Your new laptop will ship in packaging that's alive (sort of)
Summary: Your next big-screen television or laptop may ship in packaging that's, well, alive. (Sort of.)
The next big-screen television or laptop you order may not arrive in a cardboard box stuffed with Styrofoam cubes.
Instead, it might ship in packaging that's, well, alive. (At least during production.)
Over at our sister site SmartPlanet, the chief executive of Ecovative Design describes a product that won't sit in a landfill for thousands of years once you toss it in the trash.
It's called EcoCradle, and despite the happy green name, it's a savvy way for companies to engineer better packaging for their gadgets -- without the downstream side effects. The product is made from mycelium, derived from mushrooms, and it's strong enough to keep your new toy safe without sticking around longer than the tech manufacturer that made it.
Now, the company's looking toward bigger and better applications, such as automobiles, office furniture and wine. If it's good enough for a bottle of Barolo, it's good enough for a Samsung plasma TV, right?
Ecovative: The new plastic is made from mushrooms [SmartPlanet]
Update: Ecovative environmental director Sam Harrington reached out to reassure folks about the "living" aspect. He writes: "The last step of our manufacturing process for EcoCradle is to stop the growth (kill it) so it's not actually alive when it is used as packaging. It is alive and grows during manufacturing however. This is important, because it won't ever grow into your product, sprout mushrooms, or produce spores."
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Talkback
Just Imagine the Warranty Calls
"How come there's mushrooms growing inside my TV?"
I like the idea, but I sense a potential repeat of what happened when Ford tried to stuff their car seats with Spanish moss. (They didn't realize its keep growing, even without water)
RE: Your new laptop will ship in packaging that's alive
RE: Your new laptop will ship in packaging that's alive
They talk about how the mycelium is "as strong as concrete" but come to think of it uncooked spaghetti is as a strong as concrete too -- one of those fun facts that stick with you from college.
RE: Your new laptop will ship in packaging that's alive
RE: Your new laptop will ship in packaging that's alive
Sigh. Things last a long time in landfills because they
RE: Your new laptop will ship in packaging that's alive
Having said that the humour of the idea ran away with me. Sorry.
RE: Your new laptop will ship in packaging that's alive
RE: Your new laptop will ship in packaging that's alive
Seems that it would be good for my compost pile.