Siemen's tosses pebble in front of Microsoft's media juggernaut

Siemen's tosses pebble in front of Microsoft's media juggernaut

Summary: News.com has a story about how Siemens is looking to derail Microsoft's chances of dominating the IPTV business.

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TOPICS: Microsoft
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News.com has a story about how Siemens is looking to derail Microsoft's chances of dominating the IPTV business.   The story refers to some implementation issues that Microsoft is running into and implies that the window may have been propped open for a competitor like Siemens to dive in with something that works.  As the acronym implies, IPTV is about the delivery of broadcast quality television like programming over IP-based networks such as the Internet.   Microsoft's IPTV plans make up a small part of the company's larger, all encompassing digital media strategy that I've been writing about.  Despite Siemens' plans, at least one analyst agrees that the Microsoft media juggernaut will be difficult if not impossible to stop.  Said Adi Kishore, an analyst with The Yankee Group, "It's Microsoft's game to lose. It would be difficult for Siemens to break into the North American market, but if Microsoft really screws up, it could allow someone else in the door."

Topic: Microsoft

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  • But You're Warped David

    There are plenty of stories out on the net where the Microsoft
    solution isn't working and costs so much more (6 times I've
    read) that it ain't a wrap like you report. Ya need to get out more
    David, you are not at all objective.
    Besides that, who in their right mind would trust and "really"
    partner with Microsoft? Signing an agreement is one thing, that's
    appearances and Microsoft can buy those all day long.
    Implementation and really doing something is a totally different
    matter. Microsoft is not a technology company, they are, and
    always have been, a marketing company.
    PXLated
  • Would that be a virtual pebble in front of the virtual media juggernaut?

    You guys make me laugh.

    Products that do not have any sort of DRM infestation are shipping RIGHT NOW..

    Consumers rule, DRM and restrictions do not.
    Xunil_Sierutuf