We continue on with community platform impact players, Jive and Lithium, as we enter the CRM Watchlist 2014 homestretch. Impact how and where? It might surprise you.
Social CRM: The Conversation
Paul Greenberg focuses on not only what CRM is but where its going in this blog on CRM strategy, technology, stories, companies and personalities.
In addition to being the author of the best-selling "CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers," Paul Greenberg is President of The 56 Group, LLC.
The reviews never stop do they? This week we take a look at the CRM Watchlist 2014 Marketing companies. Again, they are not "category winners" and they are in alphabetical order. Check out Hubspot, Marketo, and Teradata Applications. Your thoughts?
Disparate in what they do, they all involve technologies associated with engaging customers or at least understanding what they have to know so that they can engage customers.
Monday, you had CRMnext, Infor and NetSuite as CRM suite providers. Today SAP and SugarCRM are here for your scrutiny. Can life get any better?
The CRM Watchlist 2014 winners have been harder than ever to characterize. But there are some vendors who, for example, provide product suites that won so I created the Suites category. Today, we look at CRMnext, Infor and NetSuite and Wednesday, SAP and SugarCRM. Let's get crackin'.
There is an unconfirmed story lighting things up that community platform provider Lithium is process of acquiring Klout, the so-call Influence measurement service. Why? Especially since Lithium's view of influence via their Chief Data Scientist Michael Wu is so antithetical to Klout's view. Check this out to hear how Lithium can make use of Klout if the acquisition goes through.
Here we are. The final part for the CRM Watchlist 2014 Elite winners - the consultancies Accenture and EY. They are amazing companies and have a lot to do but one thing that unites them both - they are devoted to digital business transformation - and they stand out. Come see why.
We move on to the CRM Watchlist 2014 Elite specialists - Blackbaud, Infusionsoft, Xactly. They each dominate their market, they each have a culture to be proud of and...other things. Read on to see what they are doing and what they should be.
Today begins the CRM Watchlist 2014 reviews. The Elites get first dibs on the discussion. Up first the vendor generalists: Salesforce and Microsoft.
"As long as they keep making it easier and faster to get my stuff, that’s all the customer service I need." Paul Greenberg and Brent Leary explain why Amazon.com wins CRM Watchlist's Lifetime Achievement Award.