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HP rolls out EcoPOD modular data center, provides high-density converged infrastructure with extreme energy efficiency

By | June 6, 2011, 10:34am PDT

Summary: HP today at Discover here unveiled what it says is the world’s most efficient modular data center, a compact and self-contained Performance Optimized Data Center (POD) that supports more than 4,000 servers in 10 percent of the space and with 95 percent less energy than conventional data centers.

LAS VEGAS HP today at Discover here unveiled what it says is the world’s most efficient modular data center, a compact and self-contained Performance Optimized Data Center (POD) that supports more than 4,000 servers in 10 percent of the space and with 95 percent less energy than conventional data centers.

The HP POD 240a also costs 25 percent of what traditional data centers cost up front, and it can be deployed in 12 weeks, said HP. It houses up to 44 industry standard racks of IT equipment.

The EcoPOD joins a spectrum of other modular data center offerings, filling a gap on the lower end of other PODs like the shipping-container-sized Custom PODs, the HP POD 20c - 40c, and the larger bricks and mortar HP Flexible Data Center facilities. [Disclosure: HP is a sponsor of BriefingsDirect podcasts.]

The EcoPOD can be filled with HP blade servers and equipment, but also supports servers from third-parties. It is optimized for HP converged infrastructure components, however. HP says the EcoPOD can be ordered and delivered in three months, and then just requires an electric power and network connect to become operational.

The modular design, low capital and operating costs and rapid deployment will be of interest to cloud providers, Web 2.0 applications providers, government and oil industry users. I was impressed with its role in business continuity and disaster recovery purposes. The design and attributes also will help those organizations that need physical servers in a certain geography or jurisdiction for compliance and legal reasons, but at low cost despite the redundancy of the workloads.

The HP EcoPOD also provides maximum density for data center expansion or as temporary capacity during data center renovations or migrations, given that it streamlines a 10,000-square-foot data center into a compact, modular package in one-tenth the space, said HP.

The design allows for servers to be added and subtracted physically or virtually, and the cooling and energy use can be dialed up and down automatically based on load and climate, as well as via set policies. It can use outside air when appropriate for cooling … like my house most of the year.

The HP POD 240a is complemented by a rich management capability, the HP EcoPOD Environmental Control System, with its own APIs and including its own remote dashboards and control suite, as well as remote client access from tablet computers, said HP.

The cost savings are eye-popping. HP says an HP POD 240a costs $552,000 a year to operated, versus $15.4 million for traditional systems energy use.

Built at a special HP facility in Houston, HP POD-Works, the EcoPODs will be available in the Q4 of this year in North America, and rolling out globally into 2012.

HP is also offering leasing arrangement, whereby the costs of the data center are all operating expenses, with little up-front costs.

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Dana Gardner is president and principal analyst at Interarbor Solutions, an enterprise IT analysis, market research, and consulting firm.

Disclosure

Dana Gardner

Dana Gardner is president and principal analyst at Interarbor Solutions, LLC, a New Hampshire-based IT analysis and new media content production and consultancy firm that he founded in 2005. He produces a series of podcast/videocast/transcript/blog content shows, called BriefingsDirect[tm/sm], some of which are sponsored and which he blogs on. Such sponsored shows are declared individually as such and by what organization or company. When Dana blogs on ZDNet on companies that he does have, or has had, consulting and/or sponsorship relationships, he declares that in each blog entry. There is no connection between the negotiation of such sponsorships and the opinions expressed by Dana here on ZDNet. To date, the following organizations/companies have sponsored, or do sponsor, some BriefingsDirect content, or have consulting relationships with Dana: Active Endpoints Akamai Technologies Aster Data Systems BP Logix Business Technology Quarterly CA Compuware Electric Cloud Genuitec Gerson Lehrman Group Greenplum Hewlett-Packard iTKO JustSystems North America, Inc. Kapow Technologies LogLogic Nexaweb Technologies, Inc. The Open Group Paglo Panda Security Platform Computing Progress Software rPath Sailpoint Splunk TIBCO Software Weblayers Workday WSO2 ZDNet As a matter of CNET Networks and Interarbor Solutions policies, when Dana covers an organization that is also a sponsor of a BriefingsDirect-produced podcast, videocast or any other content, a disclosure will be included with the coverage. Updated (1/4/2010): Instead of providing a disclosure on just those editorials (blog posts, etc.) that intersect the above listed companies, we have changed the policy to include a link to this full disclosure at the end of every one of Dana's blog posts. In the case of audio or video-based coverage, such disclosures will be provided within the editorial content itself.

Biography

Dana Gardner

Dana Gardner is president and principal analyst at Interarbor Solutions, an enterprise IT analysis, market research, and consulting firm. Gardner, a leading identifier of software and cloud productivity trends and new IT business growth opportunities, honed his skills and refined his insights as an industry analyst, pundit, and news editor covering the emerging software development and enterprise infrastructure arenas for the last 18 years.

Gardner tracks and analyzes a critical set of enterprise software technologies and business development issues: Cloud computing, SOA, business process management, business intelligence, next-generation data centers, and application lifecycle optimization. His specific interests include Enterprise 2.0 and social media, cloud standards and security, as well as integrated marketing technologies and techniques.

Gardner is a former senior analyst at Yankee Group and Aberdeen Group, and a former editor-at-large and founding online news editor at InfoWorld. He is a former news editor at IDG News Service, Digital News & Review, and Design News.

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