Tom Foremski

Tom Foremski reports on the business and culture of Silicon Valley at the intersection of technology and media.

Latest Posts

IDC study will reveal the dark matter of search

Susan Feldman, a senior analyst at IDC, will release on Friday the results of a groundbreaking study that shoots down one of the largest myths in search engine marketing: that the majority of traffic to web sites comes from one of the top ten search engines. By comparing publicly available traffic data from companies such as Nielsen Research, with research of its own, IDC found a big discrepancy in terms of the number of search queries tracked.

February 8, 2007 by


FAST AdMomentum offers web publishers their own ad network

FAST Search and Transfer, the European based search giant, today announced software that allows online publishers to serve contextual ads to their readers. The FAST AdMomentum software could increase ad revenues by more than 200 per cent for some publishers, compared with large advertising networks such as Google AdSense and Yahoo Publisher Network.

February 5, 2007 by


The power of PI: the rise of community owned Public Internets

From my news story: "San Francisco activist groups rally against Google/Earthlink "monopoly" deal for free WiFi " Several San Francisco activist groups and non-profit internet companies have joined together to protest a proposed deal between the city and a Google/Earthlink partnership to provide free WiFi. Called the Public Net San Francisco coalition, the group issued a statement Friday insisting that the city government kill a multi-million dollar pending deal with Google and Earthlink.

January 29, 2007 by


Intel/Sun alliance needs HP

Monday's news that Sun will make Intel Xeon servers and Intel will promote Solaris shocked some observers. Sun's former CEO Scott McNealy used to say nasty things about Intel's Itanium 64-bit microprocessor, a competitor to Sun's SPARC chip.

January 23, 2007 by