Eileen Brown

Eileen Brown is a social media consultant and advisor who has been working with collaborative technologies for over 20 years.

Latest Posts

PitchEngine revs up public beta, puts the social in PR

Last week I wrote about how bloggers could better work with public relations folks. While I won't to get into the habit of writing about PR I think we'd all agree that, like it or not, there's a direct correlation between it and social media, especially when we're talking about business strategies.

August 19, 2008 by Jennifer Leggio


Lijit secures $7.1 million series C round

Lijit Networks, which provides search and analytics engines that benefit both bloggers and their readers, announced today that it has closed a $7.1 million series C funding round.

August 11, 2008 by Jennifer Leggio


Social giving for charity begets social giving for community

Normally I don't write about specific events but I'm making an exception as this is almost a mini overview for how charity in social media can turn into a benefit for the social Web community.In May I launched a Social Media Charity Auction that raised about $6,500 for Team in Training, the fundraising arm of the Leukemia & Lymphoma Society.

August 7, 2008 by Jennifer Leggio


The social media corporate identity crisis

The recent "hijacking" of the ExxonMobil brand for Twitter use made a whoosh as the news traveled around the socialsphere. It also brought into view a lot of questions around brand validity and responsibility in terms of social networking.

August 6, 2008 by Jennifer Leggio


Twitter vulnerability forces auto-follow

Ryan Naraine over at ZDNet's Zero Day has the scoop on a new CSRF vulnerability in Twitter that forces users to follow a supposed attacker. While Naraine viewed the POC of this vulnerability no technical details were yet shared -- and Twitter has been notified -- but this is a must-read for Twitter users until the company issues a fix.

July 31, 2008 by Jennifer Leggio