Ray Lane offers key stepping stones across today's no man's land of selling software
So why not begin innovating on how you reach out freely and with objective quality to your prospects?
BriefingsDirect
Analyst Dana Gardner examines IT news and trends that impact software strategists to provide insights and outcomes on SOA, app dev, SaaS, enterprise infrastructure and mobile convergence.
Dana Gardner
Dana Gardner is president and principal analyst at Interarbor Solutions, an enterprise IT analysis, market research, and consulting firm.
Latest Posts
Scott and Larry agree: It's all about IBM, stupid
Sun and Oracle's dissing each other (really Oracle walking from Solaris/Sparc to Unbreakable Linux) the past few years has apparently run its course. All's forgiven was the message from Sun Microsystem's Chairman Scott McNealy to Oracle Chairman Larry Ellison today.
Apple needs to watch its back on the OS 9 app crowd
An accelerated move to Intel may tend to spook, rather than evoke shivers of joy in OS 9 shops.
Let's break up the media, broadband, and IT infrastructure companies and build a new world digital Frankenstein
The media companies, as we know, are facing a reset on the power of brand and the role of talent.
ClearNova's AJAX play includes an open source runtime
Better to go open source and allow the winds of viral adoption to fill your sails and deliver you in the direction your users deem best.
Mercury catapults role of governance with Systinet acquisition
Various organizations within a supply chain or even larger business ecology may be able to federate their application, service, and process policies to assemble a dynamic B2B/supply chain extended enterprise.
Here's what's missing from the Gosling interview
Sun really wants to sell to the operators, and wants the developers to help them to do this.
Software pricing will never be the same
The world of software pricing and business models is topsy turvy, but not because the trends are slow-moving, it's because the trends are powerful.
Palamida's IPIngredients.org to software: Know thyself
Seems to me that the software insurance companies will be the first to line up and demand that all the ingredients in software be identified anyway.
Latest insights into evolution explain why RSS helps humanize the Web
We do seem to be working out a mean between the scale of the networked world and the clan.