CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

Summary: I had the chance to spend about 20 minutes talking with Mr. Stephen Elop and was pleased to hear his confidence in Nokia and Windows Phone.

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Nokia CEO Stephen Elop was extremely busy during CES 2012 making appearances at press conferences, but he also spent a lot of time sitting down with the press for interviews. I had the opportunity to spend 20 minutes with another press member and ask Mr. Elop several questions about Nokia and Windows Phone and wanted to share some of my thoughts and his answers with you.

What's it going to take for WP to become the 3rd platform?

Windows Phone 7/7.5 has been out for over a year now and still only has something like 2% of the smartphone market share so I asked Mr. Elop what it was going to take to grow this adoption rate. He made some rather bold, confident statements that previous Windows Phone devices did not stand out from the crowd and it took Nokia to come in with iconic devices like the Lumia 800 and Lumia 900. I don't think HTC and Samsung would appreciate these type of statements (made previously too), but if you look at what we had with the first generation the devices were primarily previous Android models with Windows Phone inside and were not innovative.

Mr. Elop also stated that there must be a focus on the retail process so that employees at wireless carriers are pleased with Windows Phone and actually offer the devices as viable alternatives to customers who come into the store. I like to go into stores to see what employees pitch to me and I have personally never been told about Windows Phone. I think a retail strategy is a very important factor for Windows Phone adoption and was pleased to hear that Microsoft and Nokia are spending time and money addressing this part of the equation.

Why did Nokia go with Windows Phone instead of Android or even webOS?

Nokia was looking for a partner where an ecosystem was in place and the only such platform with a modern OS other than iOS was Windows Phone.

Are Symbian developers switching to Windows Phone?

Mr. Elop said that they are actively working with developers. They have given out thousands of Windows Phone devices to help encourage their participation and access to the platform and are working with the development community to increase the number of applications in the Marketplace.

Will we see Nokia innovation in Windows Phone devices?

I told Mr. Elop that my wife loves her Nokia N8 because the camera is the best on any smartphone and she will not give it up, even though it is starting to fall apart. I then asked if we would see advanced features such as high end cameras in future Windows Phone devices. As James pointed out the Lumia 900 is a solid device, but the camera is not the best of any smartphone (the N8 holds that title) so I wanted to confirm that Nokia is going to do it better. After listening to Mr. Elop I am confident that Nokia is still early in their Windows Phone development and we will see advanced hardware in the future.

The Nokia Lumia 900 does stand out from the Windows Phone crowd with a sleek form factor, polycarbonate colored body, LTE wireless radio, and high end camera with Carl Zeiss optics.

Topics: Mobility, Microsoft, Nokia, Operating Systems, Software, Telcos, Windows

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19 comments
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  • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

    hey matthew, did you have a chance to ask Verizon when they are going to update their Windows Phone line, or at least start it?
    brentgee
    • I asked, but no answer was given

      @brentgee I asked Verizon and Microsoft people, but no one could even give me an estimate of when we might see 2nd generation devices on Verizon or Sprint. Microsoft cannot succeed with Windows Phone if they don't get the largest carrier on board and actively selling and promoting their phones.
      palmsolo (aka Matthew Miller)
  • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

    Until they up the memory from the parsimonious Max 16Gb, and put a memory card slot in, Windows Phone 7 Phones blow.<br><br>It's a license for your Cell Operator to fleece you on data overage charges, now the fashion is to data cap you.<br><br>However the Range Topping Lumia 900 still follows this trend....<br><br>What do Nokia think they can do with WP7 and Sky Drive in 16Gb, that Apple cannot do on ICloud, yet still have the sense to offer up to 64Gb, even if they are still dumb enough not to allow memory card slot.
    neil.postlethwaite
    • Yep...That is really the issue...

      @neil.postlethwaite@...

      I was at CES asking Microsoft's WP staff at their booth if there was a 16 GB limitation for storage in WP Mango. While I doubt that is the case, I can't for the life of me understand why a phone like the Lumia would only have 16 GB of storage. It is a non-starter for anyone who likes to carry a significant music collection or movies. The Apple iPhone had 32 GB since the 3GS.

      It is clueless to think that they are going to get the attention of the analyst community with such a meager amount of internal storage.
      dcristof
      • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

        @dcristoft
        There are two phones with 32GB of storage: Dell Venue Pro and a Fujitsu-Toshiba phone available in Japan. Therefore, it is not an OS limitation.
        lippidp
      • No OS limitation, I have 32GB in two of mine

        @dcristof I upgraded my Dell Venue Pro and HTC HD7 both with 32GB microSD card slots and they work perfectly. The "cloud" is a great idea, but like you mentioned it is limited with data caps. Thankfully, I have grandfathered unlimited data plans on T-Mobile and Verizon still so am safe for now.
        palmsolo (aka Matthew Miller)
      • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

        @dcristof
        Totally agree - Flash memory costs next to nothing anyway.

        I would have thought as a range topper, the Lumia 900 should start at 64Gb, and have a gold plated one at 128Gb.
        neil.postlethwaite
  • Windows as a third platform?

    I'm beginning to think that there might be some future in Windows as a smartphone platform. Development is much easier than for RIM's devices, and Microsoft are unlikely to walk away from this.

    It feels like RIM is just too small to weather this one out.

    Wouldn't want to bet against Android, but with all the crap that's loaded on it it can feel a bit like the free newspapers they give out on the tube. iOS looks likely to wind up with maybe 10% of the market at the end of the day, as they will always go for maximising profit rather than penetration, and they're clearly not having it all their own way like they did with the iPod....

    Still, at the end of the day they're just phones. Whichever one you buy, it's landfill in two years time. A pair of socks lasts longer than a smartphone nowadays....
    peter.bennett
    • Ouch

      You used the phrase "at the end of the day" twice in one note. I send the pincer beetles of pain to infest your loins.
      Robert Hahn
    • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

      @peter.bennett
      Yours is a really good commentary:
      Quote"Still, at the end of the day they're just phones. Whichever one you buy, it's landfill in two years time. A pair of socks lasts longer than a smartphone nowadays.... " unquote.
      I presume that you don't have any copyright over this wonderful phrase. I'll be using it myself from now on.
      woja
  • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

    I have the Samsung Focus Flash. What a hassle to set up Email. First I had to download Outlook and then go thrue a big hairy prcedure to import my contacts. Now I have to figure out how to edit them. AT&T store here and Samsung were no help. I miss my Motorola Razor where I used the "Motorola Phone Tools" program. A real simple procedure. Martin Miller
    mrtnt
    • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

      @mrtnt <br>Strange. I use Hotmail and a company Exchange server. Setting up email and contacts could not have been easier. There was no need to download anything and it took only a few seconds. Additionally, if you set up Facebook then you get all of your FB friends in there now, too, so it's easy to call or email them.
      lippidp
    • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

      @mrtnt , download Outlook? really? Outlook does not sync with Windows Phone directly. Hotmail (Windows Live Mail) syncs directly with Windows Phone, and so does yahoo and gmail. And as noted by lippidp, Facebook friends are listed as contacts as well, along with LinkedIn and Twitter. Zune is the only software that syncs with Windows Phone, and that is more for photos, music, apps, etc. You can use Outlook or Windows Live Mail to edit Hotmail contacts, or just edit them on the phone.
      grayknight-22253692004129760887070084760051
    • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

      duplicate
      grayknight-22253692004129760887070084760051
    • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

      duplicate
      grayknight-22253692004129760887070084760051
  • Quelle surprise

    Company's chief salesman predicts roaring success. Film at 11.
    Robert Hahn
  • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

    Matt, Do you think the Nokia Lumia 800, that will be sold unlocked in the Microsoft stores next month, will be compatible with any of the T-Mobile HSPA/HSPA+ bands?
    dunnsantee
    • Sorry, it won't :(

      @dunnsantee Nope, I talked with Nokia and it is the same "world" version available today with support for just AT&T. I wish Nokia would bring their pentaband support to WP so we could get a true world phone like they have in all of their latest Symbian devices.
      palmsolo (aka Matthew Miller)
  • RE: CES 2012: Mr. Elop makes bold statements about Nokia in the Windows Phone space

    Matthew you should read James's article again. His exact quote on the camera found in the Lumia 900 was:

    "The front 1MP camera brings video calling to Windows Phone, and the 8MP rear camera with Carl Zeiss optics (F2.2 aperture) may be the best on any smartphone"
    boricuaguy77