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Big Data: Pervasive is making a big bet on Hadoop with accelerator technology

By | June 28, 2011, 2:38pm PDT

Summary: “Big Data” is a big deal these days as companies wrestle with ever larger databases. Pervasive Software is developing a Hadoop accelerator technology.

I recently met with Mike Hoskins, EVP & CTO of Pervasive Software, based in Austin, Texas. It’s an interesting company that combines a large legacy database management system with developing technologies for big data applications around the Hadoop database.

Here are some notes from our meeting:

- The Austin tech scene is doing well, there are a lot of startups. And there is a large Hadoop user group.

- We are 30 years old which is rare in the software business. We have had 41 quarters of profitability

- Our products help companies integrate their IT systems withy applications. Integration is a tough problem but it is also one that will be around for many years. If an application hasn’t been customized it is easy but most aren’t.

- Our integration platform is build it into many “cloud” platforms, such as ADP and Intuit’s.

- We recently opened a marketplace for adapters, where people can resell connectors for various systems.

- We have an innovation lab where we focus on new projects. One of these on Hadoop and how to improve performance.

- Hadoop is really taking off because it lets companies manage very large amounts of data. A key feature is that it’s scalable. But it’s a brute force scalability, you need to add more processors to scale. There is no more “free lunch” from faster processors because of multicore architectures.

- Modern processors are now multicore. We are looking at speeding up Hadoop performance by making it more efficient at taking advantage of multicore architectures.

- Parallel processing will speed up Hadoop applications but it is difficult to do. We are developing a Hadoop accelerator for big data applications.

- The database market is very interesting, there is massive disruption happening.

- Data is immortal. Applications are just a skin that sits on a database.

Additional Info:

Pervasive Software Announces Pervasive TurboRush™ for Hive, Enabling Developers to Uncover Value in Big Data on Hadoop

Get started with Hadoop: From evaluation to your first production cluster - O’Reilly Radar


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Tom Foremski reports on the business and culture of Silicon Valley at the intersection of technology and media.

Disclosure

Tom Foremski

Tom Foremski is the editor and publisher of Silicon Valley Watcher and Silicon Valley Watch. Tibco Software is an advertiser.

Biography

Tom Foremski

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to make a living as a full-time journalist blogger. He writes the popular news blog Silicon Valley Watcher--reporting on the business of Silicon Valley.

Tom arrived in San Francisco in 1984, and has covered US technology markets for leading computer journals around the world.

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RE: Big Data: Pervasive is making a big bet on Hadoop with accelerator technology
FAULKNE 13th Oct
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Good day to confirm this comment I would appreciate T h e b e s t o f Z D N e t d e l i v e r e d your website very nice to everyone Yes, Oracle is the only one with shared-disk architecture, but that is there advantage. It means you can add or remove nodes and the database lives on. In a shared nothing architecture, if you lose a node, you lose the system. I'm sure Oracle appreciates EMC highlighting their advantage.I also desire to signal in your RSS feeds. Thank you as soon as once again and maintain up the great operate Awesome post! Thank you very much || thanks for nice content this is really benefit to me.

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