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Yahoo kicks off new 'It's You' campaign with video ad

Yahoo recently announced its new "It's You" global marketing campaign, and today the company inaugurates a happy, feelgood video advertisement that will run in the U.S. and later in the U.K., India and several other countries.
Written by Andrew Nusca, Contributor

Yahoo recently announced its new "It's You" global marketing campaign, and today the company inaugurates it with a happy, feelgood video advertisement that will run in the U.S. and later in the U.K., India and several other countries:

It's called "Anthem," and it's obviously rooting itself in the global community meets zeitgeist thing.

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