The ToyBox

Ricardo Bilton & Gloria Sin

Comcast wants to be at the top of 3D home entertainment

By | January 26, 2010, 9:18am PST

Summary: Looks like Comcast is positioning itself to be the one to beat when it comes to 3D entertainment - although what they’re actually doing about that isn’t entirely clear.

Looks like Comcast is positioning itself to be the one to beat when it comes to 3D entertainment - although what they’re actually doing about that isn’t entirely clear.

According to Multichannel News, Comcast has “plans to offer more advanced formats that offer a richer 3D experience.” And thats about all we know of their special 3D takeover plans for now. Comcast reps also go on to self-proclaim themselves as as established “3D content provider,” which I’m not sure about as I’ve certainly never heard anyone say that about them before.

While a specific road map or timetable hasn’t been confirmed yet, some 3D entertainment-specific channels should be popping up on our cable TV boxes by summer. (You know, the time of year when we should be outdoors actually doing something and not sitting at home on the couch watching TV, but I guess you have to go home some time.)

So far, standard definition 3D entertainment on Comcast has been free (and viewers can pick up free glasses at designated locations), while HD costs a buck more.

Some titles that Comcast is already delivering in anaglyph 3D programming include Jonas Brothers: The 3D Concert Experience, My Bloody Valentine, The Final Destination and Coraline. (With the exception of the last film, I’m not sure any of those needed to be in 3D.)

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Rachel King is a staff writer for ZDNet based in San Francisco.

Disclosure

Rachel King

Rachel King has no business relationships, affiliations, investments, or other potential conflicts of interest relating to the content posted in this blog.

Biography

Rachel King

Rachel King is a staff writer for CBS Interactive in San Francisco. Before serving as a contributing editor at ZDNet in New York City for two years, she previously worked for The Business Insider, FastCompany.com, CNN's San Francisco bureau and the U.S. Department of State. Rachel has also written for MainStreet.com, Irish America Magazine and the New York Daily News, among others. Rachel has a B.A. in Mass Communications and History from the University of California, Berkeley and a M.S. in Journalism from Columbia University, where she served as art director for the student magazine, Plated.

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Well if Comcast want to be the leader they are going to have a lot on their plate. DISH Network where I work is also working on more 3D content. Not only DISH is playing into this game but, I think this is the wave of the future so all are going to be involved. Right now DISH has some content out just as others but DISH is the leader in the pay-TV industry like in HD and cheapest rates. I think it will just be a matter of time before DISH claims the leadership of the most 3D content avail as well.

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