The ToyBox

Ricardo Bilton & Gloria Sin

Dell debuts Studio 19 all-in-one desktop for $699

By | March 12, 2009, 5:41am PDT

Summary: Dell today announced its Studio One 19, an all-in-one desktop computer that the company says looks just as good in the family room as it does in the the kitchen.

Dell today announced its Studio One 19, an all-in-one desktop computer that the company says looks just as good in the family room as it does in the the kitchen.

Intended for the “shared computing experience,” the Studio One 19 comes with optional touch capability for a more interactive feel.

Tech specs:

  • Intel Celeron, Dual Core Celeron, Pentium Dual Core, Core 2 Duo, and Core 2 Quad Core Processor options
  • Choice of nVidia GeForce 9200 or GeForce 9400 integrated graphics
  • Up to 4GB dual channel memory
  • Up to 750GB HDD
  • Slot load Optical drive
  • 7-in-1 media card reader, six USB ports
  • Optional integrated wireless, web camera, Blu-ray Disc
  • Optional multi-touch capability
  • Optional facial recognition security (with webcam)

Feature specs:

  • Multi-touch photo editing, slideshow creation, playlist compilation, notes, and web browsing
  • You Paint finger painting software
  • Record videos and upload directly to YouTube
  • Flick to Flickr – Upload photos to Flickr
  • A multi-touch percussion center.

The Studio One 19 is made with a combination of aluminum, glass and fabric, and has just a single power cord to keep the back end as neat as the front. The new computer comes in several colors, including white, red, navy, pink and gray.

The Studio One 19 will be available starting in Japan on March 19 in select stores and on Japan’s dell.com on March 23, with other countries seeing the machine later this spring. The Studio One 19 starts at $699.

Click the image detail for a full image gallery:

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Andrew J. Nusca is editor of ZDNet and SmartPlanet.

Disclosure

Andrew Nusca

Andrew J. Nusca does not hold any investments in the technology companies he covers.

Biography

Andrew Nusca

Editor

Andrew J. Nusca is an editor for ZDNet and SmartPlanet. As a journalist based in New York City, he has written for Popular Mechanics and Men's Vogue and his byline has appeared in New York magazine, The Huffington Post, New York Daily News, Editor & Publisher, New York Press and many others. He also writes The Editorialiste, a media criticism blog.

He is a New York University graduate and former news editor and columnist of the Washington Square News. He is a graduate of the Columbia University Graduate School of Journalism. He has been named "Howard Kurtz, Jr." by film critic John Lichman despite having no relation to him. He lives in his native Philadelphia with his wife, cat and Boston Terrier.

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An Important Lesson
daengbo 13th Mar 2009
An important lesson can be learned from visiting Apple's Mac store. Very few specs are listed and they aren't the most important things on the page. Translation? Most people neither know nor care what the specs are. They want to know the size of the monitor and what it looks like. The site is accessible. Apple sells a lot of machines to non-tech-saavy people this way.

Compare this to the Dell site. You get pages and pages of configuration options from which you must choose. For the non-techie, this is daunting and he is likely just to take the defaults. Sure. Dell probably sells many more computers than Apple through the website, but I suspect most of those sales are to IT departments or techies (possiibly for non-techies).

What's the lesson? Specs don't really matter. Image, status, and price matter.
0 Votes
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Finally
frgough 12th Mar 2009
it looks like the PC world may actually be getting that style is an
important part of the consumer computer equation.

Of course, at $700, the components will be crap, but at least it's a start.
0 Votes
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Now that is rich
CrashPad 12th Mar 2009
Your crap just might be exactly what 40% of the market desires. You really got stop these flights of pessimism, they will be your undoing.
0 Votes
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Maybe and more power to them.
frgough 12th Mar 2009
I don't begrudge or judge people on the purchasing decisions they
make. The comment was my personal opinion on the quality of the
components that Dell will have to use to meet that price point. I'm more
demanding in my purchasing decisions than you might be.
0 Votes
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It's just as well you can upgrade them then!
Sleeper Service 12th Mar 2009
All the way to Quad Core CPUs. Can you name the other OEMs who offer that?

Although, to be honest, I'm not a fan of AIOs whoever makes them.

0 Votes
+ -
Differences between....
James Quinn 12th Mar 2009
a gear head and what I would call the average consumer. Back in the
day there was a market for the guy who liked to tinker/upgrade his
car. I think it was much larger than it is today with modern cars being
so computerized and such. That said it was a legitimate but relatively
smallish market even at its peek. The same goes for computer
systems. Consumers as a rule will not be looking to upgrade their
computers beyond perhaps memory and maybe the HD. Same can be
said for most businesses. Also to the consumer and to a lesser degree
a business how a computer system looks in your living room/den and
or office desk/reception area means something.

Pagan jim
0 Votes
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I think it's more the difference between...
Sleeper Service 12th Mar 2009
...being able to use the applications that are released during the products lifecycle effectively and not.
0 Votes
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Interesting......
James Quinn 12th Mar 2009
So the hardware that comes with the unit and the software that you
have purchased and or will purchase to use when the system is
bought can not last you and or give you a few years of good
use/productivity? That means in essence that the computer
environment is a constant never ending money pit does it not?

I also think that most businesses try to get everything they can out of
an existing purchase. Meaning that as I see it we are using CS2, CS1,
Quark 6 apps to produce our books. However at this time Quark 7,
CS4 and Quark 8 and CS4 are either out or coming out. We don't jump
every time the software makers crack the whip. We jump when there
is an actual need.

Now a consumer might be different if they puchase a PC or Mac for
gaming. After all that is a quickly changing market. That said there is
the alternative of buying a Box like say the PS3 and knowing that for a
least a few years you'll get a steady flow of games made to work on
that hardware.

Pagan jim
0 Votes
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You aren't upgrading them
frgough 12th Mar 2009
You are buying different configurations at different price points. Just like
I can purchase a 24" iMac in configurations all the way up to 3 Ghz with
1 terabyte of hard drive space and a 512 MB Geforce GT 130 graphic
card.
0 Votes
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Right....
Sleeper Service 12th Mar 2009
...so what configuration can I get with a Quad core CPU then?
0 Votes
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Doesn't make a difference if the components are "crap" as long as it has "style".
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An Important Lesson
daengbo 13th Mar 2009
An important lesson can be learned from visiting Apple's Mac store. Very few specs are listed and they aren't the most important things on the page. Translation? Most people neither know nor care what the specs are. They want to know the size of the monitor and what it looks like. The site is accessible. Apple sells a lot of machines to non-tech-saavy people this way.

Compare this to the Dell site. You get pages and pages of configuration options from which you must choose. For the non-techie, this is daunting and he is likely just to take the defaults. Sure. Dell probably sells many more computers than Apple through the website, but I suspect most of those sales are to IT departments or techies (possiibly for non-techies).

What's the lesson? Specs don't really matter. Image, status, and price matter.
0 Votes
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Who need all-in-one computer
Samic Updated - 12th Mar 2009
where you can have a highest model of Mac Mini for only 100$ more without all the touch-enable LCD screen, stylish keyboard, *MORE* RAM and HDD etc?
0 Votes
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because
Mectron 12th Mar 2009
Nobody want want to pay a 100$ for a mini that should sell for 200$ less
0 Votes
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for a system that should cost 100s less? Your way doesn't add up. Now
it still comes with Windows and no iLife that's just one example off the
top of my head. I think if you match an iMac say with the optional
features added on the prices will become closer. What's with the celron?
I think the iMacs can go to 6 gigs memory but I don't think that is listed
just a hidden capability. Still I'm not actually researching the differences
mind you. And since Dell only had the copy an iMac design they Dell did
not have to hire any design people it would seem:) Hence a lower cost....

Pagan jim
0 Votes
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Slightly disagree
frgough Updated - 12th Mar 2009
The Dell model shows similarities to the iMac design, but also some
significant differences. The fabric coating is a nice touch if done
tastefully.

It's my guess, however, that to keep the price low, the unit will have a
cheap feel to it.
0 Votes
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Yes please.
0 Votes
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Celeron? Intel's Cheapie!
PreachJohn 12th Mar 2009
I look at all the Core Duo CPU speed pizazz specs, and then see Celeron---Intel's cheapie!
Dell must be banking on computer buyers being generally not component value savvy, but simply pathetically superficial. Falling for form at the expense of function.
I hope that this skin deep market is not the main buying constituency. Am I wrong? Is this indeed the main mental set?
At the falling costs of 'puter components, at least some of them, Dell could have easily installed a better quality CPU, and maintained the same price point.
I'm interested to hear other takes on my take.
0 Votes
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Options are not a bad thing...
Narg 13th Mar 2009
Dell's much better at offering true options more over than others from my perspective. At least they OFFER this as an option, just in case money is an object. Which today, that is the case for a LOT of folks. Normally, you'll see Dell market a properly configured machine too, but of course it won't be $699 either.

You're given options and you balk? What kind of buyer are you?
0 Votes
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Who would buy this?
jpr75_z 12th Mar 2009
It's like those Apple lamp shaped PCs. Yuck. Where's the expandability? And what's with the cloth? Wait until that gets dirty, it's gonna look like crap. No thanks to this lame-o computer.
0 Votes
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Relevancy?
PreachJohn 12th Mar 2009
'fresherjob'---pray tell, what does this particular post promoting educated Continental Indians and India, have to do with the subject matter at hand?
Sneaking in some free advertising for your consultancy?
At a time when Americans and Canadians of any and every persuasion are losing their jobs and homes, and livelihoods.
0 Votes
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You don't wat to be seen with a Dell
rhon@... 13th Mar 2009
The marketing department of Dell thinks it looks good
everywhere, but in the end it is a cheap knock-off of the
superior Imac. With an Imac you might be seen, the Dell you
need to use in the dark with those terrible specifications,
when nobody see you.
0 Votes
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Looks good to me...
Narg 13th Mar 2009
But, then again, isn't the iMac an expensive knock off of a REAL computer anyway?

These look fantastic. And being seen with this shows you know how to actually USE a computer, rather than needing your hand held.
0 Votes
+ -
Finally somebody is offering an affordable and good looking option to the iMac. Hardly any wires and more energy efficient than a bulky black box.

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