Today at Web 2.0 Expo, Jeremiah Owyang, Peter Kim and Charlene Li told a packed room how they believe social media marketing is failing. Don't fear, because they also discussed how they believe it can be fixed.
Eileen Brown delivers news on social media tools and trends and deep dive into business strategies.
Eileen Brown is a social media consultant and advisor who has been working with collaborative technologies for over 20 years.
IBM has announced the commercial availability of LotusLive Engage, a social networking and collaboration cloud service. The company made the announcement today at Web 2.
Today at Web 2.0 Expo in San Francisco, Vignette announced the release of its Vignette Community Applications 7.
Building community for Windows 7 is a challenge. Howevever, Microsoft says a tool called TruCast helped them do just that.
It was only last June that this blog was born and I named it "Feeds". It was a beautiful yet terrifying time of uncertainty.
It's about that time to gear up for Web 2.0 Expo (#w2e) next Tuesday through Friday at Moscone West in San Francisco.
More than 1 million Facebook users could've downloaded malware or landing in a phishing scam. The onus is on Facebook to take more proactive measures. The catch? There is little Facebook can do.
A frequently asked question around corporate social networking is, "What kinds of companies are using it?" When social media first became the trend it is now there was a lot of speculation about how only smaller, flexible companies could implement effective social media program.
Burton Group principal analyst Mike Gotta recently published the first of six parts of his Enterprise Social Networks Field Research Study. The study aims to determine whether or not social networking has reached critical mass within the enterprise or if the concept is merely buzz.
Last month I released the findings of my "Social PR Survey," in which I asked more than 500 marketing decision makers about satisfaction levels with their public relations agencies and their desires for social media. To my surprise the survey results ignited much discussion.