that Google+ had aquired.
      Here it is another 10 weeks later, and they could not even double that number.

      This does not look good for Google+
      :|
      Tim Cook
  • RE: Larry Page: Google+ is just beginning, will become 'automagical'

    http://itshrunk.com/7e7cac ....
    i hope everybody will love them
    sdghkiehj
  • RE: Larry Page: Google+ is just beginning, will become 'automagical'

    Everyone here needs to put on their tin foil hats. Google doesn't give a hipty crap what you do. They just want to be able to serve you ads and deliver content that you'd be more likely to click on.<br><br>I'm about sick of hearing how Google employees can read your email, etc. After working at multiple ISP's, I realize that Google would be the least likely to actually read my email.
    craigeb78