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Report: Windows 7 to sell in U.K. for half U.S. price

By | August 19, 2009, 8:48am PDT

Summary: Full versions of Windows 7 Home Premium will cost half as much for British consumers as it will for their American counterparts, CNET UK reports today. Full, not upgrade, versions of Windows 7 Home Premium will cost around £65, or approximately $108. Meanwhile, a Home Premium upgrade costs us Yankees $120, while a full version runs [...]

Full versions of Windows 7 Home Premium will cost half as much for British consumers as it will for their American counterparts, CNET UK reports today.

Full, not upgrade, versions of Windows 7 Home Premium will cost around £65, or approximately $108. Meanwhile, a Home Premium upgrade costs us Yankees $120, while a full version runs $200.

Fish and chips, anyone?

CNET UK writes:

An Amazon.co.uk spokesperson told us to treat this pricing as “indefinite”. We asked Microsoft for comment on the pricing disparity, but it’s yet to get back to us. Our best guess is that it’s honouring its pricing for Windows 7 E, which was cheaper because an upgrade wasn’t possible.

So what’s the deal? Why the difference? (Temporary UK promo?) Leave your 2c in the comments.

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Topics

Pricing Strategy, Microsoft Windows 7 Home Premium, CNET UK, Microsoft Windows 7, Pricing, Microsoft Windows, Marketing Research, Marketing, Operating Systems, Software, Andrew Nusca

Andrew J. Nusca is editor of ZDNet and SmartPlanet.

Disclosure

Andrew Nusca

Andrew J. Nusca does not hold any investments in the technology companies he covers.

Biography

Andrew Nusca

Editor

Andrew J. Nusca is an editor for ZDNet and SmartPlanet. As a journalist based in New York City, he has written for Popular Mechanics and Men's Vogue and his byline has appeared in New York magazine, The Huffington Post, New York Daily News, Editor & Publisher, New York Press and many others. He also writes The Editorialiste, a media criticism blog.

He is a New York University graduate and former news editor and columnist of the Washington Square News. He is a graduate of the Columbia University Graduate School of Journalism. He has been named "Howard Kurtz, Jr." by film critic John Lichman despite having no relation to him. He lives in his native Philadelphia with his wife, cat and Boston Terrier.

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Get a grip!
laris1403 19th Aug 2009
I had to laugh as a Brit when I read this - get real. Usually us Brits pay more for the same product given American companies seem to think a pound is equivalent to a dollar. Think back to not long ago when the pound was almost worth two dollars. We were still being flogged American products more or less at parity. Look at the British media - they're making a big deal about this because it's more or less unprecedented. As for the EU action maybe it will make technology companies wake up and realise their tactics are not tolerable - I'd say that was a good thing as monopolies stifle innovation. I'd also have a cream bun with your tea - but do remember (you being an American after all with a tendency towards the plumper side) - a moment on the lips - a lifetime on the hips!
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part of the settlement?
Been_Done_Before 19th Aug 2009
Maybe they inked a deal behind the scenes with the EU?
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Those Bloody Ba%t@rds
MLHACK 19th Aug 2009
Freaking EU and the brits. Must have offered Ballmer so tea and crumpets. Anyway !!Come All Ye Internet Peer To Peer Pirates!! I feel some looting and a plundering is a foot for M$
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Get a grip!
laris1403 19th Aug 2009
I had to laugh as a Brit when I read this - get real. Usually us Brits pay more for the same product given American companies seem to think a pound is equivalent to a dollar. Think back to not long ago when the pound was almost worth two dollars. We were still being flogged American products more or less at parity. Look at the British media - they're making a big deal about this because it's more or less unprecedented. As for the EU action maybe it will make technology companies wake up and realise their tactics are not tolerable - I'd say that was a good thing as monopolies stifle innovation. I'd also have a cream bun with your tea - but do remember (you being an American after all with a tendency towards the plumper side) - a moment on the lips - a lifetime on the hips!

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