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Ricardo Bilton & Gloria Sin

Hulu launching subscription service starting at $9.95 per month?

By | April 22, 2010, 1:56am PDT

Summary: One of the most popular video streaming sites on the web might not be so free any longer, as it is rumored that Hulu plans to start testing a subscription service as soon as next month.

One of the most popular video streaming sites on the web might not be so free any longer, as it is rumored that Hulu plans to start testing a subscription service as soon as next month.

According to the Los Angeles Times, Hulu will be debuting a subscription service for $9.95 per month to access backlog episodes of some of the most popular shows available on the site. It should be noted up front that Hulu hasn’t commented on this publicly - yet.

Currently, viewers can stream the five most recent episodes from various hit shows on Fox, NBC and ABC. It would continue to stay that way when the subscription curtain kicks in, but everything beyond that would require some money.

While having all of that high-quality video content for free has been great, it’s understandable that a fee was going to be imposed sooner or later. Up until this point, the Disney/Fox/NBC-owned venture has survived off of online advertising but obviously that model hasn’t been sustainable enough.

So if you’re able to stay on top of your favorite shows and catch episodes in a timely manner, well then you probably don’t need to sign up. But if you don’t have TiVo or OnDemand (or an old-fashioned VCR) and you’re going to be missing a lot, start saving your pennies now.

While I’m an avid Netflix fan and happy to pay for that membership, I don’t really see myself signing up for Hulu - especially with my all-time favorite show, Lost, ending next month. It’s one step away from a paid YouTube subscription. (Perish the thought.) And if I really like a TV show and I want to spend money on it, I’d probably hold out for the season on DVD.

Would you sign up for a Hulu subscription plan?

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Rachel King is a staff writer for ZDNet based in San Francisco.

Disclosure

Rachel King

Rachel King has no business relationships, affiliations, investments, or other potential conflicts of interest relating to the content posted in this blog.

Biography

Rachel King

Rachel King is a staff writer for CBS Interactive in San Francisco. Before serving as a contributing editor at ZDNet in New York City for two years, she previously worked for The Business Insider, FastCompany.com, CNN's San Francisco bureau and the U.S. Department of State. Rachel has also written for MainStreet.com, Irish America Magazine and the New York Daily News, among others. Rachel has a B.A. in Mass Communications and History from the University of California, Berkeley and a M.S. in Journalism from Columbia University, where she served as art director for the student magazine, Plated.

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RE: Hulu launching subscription service starting at $9.95 per month?
ITOdeed 23rd Apr 2010
I like having Hulu around, but not for money. I would not subscribe.
0 Votes
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Could I Stream to my Roku?
vic@... 22nd Apr 2010
If Hulu would let me stream all of their content to my Roku so I could see it on my TV, I might pay $10 per month but to view it on my laptop screen, no.
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Hook it up
DT2 22nd Apr 2010
Connedct your laptop to your TV and you're ready to rock...
no way I would pay $10 for Hulu..
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Or can I stream to my X-Box 360 and Wii?
AboveAverageJoe 22nd Apr 2010
If I could I would give it a shot.Then if their catalog did not overlap to much with Netflix's and was complimentary to it I would probably drop cable and save $60 a month.
Like the above poster I am not paying to watch programs on a computer! I don't live in a collage dorm room.
Right now you don't always have access to all of the old season shows. Most of the time you have access to one season in total. Sometimes they have revolving seasons such as for the show "The Pretender". You get one season for a few months then the next for another few months. It's fine because it's free but I wouldn't pay to be treated that way. If I am paying for a service all of the shows had better be available when ever I want to watch them.

I do watch the advertisements to support the site and I would probably watch the same amount of ads as on a normal broadcast but I doubt I will pay an upfront fee and then have to watch ads on top of that.

I don't believe that 10.00 USD is not enough to deliver non-ad supported content.
I watch 20 television shows or less in total. I watch all of them on Hulu. If it comes down to it I can give up television again. I went for about 5 years with out watching any television and I like to read books so I can do with out Hulu if I had to.
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Agreed, the value just isn't there.
No_Ax_to_Grind 22nd Apr 2010
And, for the $10 a month I can get an additional "package" via satellite with much more content.
0 Votes
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Hulu not a service worth buying
vidente@... 22nd Apr 2010
Hulu is, in fact, very limited in what it offers. There are few movies and most of the time you can't even access a full season of a television show. I use it for one reason, to follow a show braodcast on an evening when I must work and they only offer the five most recently telecast programs.

To get me to pay $9.95 a month they would have to add tons of programs and movies, although I wouldn't care about watching ads.
0 Votes
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Netflix
JoseTorr 22nd Apr 2010
Isn't Netflix Cheaper ???
Where's my facebook "like" button? Get on it, ZDnet! I want to be able to share YOUR stories with MY friends.
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Stream to TV
p0figster 22nd Apr 2010
I agree with what others are posting - it's not really
worth it to pay $10 to watch TV on my computer. Sure,
when I get super bored in my office (graduate student
office) I'll watch stuff on Hulu or on Netflix, but
Netflix gets my money because they stream to my Blu
Ray player at home so I can watch shows there on the
big screen.

Unless they extend functionality to things like the
Xbox/PS3/Whatever... and drop the ads there's no way
I'd pay for their service. Like somebody else said, I
went my whole life (until two years ago) without
watching TV - Hulu changed that but it hasn't made me
dependent (yet)
0 Votes
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Hulu get a clue
KineticArtist 22nd Apr 2010
I watch some stuff via hulu well actually via cool iris which aggregates stuff from several sources including hulu and youtube and these videos all have short commercials. If hulu starts asking us to pay $10 a month for the priviledge, there better not be any commercials.

Im already sick to death of the commercials on my FiOS Tv and the paid programming/infomercials I mean really1 I pay verizon a pretty penny for my television access so why the hell am I paying and watching commercials?

Its got to the point where I refuse to buy any products that I see advertised. The ads are stupid inane and ridiculous and theres soo many that it disrupts the flow of the movie or television program Im watching.

Seriously Hulu, make yourself different... Provide us with high quality video, charge us if you must, but dont slam us with commercials especially if we are already paying for the priviledge...
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$9.95 vs $8.95 vs Free
hawks5999 22nd Apr 2010
Netflix is cheaper and has no commercials. I'm streaming
movies from the Wii to my TV which Hulu has to compete
with.
Dozens of websites stream the latest TV and movies for
free. Some authorized, others tacitly authorized due to
not being shut down. If my non-tech wife can find the
back catalog of Burn Notice and Miami Vice for free with
a simple Google search, I don't see how $9.95 would be
compelling for many people.
0 Votes
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Will the paid service have ads?
steve@... 22nd Apr 2010
I would expect to not have to watch any ads if I had to pay money for their service, not that I would ever pay money for their service. Will it still have ads?
I don't pay for Netflix or anything else except my ISP
every month. Why on earth would anyone ever pay to
watch this stuff riddled with commercials? I can watch
Lost (while it lasts) over the air for free with
digital tuner in HD and also record it on my DVD
recorder if I want. If I want to see a movie I go to
the dollar theater when it makes it over there. (it's
actually $2.00 now but what the heck, no commercials)
Make sure you eat before you go though. Those
refreshments are outa site! As far as older stuff, my
son-in-law has all that on DVD and I can borrow it any
time I want.
They can start charging if they want to.But, of course, that's doesn't mean I have to buy it. That's what's makes America great. A company does have the right to shot itself in the foot if it wants to.
If they go to a paid service, there better not be any advertisements in the content!!
0 Votes
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TV
exrownsyou 22nd Apr 2010
If television goes to a paid service, there better
not be any advertisements on it!

Wait...

Cable tv is still loaded with commercials. Be
practical.
I didn't mind the ads. Even if Hulu went to a ad load the same as terrestrial television, I would still use Hulu. It's the "fee for access" that bugs me. It really bugged me on cable as I didn't really want most of the channels but I wasn't allowed to pick an choose my content.

Hulu allows me to pick my content and I do watch their ads to support their site but I don't really think I will be paying just to "access" the site.

My biggest reason to dump cable was to get rid of the "access fee".

If cable had been willing to sell me discrete channels for a reasonable rate, I might have stuck with them but I ended up paying high prices for channel packages where I viewed 2-3 channels in the package.

So for me, Hulu is shooting itself in the foot as the closer to a cable television model it moves, the more I will not watch it.
When I watch TV and a commercial comes on, I start channel surfing until the commercials are over. On Hulu I always watch the commercials because they are short and have only one at a time. If Hulu goes to subscription there will most likely be an increase in Netflix and soon Hulu will be gone forever. Too bad, I will miss it.
I like having Hulu around, but not for money. I would not subscribe.

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