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Salesforce's Chatter available, aims to bring in new enterprise customers

By | June 22, 2010, 5:30am PDT

Summary: Salesforce.com’s Chatter corporate social networking platform is now generally available. For existing customers, Chatter is free as a new feature. The company has a Chatter-only option for $15 a month for each user.

Salesforce.com on Tuesday said that its Chatter corporate social networking platform is now generally available. For existing customers, Chatter is free as a new feature. The company has a Chatter-only option for $15 a month for each user.

Chatter takes the best features of Facebook and Twitter and integrates them into the enterprise. According to Salesforce.com Chatter will enable customers to better track documents, internal expertise and real-time data.

Screenshots: Salesforce.com’s Chatter: A walkthrough

Meanwhile, Chatter is designed to bring in more customers to Salesforce.com’s ecosystem. Salesforce.com has 77,300 customers—5,000 of them that played with Chatter in beta—but executives see the platform as a way to bring in new users.

Salesforce.com will walk customers through Chatter partnerships and features at its CloudForce 2010 powwow.

Al Falcione, senior director product marketing at Salesforce.com, said the company is hoping to expand Chatter usage within an enterprise. When Chatter gains more users it will likely be more beneficial to companies.

Here are a few screenshots of Chatter in action. We have a more detailed walkthrough in a gallery.

In addition, major enterprise players plan to integrate Chatter into their Force.com applications. CA Technologies has built a development application that integrates Chatter to better track projects. BMC Software also plans to integrate Chatter into its BMC ServiceDesk application on Force.com. Salesforce.com will also be a reseller of ServiceDesk. Both will be available on the ChatterExchange.

Related:

Salesforce.com ramps Chatter beta; Launches social enterprise app exchange

Salesforce.com topics

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Topics

Salesforce.com Inc., Chatter, CA Technologies, Sales Force Management, Sales, Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
dennis-ravens 2nd Dec
try to post somthing here
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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
carlsson 22nd Jun 2010
Although I'm now using Twitter and LinkedIn status updates more frequently -- for a long time I saw more value in how we were using these ways of communication tools internally in IBM (like or Lotus Connections Status updates; Sametime status; BlueTwit; etc.).

So for me it makes great sense with the chatter Salesforce is pushing. Having a more 'relaxed' yet 'documented' way of communicating privately in a company, will for sure help knowledge sharing and discovery.

I like it! I wonder when I will be able to use similar communication ways with my local Tax Office... ;o)

Christian C Carlsson, IBM
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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
CRM321 22nd Jun 2010
I work for a CRM consultancy offering a browser based tool called Gold-Vision. We have long had this functionality within our system. Its called "broadcasting notes," it isn't another payed for add-on and works exceptionally well. I think SF.com will struggle to justify the value of this solution compared to what exists in the market for free.
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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
anchen_me Updated - 3rd Dec 2010
Salesforce Chatter and Chatter provider for Outlook Social Connector by InvisibleCRM both provide an easy way to stay in the loop on all information that's important to you. You now know what's ging on with your contact or opportunity, that is to say you get an updates list for records you follow right at your fingertips. And, it's also helps to know what your colleages are doing on their opportunities or how they interact with their contacts. It's good to be informed on something that may be relevant to you or even of a courtesy interest to you. Similar to Salesforce.com Chatter, users can get Salesforce.com data updates pulled straight to their Outlook. For more information on Chatter provider, visit http://www.invisiblecrm.com/outlookchatter/.
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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
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RE: Salesforce's Chatter available, aims to bring in new enterprise customers
dennis-ravens 2nd Dec
try to post somthing here

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