Libe Goad

Texas native Libe Goad resides in New York City and has spent the past decade covering technology and video games for publications including Blender, PC Magazine, Bust, Seventeen and Sync.

Latest Posts

Does Civ World bridge the gap between casual/social games and core games?

Most social games, whether Zynga’s city building simulations or a gamified contest or tie-in for a consumer brand or movie, are about whittling down the gameplay options to those that either provide basic gameplay enjoyment or else provide some sort of social utility for the user. Hence, the cross-over between traditional game brands and, for example, Facebook games, has been close to non-existent.

July 6, 2011 by Libe Goad

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FarmVille maker Zynga's risky business: Will it scare away investors?

On Friday, while everyone was rushing out of town for the holiday weekend, news broke that FarmVille maker Zynga filed an S-1 with the SEC, indicating the company’s plans to go public.Analysts say that Zynga plans to raise 1 billion for its IPO, but investors will have to be willing to take some slightly unusual risks if they want to put their money behind this social gaming giant.

July 4, 2011 by Libe Goad

7 Comments

Does Google+ need Zynga-style games to succeed?

Google this week launched, in beta form, its Facebook-like collection of sharing and social networking tools, called Google+ (or Google Plus, in conversation). It’s about half tweaked versions of existing Google tools, such as chat (video and text), profiles, and ‘like’-style link promotion, along with some new features, including Circles and Hangouts (a related-interest network and group chat room, respectively).

July 1, 2011 by Libe Goad

3 Comments