Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Netflix migrating more infrastructure to Amazon Web Services

By Larry Dignan | May 7, 2010, 2:49am PDT

Summary: Netflix, which has been using Amazon Web Services for a year, will expand its usage and migrate more of its infrastructure to the cloud.

Amazon Web Services on Friday announced a big reference customer—Netflix.

According to Amazon, Netflix, which has been using the e-commerce giant’s Web services for a year, will expand its usage and migrate more of its infrastructure to the cloud.

For Amazon Web Services, Netflix represents a strong case study to take to other enterprises. Corporate IT buyers often prefer someone else to make the leap to a new platform and then follow. Netflix is high profile enough to garner interest since it requires high availability and is using Amazon’s cloud for core business functions.

In a nutshell, Netflix’s movie lists, search, movie transcoding and recommendation system will be powered by Amazon Web Services (AWS). By offloading infrastructure to AWS, Netflix’s tech team will focus more on the user experience. Netflix is also migrating movie and member data crunching to AWS.

Netflix today uses Elastic Compute Cloud (EC2) and Simple Storage Service (S3) to deliver its movie subscription service to new platforms like the Wii, PlayStation and iPad. In addition, Netflix is using Amazon Elastic Map Reduce to analyze streaming sessions and metrics.

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Topics

NetFlix Inc., Amazon Web Services, Movie, Web Service, Amazon.com Inc., Cloud Computing, Web Services, Enterprise Software, Software, Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

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The wave of the future. Focus on your business, not the infrastructure.

Will also accelerate the switch to Linux servers.
DonnieBoy
7th May 2010
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RE: Netflix migrating more infrastructure to Amazon Web Services

Interesting article.
However, I do not appreciate that Talkback permits bloggers to troll for business as in the 2 previous posts. You should monitor the posts better.
pete4215
7th May 2010
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- Flagged
Zdnet should rank people reporting spam, so that they can delete

it without intervention on the part of Zdnet staff. Also, they should let multiple people report spam, rather than saying immediately that it has already been reported. Then, you get three trusted marks, and you delete it automatically. Also, have a difference between spam, vulgar, insulting, and off topic.

Zdnet: crowd sourcing is the way to go to get rid of spam.
DonnieBoy
7th May 2010
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RE: Netflix migrating more infrastructure to Amazon Web Services

@pete4215 Microsoft will have to do a hell of a lot more to convince anyone that what they are doing is anything other than an attempt to destroy Open Source. Publishing complete and accurate versions of all their APIs and file formats under terms consistent with the GPL would be a start gelinlik dukkani bakici oyunlari
Arabalar
2nd Aug
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I agree with Pete4215

The comments are not of interest if I have to wade thru garbage to read them
wvbigdog
7th May 2010
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RE: Netflix migrating more infrastructure to Amazon Web Services

@wvbigdog There is no doubt that Microsoft has no choice but to acknowledge that the closed development model for building software doesnt work any more, said Jim Zemlin, executive director of the Linux Foundation. doodle jump oyunu
Arabalar
1st Aug
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RE: Netflix migrating more infrastructure to Amazon Web Services

Seems odd to me, only in the sense that Amazon is trying to get in the downloadable movie business, so you (Netflix) boost a potential competitors revenue? And deploy your IP on their servers? (you can attach stickers with the word 'cloud' to them, they are still under Amazons control).
bp2004
7th May 2010
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RE: Netflix migrating more infrastructure to Amazon Web Services

@bp2004 Seems odd to me, only in the sense that Amazon is trying to get in the downloadable movie business, so you (Netflix) boost a potential competitors revenue? And deploy your IP on their servers? (you can attach stickers with the word 'cloud' to them, they are still under Amazons control). pembe maske energy balance oyna oyunu moliva orjin krem
gaberdiye03
20th Jun
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RE: Netflix migrating more infrastructure to Amazon Web Services

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Arabalar
2nd Aug
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RE: Netflix migrating more infrastructure to Amazon Web Services

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yarinsiz
11th May
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RE: Netflix migrating more infrastructure to Amazon Web Services

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15th Jul
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RE: Netflix migrating more infrastructure to Amazon Web Services

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10th Aug
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RE: Netflix migrating more infrastructure to Amazon Web Services

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21st Aug
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RE: Netflix migrating more infrastructure to Amazon Web Services

Zdnet staff. Also, they should let multiple people report spam, rather gelinlikler
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29th Aug
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