Oliver Marks

Oliver Marks & Associates provides seasoned, technology agnostic independent consulting guidance to companies on effective Digital Enterprise Transformation business strategy, tactics, infrastructure & technology decisions, roll out and enduring use models and management.

Latest Posts

White House email hosed...

Robert Gibbs, White House press secretary explains why your email may not have got through......The Obama administration is making the White House feel more like a modern corporation every day: the email servers were down for a couple of hours Monday.

January 26, 2009 by


Editing Crowd Sourced Content: the Wikipedia Discussion

Best Buy, the retail box store and internet source for electronics, televisions, DVD players, home & car audio, computers, cameras, music, movies, software, games etc is at the cutting edge of modern online technologies and facilitating their use by as many purchase prospects as possible.The embedded video above has various internal talking heads extolling the virtues of 'Best Buy Remix' http://remix.

January 26, 2009 by


Lonely, Scared & Bitter

Seth Godin, author of Purple Cow and other insightful books, is also a prolific blogger who is well worth reading. He has posted the fascinating graphic above, attributed to Jessica Hagy - no accompanying text except the title 'Lonely, scared & Bitter' and the chart.

January 24, 2009 by


An Obama Administration and Sony Comparison

There are fascinating parallels with the vision and pragmatic realities of rolling out effective corporate collaboration initiatives and the new US leadership's arrival at the White House this week.The White House has a substantial culture and bureaucracy peculiar to it regardless of its current inhabitants, much as leadership in the corporate C suite changes but the underlying infrastructure and culture has greater longevity and legacy quirkiness.

January 23, 2009 by

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Who Runs Government?

Following on from my post yesterday about the incoming Obama administration's challenges in maintaining momentum in the face of legal restraints and obligations, here's an intriguing big media use of collaborative publishing.To some extent the transparency announced by the new administration will be influenced by external sources: the Washington Post today launches WhoRunsGov.

January 21, 2009 by


Online Diplomacy: the Famous Fedex Twitter/Email Exchange

You may have seen the drama this week around a social media ad agency representative whose negative Twitter message about Memphis, Tennessee was read and responded to by one of his client FedEx's employees.James Andrews, '@keyinfluencer' on Twitter, was flying into Fedex global headquarters in Memphis to present on digital media to the worldwide communications group at FedEx (150+) people on behalf of his employer ad agency Ketchum.

January 17, 2009 by