Here are some thoughts on how I see the CRM market moving and various tech companies and projects that I think you'll find to your liking.
Social CRM: The Conversation
Paul Greenberg focuses on not only what CRM is but where its going in this blog on CRM strategy, technology, stories, companies and personalities.
In addition to being the author of the best-selling "CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers," Paul Greenberg is President of The 56 Group, LLC.
This is the last of the reviews. We end on a high note with IBM, Solvis Consulting, and The Pedowitz Group, all consulting organizations, all very different, all having an impact, and all at a crossroads. See what they think -- and what I think -- they have to do. A worthy way to say goodbye for this year.
I'm taking a break before the final CRM Watchlist, but it's just such a good break. I got Eric McKirdy, who is Ask.com's Global Customer Care Manager here, to talk about how he takes care of the 100 million Ask.com customers -- and how you might think about this. Check it out.
The final CRM Watchlist 2014 vendors, though we still have the consulting/SIs - three of them - to go. NexJ, PROS and UserVoice: Three companies not alike at all, but three companies having a major impact on the market. All winners. All even bigger potential. Read on.
I just witnessed the beginning of Adobe's transformation to a possible marketing technology power. There is a lot to do for them to get there, but they truly have a shot. Read why and what they need to do.
We enter the final stretch with three companies that I literally can't categorize - BPMonline, Janrain, and Lattice Engines. They're all unique in their own ways, but all winners of this years Watchlist. Take a gander.
We continue on with community platform impact players, Jive and Lithium, as we enter the CRM Watchlist 2014 homestretch. Impact how and where? It might surprise you.
The reviews never stop do they? This week we take a look at the CRM Watchlist 2014 Marketing companies. Again, they are not "category winners" and they are in alphabetical order. Check out Hubspot, Marketo, and Teradata Applications. Your thoughts?
Disparate in what they do, they all involve technologies associated with engaging customers or at least understanding what they have to know so that they can engage customers.
Monday, you had CRMnext, Infor and NetSuite as CRM suite providers. Today SAP and SugarCRM are here for your scrutiny. Can life get any better?