Eileen Brown

Eileen Brown is a social media consultant and advisor who has been working with collaborative technologies for over 20 years.

Latest Posts

Jumping on the UGC bandwagon is a good move for businesses

* Jennifer Leggio is on vacationGuest editorial by Cynthia FrancisIn Guy Kawasaki's own words at his keynote at the first UGCX Conference last month, "Nobodies are the new somebodies." He's right; the Internet combined with User Generated Content (UGC) levels the playing field, giving everyone the power of an equal voice to contribute to the conversation.

April 3, 2009 by Jennifer Leggio


'App-vertisement' 101: How to make branded social applications work

* Jennifer Leggio is on vacationGuest editorial by Michael LazerowAs CEO of a company that helps brands navigate the social media space, I often get asked how a brand can effectively enter and thrive in this relatively new and fast growing world. And the tougher question - how can they guarantee success?

April 2, 2009 by Jennifer Leggio


Web 2.0 Expo: Why social media marketing fails

Today at Web 2.0 Expo, Jeremiah Owyang, Peter Kim and Charlene Li told a packed room how they believe social media marketing is failing. Don't fear, because they also discussed how they believe it can be fixed.

April 1, 2009 by Jennifer Leggio