Eileen Brown

Eileen Brown is a social media consultant and advisor who has been working with collaborative technologies for over 20 years.

Latest Posts

Lijit secures $7.1 million series C round

Lijit Networks, which provides search and analytics engines that benefit both bloggers and their readers, announced today that it has closed a $7.1 million series C funding round.

August 11, 2008 by Jennifer Leggio

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Social giving for charity begets social giving for community

Normally I don't write about specific events but I'm making an exception as this is almost a mini overview for how charity in social media can turn into a benefit for the social Web community.In May I launched a Social Media Charity Auction that raised about $6,500 for Team in Training, the fundraising arm of the Leukemia & Lymphoma Society.

August 7, 2008 by Jennifer Leggio

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The social media corporate identity crisis

The recent "hijacking" of the ExxonMobil brand for Twitter use made a whoosh as the news traveled around the socialsphere. It also brought into view a lot of questions around brand validity and responsibility in terms of social networking.

August 6, 2008 by Jennifer Leggio

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Twitter vulnerability forces auto-follow

Ryan Naraine over at ZDNet's Zero Day has the scoop on a new CSRF vulnerability in Twitter that forces users to follow a supposed attacker. While Naraine viewed the POC of this vulnerability no technical details were yet shared -- and Twitter has been notified -- but this is a must-read for Twitter users until the company issues a fix.

July 31, 2008 by Jennifer Leggio

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Mozilla engineering executive moves to Facebook team

Facebook announced this morning that Mozilla's current vice president of engineering, Mike Schroepfer -- one of the developers of Firefox 3 -- will join Facebook as the social networking company's director of engineering.In a statement, Facebook founder and CEO Mark Zuckerberg says:“Mike has a lot of experience building great products and engineering teams.

July 28, 2008 by Jennifer Leggio

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