Can the Open Data Center Alliance make a difference?

Can the Open Data Center Alliance make a difference?

Summary: Can the ODCA find a direction and live up to its lofty goals?

TOPICS: CXO, Data Centers, Intel

Back in October 2010 we reported on the formation of the Open Data Center Alliance by a group of large data center consumer companies with Intel, in what was described as a "unique advisory role", who wanted to become a driving force in getting technology vendors to deliver on products that met these business cloud computing goals. From Intel's perspective it was a forum to push their Cloud 2015 vision, as well.

 When a press release crossed my desk today announcing a new Adopter member (a member who plans on using the ODCA Roadmap as a purchasing guideline), I thought I would take a look on what was happening with the alliance.  And at first glance the answer seems to be "not much."

The first thing I noticed was absolutely no mention of Intel on the ODCA website; conversely, the only mention of the ODCA on Intel's website was in a few blog entries from last October, when the organization was announced. Of course, it's somewhat hard to tell if Intel's lack of obvious participation is a positive or a negative. On one hand, an alliance that is pushing a usage model which is customer-driven and vendor agnostic is probably best served if vendors aren't involved at the top levels of the organization. On the other hand, Intel's lack of participation could also be seen as a backhanded way of saying that they don't see the alliance as a viable way of pushing their Cloud 2015 vision.

Separate from the conspicuous absence of Intel from current Alliance information is the fact that in the six months since the formal launch announcement they have doubled their membership rolls to over 150 member companies. At launch time, they announced a version 0.5 of their ODCA Usage Models with a roadmap targeting the release of the first five Version 1.0 Usage Models as defined in their roadmap as Q1 of 2011.  Q1 is over and those version 1.0 models don't seem to have yet appeared. Having delt with these types of groups in the past I well understand that experienced cat herders are often necessary to get results out of such groups. The ODCA has a good concept behind its formation; let's hope it has the necessary leadership to drive it to deliver on its promise.

Topics: CXO, Data Centers, Intel

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  • Difficult to digest

    Most vendors of cloud computing want to lock in their customers; they certainly do not want open standards which will allow their customers to port their infrastructure over somewhere else.

    Considering the fact that this will bring undesired competition for them it is difficult to imagine any major vendor would participate.
    • RE: Can the Open Data Center Alliance make a difference?

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  • Barometer

    Let us hope so ... less we are faced with a choice of proprietary options from the usual unlawful suspects.

    I would have thought an alliance between big business and (say) the universities could potentially keep the global corporates in check.

    Perhaps the ODCA will act as a barometer of our success in wresting back control from the global corporates.

    Weather forecast appears to be ... cloudy with 99.999% chance of M$, Apple, Google, ORACLE, IBM reign.
  • RE: Can the Open Data Center Alliance make a difference?

    This is an affecting point of view on this topic. I am happy you shared your ideas and I find myself agreeing.
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