RIM's free server tool a fine SMB play that could be better
Summary: Research in Motion unveiled its BlackBerry Enterprise Server Express, free server software that's designed to appeal to small and mid-sized businesses (SMBs). It's a nice move that could be better.
Research in Motion on Tuesday unveiled its BlackBerry Enterprise Server Express, free server software that's designed to appeal to small and mid-sized businesses (SMBs). It's a nice move that could be better.
BlackBerry Enterprise Server (BES) Express connects BlackBerry devices with Microsoft Exchange or Windows Small Business Server. RIM is pitching it as an economical choice for SMBs that delivers enterprise-grade security and manageability features (Techmeme, statement). BES Express is also being pitched as a way to easily connect consumers, who bought BlackBerry devices, to corporate networks.
Also: RIM debuts new BlackBerry browser, BES Express for SMBs
- MWC 2010: RIM introduces free BlackBerry Enterprise Server Express
- Is it time for a BlackBerry Renaissance in 2010? [podcast]
- RIM: BlackBerry sales on solid footing
- RIM's BlackBerry, Apple iPhone rule smartphone roost
BES Express connects to Microsoft Exchange 2010, 2007 and 2003 and Microsoft Windows Small Business Server 2008 and 2003. Simply put, BES Express synchronizes email, calendar, contacts, notes and tasks.
So what's the big picture from the Mobile World Congress in Barcelona? TechRepublic's Jason Hiner and I were kicking around ideas.
Strategically, BES Express is a way to keep RIM's server tools in the SMB market. These companies will eventually grow up and stick with RIM in the future.
However, RIM's approach could be better. As Jason noted, if RIM really wanted to court SMBs and keep them as customers in the future it would offer free hosted BES for up to 25 users.
If the economics look good for BES Express just imagine how a hosted freebie would fare.
Simply put, RIM's BES Express is a good start that could be better.
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Talkback
Blackberry Data Plan
http://na.blackberry.com/eng/services/business/server/express/ComparisonChart_NA_012110.pdf
RE: RIM's free server tool a fine SMB play that could be better
This was under your "Top Stories" heading about the release of the new RIM browser....
So which is it? 199 or 25 users?
Re:
"BlackBerry Enterprise Server Express is
certified for up to 75 BlackBerry smartphone
users to be installed and run on the same
server that runs Microsoft? Exchange 2003 SP2,
2007 SP1, 2010 or Microsoft? Small Business
Server 2003 and 2008. () If you require greater
than 75 users, BlackBerry Enterprise Server
Express has the flexibility to be installed on
a separate server, supporting up to 2,000
BlackBerry smartphone users."
http://na.blackberry.com/eng/services/business/
server/express/features.jsp
RE: RIM's free server tool a fine SMB play that could be better
For medium sized businesses yes. But most small businesses cant afford MS Exchange.
Th best solution is. A hosted email solution that lets you set up messaging features AND synch with your BlackBerry. And at a substantially lesser cost than regular hosted Exchange providers charge, which is around $20/user/month.
We think we have that covered at HyperOffice..Keep watching us over the next few weeks.
Pankaj
http://www.hyperoffice.com