The ToyBox

Ricardo Bilton & Gloria Sin

Creative aims to crush Apple's iPod Nano with the Zen Style M300

By | May 6, 2011, 11:15am PDT

Summary: Rivaling the iPod Nano in size, Creative’s Zen M300 is tiny and potentially wireless.

The latest portable music player with Apple on the mind is Creative’s new Zen Style M300. Clearly inspired by Apple’s iPod Nano, the Zen M300 is as compact as the device that preceded it - with a few more features.

Like many MP3 players, the Style M300 offers an FM radio, MP3 support, and, unlike the Nano, video playback. (We will for the moment ignore the inherent difficulty in watching video on a 1.45-inch screen, however.) Creative gauges battery life for MP3 playback at 20 hours

The Style M300 is also almost entirely cordless, and features support for bluetooth headphones and speakers. It’s too bad, then, that file synching doesn’t work wirelessly as well. Either way, welcome to the future.

The Style M300 also does without a touch screen, validating many of the complaints voiced by Nano owners know the frustration of interacting with a tiny touch screen. Instead, an array of buttons along the edges of its screen provide all of the necessary functionality.

Offered in black, white, red and yellow, the Zen Style M300 is priced from $40 to $90. Available in June.

Here are the specs:

  • Capacity: 4GB / 8GB / 16GB
  • LCD: 1.45″ TFT (128×128, 262K colours)
  • Bluetooth: Bluetooth 2.1 Wireless Technology (supports A2DP & AVRCP)
  • Battery Life: Up to 20 hours (based on 128kpbs, 4mins/song, MP3 file)
  • Power Charging: Yes (via USB)
  • Memory Expansion: microSD, up to 32GB
  • Video Playback Formats: Transcoded Video (SMV)
  • Audio Playback Formats: MP3, WMA (DRM9), WAV (IMA-ADPCM), Audible Format 4, Audible AAX
  • Photo Format Supported: JPEG
  • Voice Recording: Yes FM Radio: 32 preset stations
  • Colors: Black, White, Red and Yellow
  • Connectivity: USB 2.0

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Ricardo Bilton writes for ZDNet's The ToyBox. His work has appeared in The Japan Times, The New York Observer, and The International Business Times, among other publications.

Disclosure

Ricardo Bilton

Ricardo Bilton has no investments that may conflict with his work with ZDNet. Similarly, he has not worked with any companies that he may write about in his technology coverage.

Biography

Ricardo Bilton

Ricardo Bilton writes for ZDNet's The ToyBox. His work has appeared in The Japan Times, The New York Observer, and The International Business Times, among other publications. He lives in New York, and is a graduate of Amherst College.
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Creative?
marba 30th May
Is that creative? I am inclined to think that it is more copycat. They (Creative) really need to be truly creative to make significant product differentiation and stands out well that wows its audience to come forth to buy it.
Looks nice. Still happy with my zen v plus, but this new one will be worth considering when it will be the time for a replacement.
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slide switch - bad design.
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What can you do with 16 GB?
peter_erskine@... 6th May 2011
Creative's problem is that they just refuse to make decent sized players. I'd have bought a 64GB Zen years ago if they'd made one. Apple do make the larger sizes, but only at typical Apple rip-off prices.
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My Zen battery runs out in 20 minutes
bmeacham98@... 7th May 2011
It's only two years old, a year out of warranty, and the battery only lasts 20 minutes. Piece of junk. I replaced it with a used iPod Classic, and not only is the battery life way better, but it is much easier to use as well. There is a reason Apple products sell so well.
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speakers and sound cards.
They will not CRUSH or KILL any Apple Product! Game over already!
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Creative?
marba 30th May
Is that creative? I am inclined to think that it is more copycat. They (Creative) really need to be truly creative to make significant product differentiation and stands out well that wows its audience to come forth to buy it.

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