Lady Gaga has joined the ranks of various famous icons exploited on Facebook by using sensational headlines to target ignorant victims with celebrity obsessions. The scams are working, given how often new ones keep popping up on the social network. The Gaga version starts with something along the lines of "EXCLUSIVE - Proof That Lady Gaga is a MAN!" followed by a link.
Just like the previous "likejacking" scams (a play on the term clickjacking, which means prompting a victim to click something while a different action is taken behind the scenes), clicking on the accompanying link leads you to a fake YouTube page such as TouTube or FbTube. Under the play button, there's a warning message: "Please Watch this video only if you are 16 years or older."
The fake video player window is overlayed with a hidden iframe; clicking on it anywhere will also submit a Facebook Like and spread the post to your Facebook page. The scammer earns his or her money via a commission for every survey completed. Those who fell for this particular scam report that they were infected with malware. Furthermore, you should never hand over your mobile phone number as scammers will sign you up for a premium rate SMS service.
As I've recommended before, if you see a scam like this one, report it. Then go check your own wall to make sure you're not spreading the scam; the sooner you clean it up and unlike the page, the better. You can even contact Facebook Security if you'd like to. Some security suites as well as the Firefox add-on NoScript will prevent the likejacking from taking place.
If you came her looking for some legitimate Lady Gaga news, here's a little tidbit for you. Google today announced it has teamed up with Gaga to let her fans ask her the questions they've always wanted to know the answers to. Submit your questions to youtube.com/ladygaga and then vote on which questions she should answer. Voting closes at 11:59 pm PST on March 18, 2011. The answers will be compiled in a video interview later uploaded to YouTube.