Did Apple just announce complete music pirate amnesty for $24.95?

By | June 6, 2011, 12:59pm PDT

Summary: I’m still absorbing the Steve Jobs keynote from the annual WWDC, so it’ll take an hour or so to shake the unicorn dust from my ears and scrape the reality distortion effect off the bottom of my shoes.

I’m still absorbing the Steve Jobs keynote from the annual WWDC, so it’ll take an hour or so to shake the unicorn dust from my ears and scrape the reality distortion effect off the bottom of my shoes.

Even so, I’m a bit baffled. Did Steve Jobs just announce complete music piracy amnesty? I think he might have.

At the very end of his keynote, in his “just one more thing” bit, he announced iTunes Match. Basically, the idea is that iTunes Match will scan your existing music library of ripped MP3s, and match them against their library of 18 million or so authorized music tracks.

Those ripped (which could have been pirated) MP3s of yours, if they match, will be replaced in the iCloud with official, licensed 256Kbps AAC — without DRM.

So, the idea is that you pay Apple $24.95 a year, they scan your old music collection, upgrade all your pirated/ripped tracks, and give you back legitimate music.

Of course, what they do with that scan data is anyone’s guess. But that’s probably why they’ve spent all this time negotiating with the music companies. There are privacy issues galore with iCloud, but we’ll need to explore all of those in the fullness of time.

It’s a curious, interesting, and — dare I say it? — elegant solution to the pirated music problem. It’ll be interesting to see if it sucks or not.

What do you think? Will you pay $24.95 for pirated music amnesty?

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RE: Did Apple just announce complete music pirate amnesty for $24.95?
shanedr 13th Jun
When you think on it, it becomes an even bigger WOW!

Pay $24.95 for the year, put all your music to rights. THEN go out and download pirated music for the year, at the end of the year you pay another $24.95 and you're completely legal again. WOW, WOW, WOW!
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Yep.
Bruizer 6th Jun
I don't have pirated music (I think) but that was how I interpreted things.
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@Bruizer

Do you get to keep all those tracks or do they mysteriously disappear?
I stopped buying music from MPAA members when they started arresting their customers. It's just safer this way: none of their music, legit or not. Period.
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I think so
oncall 6th Jun
The music industry will probably look at this as it's beter to get paid something than the nothing they are getting now. Bring-em back into the fold in an economically palatable way.
@oncall Have you actually met the music industry? Chances are more likely that somebody's getting their pants sued off.
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Such as?
oncall 6th Jun
@Aerowind

It won't be Apple, they have signed contracts, maybe Google?
Or are you suggesting the premise is wrong and that Apple will provide the music industry with personal information of any persons with questionable data?
"so it?ll take an hour or so to shake the unicorn dust from my ears and scrape the reality distortion effect off the bottom of my shoes."

Arrogant Microsoft creeps.
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Creep? Are you looking in the mirror again?
Will Pharaoh Updated - 6th Jun
@zato_3@...

Remember - didn't your mommy and daddy tell you NOT to do that, because you scare yourself?
@Will Pharaoh
Arrogant Microsoft creep
  • Flagged
@zato_3@...

Everything is relative -- Arrogant Apple cult lovers, blind followers and creeps.

Cognitive dissonance much?
https://encrypted.google.com/#hl=en&q=cognitive+dissonance

~~~~~~~~~~
Mistrust the man who finds everything good, the man who finds everything evil and still more the man who is indifferent to everything.
~ Johann K. Lavater, 1741-1801
Well I have 22,000 songs in itunes so yeah I will gladly pay 25 if I can scan and upload my libray, that's like getting 22,000 songs for 25 dollars! not bad... now most of the music was ripped from CD's... I was always borrowing my friends CD's and I worked at a used cd store... I had access to so many cd's..
No, they didn't.
When you buy music, as with all other digital media, you buy the right to keep a copy.
At no point did you get the rights to this, Apple just gave you a different package of the media, but not the rights.
Be that one way or the other, this is an idea worth keeping an eye on.
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Ever heard of "bait-
Feldwebel Wolfenstool 6th Jun
...and-switch"?
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Um, so why would anyone actually buy songs at $10 an album (or $0.99 a pop) when they can just download pirated copies from Frostwire or whatever, and get Apple to take the rap on legalizing it for only 2.5x that?

What I'd like to see is the ability to get access to the songs through iTunes Match without actually having to rip CD's too. If you could just get iTunes to scan a CD, you should be able to get access to the downloads by paying your fare and not having the waste time in ripping. The ripped songs are going to get replaced anyway.

What's interesting about this is that iTunes on iCloud only supports 10 devices, but iTunes Match is DRM-free.
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sure
landsw Updated - 6th Jun
unicorn dust eh? i'm sure we'll see a real unbiased review when you get around to it. you might want to scrape some of that other stuff off the bottom of your shoes while you're at it. that stuff you spread so naturally.
@landsw Sensitive, ain't we, MacTard?
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Um... no.
UrNotPayingAttention Updated - 6th Jun
For $24.95, you let Apple sift through your library, and 3-6 months from now, when the next iTunes update occurs, and you have to once again accept the EULA... there will be small inclusion that Apple maintains the right to share/sell part of the user's info with appropriate 3rd party agents. Namely, the RIAA.

Remember, we are talking about the bunch that literally sued for more money than existed in the world... you think not even a year later they are going to settle for $24.95 per person, per year?

Or, maybe Apple doesn't share the info w/ the RIAA... maybe in a year or two, the RIAA convinces some Dumas Judge to submit a subpoena for Apple's info; and Apple has to hand over all the user records for songs Apple 'matched'? Whether those tracks were acquired from Kazaa, Limewire, or a legitimately purchased CD?!

I don't see me taking advantage of this service, at any price. (But, that goes for Amazon, Dropbox, etc., etc., etc.,)

There's a saying about if something is too good to be true...
@chmod 777

Until that day comes, I'll worry about crossing that bridge later.
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No... actually
UrNotPayingAttention 7th Jun
@kenosha7777

When (if) that day comes, you will have already crossed that bridge, and found that you can't turn back.

The time to worry about it is now; and, not subscripe to this service just because "it's Cupertino's latest product". But the same goes for Amazon, Dropbox, etc.
@chmod 777

im with you on that one
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A different side effect.
BobsYourUnclw 6th Jun
Notice how it replaces the MP3 with AAC. What about people who don't want AAC, go out of their way to reset the default to MP3 as the rip format for each update (somehow, after itunes upgrades I have seen it reset back to AAC).

Hmmm, wonder how pleased if it replaced the FLAC version with AAC too. Anyone know details?
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Pay your money take your choice
use_what_works_4_U 7th Jun
@BobsYourUnclw
AAC - which was developed by Sony, Dolby Labs, Nokia, and others ... is Apples format of choice. They make no bones about it and it is what you get when you buy Apple equipment/software/services, although those products do also support other formats.

If you prefer MP3 (and there are reasons to do so), then don't go with an Apple solution as your file source. If what you want is your files in your format, then look to Amazon or Google or DropBox or ...

It's not like they are trying to hide this from you, not are they forcing you to use the service.

http://en.wikipedia.org/wiki/Advanced_Audio_Coding
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It wasn't a slam...
BobsYourUnclw 7th Jun
@macadam
Just a side effect type thing. I was wondering if there is an "opt-out" of the replacing thing. Personally I prefer MP3 because my car and TV (sd card slot) use MP3 but I don't use iTunes. So this might be something to let people know is a consideration. Cheers.
Where the police would send offers of free tickets to baseball games to associates of criminals they couldn't easily find. The associates would invariably bring the criminals, and the police would arrest them ... ok, maybe not fully accurate, but close enough to get the point ...

So Apple is offering all users of pirated music a basically free way to get non-pirated copies ...

My Grandma used to say "if it sounds too good to be true, it usually is", which was normally followed up by a swift smack to the back of my head ...

Ludo
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Unlikely...
BobsYourUnclw 7th Jun
@Ludovit
If Apple were to work as a stooge for the music industry, the instant word got out, even the most staunchly pro Apple folks would question their choice. I see this as simply something to differentiate themselves from Google and Amazon.
@BobsYourUnclw
I doubt that Apple would play the stooge knowingly but it wouldn't surprise me if sometime in the future the RIAA had a court order to review Apple, Google, and other clouds. If they see what would seem to be large collections of ripped music, they just might ask you to prove you have (or had) the CDs to support ownership.
from other people, i?ve heard the assumption that by them scanning your library, they know the songs youve ripped are somehow pirated and could come in and arrest you. is that a true possibility?
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Please stop calling unlicensed sharing "piracy". Piracy involves ships and scary men with guns aimed at you. Copying a file -- or 25,000 files -- is not "piracy".
http://www.blackgate.net/blog/copying-is-not-piracy/
@bblackmoor@... no...it is theft
Getting back to the real discussion as opposed to the name calling, one question hasn't been answered to my knowledge.

Suppose I buy into the iMatch, pay my $25, get all my ripped (legal or illegal) songs made legal, what happens after year 1. Do I have to continue to pay $25/year or my songs disappear? Or can I stop and keep what I have at that point?

If that was explained, I missed it.
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Like most people I have a lot of music CDs copied to my hard drive for listening when I'm away from home (which is a lot). Most, but not all, of my iTunes songs were purchased because I only wanted ONE song from whatever album it was. And I also added some of the ripped songs from CDs to the iTunes library just for convenience. Does this new Match business affect me in any way?
This is a very smart move by Apple and shows that they have thought this problem through considerably better than their competition. What Apple have done is avoided not only the problem of transferring tens of millions of songs unecessarily up on to their servers when they already have them, but more importantly they have avoided potentially illegal copies ever sitting on their servers. In a years time when the music industry presses Google and others about how many of the songs that were copied onto their Cloud Services by customers are illegal, Apple will either not have this problem, or it will only be on a small scale. That combined with the fact that their considerable bandwidth is being used to deliver songs and services TO their customers, not clogged by getting songs from them is a win-win for them, and their customers. The truth is it is probably a win win for the music industry, who although they would love to get the extra money if they could, failing that would be happier with the prospect of MEGA Servers full of legal copies, not illegal ones.
Well, why not? Mcrosoft offered all the pirates in China a legit copy of windows for the same price for each pirated copy. That was many hundreds of thousands of copies of the OS practically given away by MS. Made me with I was a pirate in China for a little while; I could use a few hundred copies to bring back to the US and sold at that time.
This is what scares me, now there's a big push to put everything into "The cloud" Sounds almost like communism. So in other words in this regard, you actually don't "own" anything, it's just out there in the cloud somewhere controlled by who know who? What a real crappy and frightening concept, but with most of the other draconion ideas people will go right along with it because it's new.
So what is the $24.95 for? I already bought the music, I have it just the way I want it, and now it's going to be converted and I have to pay for that?
1000 songs = 2.5 cents a song. Next year, I add 500 songs and pay another 24.95. 1500 total of $49.90 = 3.3 cents a song. The music industry totally sucks the year after that so I only add 50 songs. Now I've paid 74.95 for 1550 songs which is 4.8 cents a song.
Am I missing something here?
@drumplayr you're the first that properly does the math.... really surprised no-one caught that one before.

Of course I've bought maybe a hundred sngs through iTunes, but to make me pay for songs that I ripped categorized and added artwork for myself?

Just think of the Marketing advantages: they will find out what music is privately ripped by the gazillions that they can not sell properly. This will lead them to ways to determine how to adapt their strategy to make it marketable again... no doubt Apple will have the music industry pay through their nose for this opportunity. It is an enormeous opt-in to have your data scanned and sold on....

And we'll be actually paying for that!!
Wait...so Apple will oh so thoughtfully replace the 45,000 'songs' that I have spent 10 years ripping from my CD's, SACD's and LP's in lossless format with far inferior 256k AAC files? And they will charge me $25/yr for this 'privelege'?

Don't get me wrong, I know most people (especially teens) don't give a rat's patoot about sound quality, but some of us still do, and I don't think that we few want to pay yet more money for yet lower quality recordings. Music is NOT a commodity, no matter what the music industry in its infinite wisdom thinks. Harumph.
@cdiorio@... It's not just teens who don't care. My old ears are shot, likely listening to music too load when I was kid . I can't tell the difference between 256k compression, and a lossless formats. More importantly most of us do not have equipment to expose the benefits of lossless encoding. iPods, with crapy earphones can't even show off the full range of 256k encoding. Furthermore most of what is lost can only be heard by a small percentage of the people anyway. What you really have is a case of 256k encoding is good enough for most people. Congrats on your good ears, i'm jealous.
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Apple on Crack !!
JoeDrt 11th Jun
Sure, no problem !! Let Apple into my house to look at all my goods to see if their legit, and then grant me a "pardon" by, paying them a fee?
Most, and I do mean MOST of todays music sucks MAJOR A$$ !!! I mean, pay to down load Lady CACA, Usher, and TuttanCommon ?!?!?
When you think on it, it becomes an even bigger WOW!

Pay $24.95 for the year, put all your music to rights. THEN go out and download pirated music for the year, at the end of the year you pay another $24.95 and you're completely legal again. WOW, WOW, WOW!

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