Can a new format challenge LEDs for energy efficiency?

By | February 5, 2010, 1:58pm PST

Summary: Can a new display technology challenge the energy efficiency of LEDs?

When it comes to the energy-efficiency of high-definitition displays we’ve been grappling with the various benefits of Plasmas, LCD, DLPs and LEDs. Well, get ready for another acronym, LPDs, which stands for laser phosphor displays.

Prysm, a four-year-old privately held startup in San Jose, California, is touting LPDs as a greener option for those needing laser format displays — whether it’s for a television or for a public video wall. According to the company, its technology consumes up to 75 percent less power than other display technologies depending on the application. Generally speaking, LPDs are being manufactured with low impact in mind in terms of materials, processes and the potential for reuse, says Dana Corey, vice president of sales and marketing for the company.

So, you’re wondering, when can I see this stuff in action?

Corey says the company is completing the first of several products, which will be sold both under the Prysm brand and by original equipment manufacturers with a stake in this market. The first units will include formats that can be tiled and stacked to create the resolution or size that fits the application (such as the public display example shown above).

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Heather Clancy is an award-winning business journalist with a passion for green technology and corporate sustainability issues.

Disclosure

Heather Clancy

Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I am also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I am covering in my blog.

Biography

Heather Clancy

Heather Clancy is an award-winning business journalist with a passion for green technology and corporate sustainability issues. Her articles have appeared in Entrepreneur, Fortune Small Business, The International Herald Tribune and The New York Times. In a past corporate life, Heather was editor of Computer Reseller News, where she was a featured speaker about everything from software as a service to IT security to mobile computing.

Heather started her journalism life as a business writer with United Press International in New York. She holds a B.A. in English literature from McGill University in Montreal, Quebec, and has a thing for Lewis Carroll.

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