Need ideas for Green IT initiatives? Forrester shares a few

Need ideas for Green IT initiatives? Forrester shares a few

Summary: I didn't choose to blog about part one of this Forrester video series on Green IT, because it was pretty basic, but Part 2 challenges IT managers to evolve their thinking about what green IT means. It also includes a couple of examples that might help evolve your own company's policies and processes.

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I didn't choose to blog about part one of this Forrester video series on Green IT, because it was pretty basic, but Part 2 challenges IT managers to evolve their thinking about what green IT means. It also includes a couple of examples that might help evolve your own company's policies and processes.

In the approximately 6-minute commentary, Forrester analyst Doug Washburn reminds us that more than 55 percent of corporate electricity consumption comes from outside the data center. Although this usually is the focus of most IT-related energy efficiency initiatives. Washburn cites several specific "case studies" of how green-related IT initiatives can save money, including one that illustrates how changing approaches to asset recovery can save staffing costs AND help companies eke at least a bit of money out of older equipment.

If you feel like catching Part 1 of Washburn's series, it's here on ZDNet blogs in the Forrester channel.

Topics: Data Centers, IT Employment

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  • RE: Need ideas for Green IT initiatives? Forrester shares a few

    Thanks for the post Heather (this is Doug Washburn, the Forrester analyst in the video).

    For those interested in part 1 of the video series on the business justification for green IT, go here http://blogs.forrester.com/doug_washburn/10-05-21-evolution_green_it_forrester_video_series_part_1.

    What can you expect? In short, while corporations and governments are not in the ?business? of being green, environmentally sustainable strategies can be an effective way to achieve financial and political ends.

    I further explain this in the video and then give some examples of how green IT is helping leading organizations ? like Sprint, AT&T and Tesco ? save $20m, $12m, and achieve a 17% reduction in fuel consumption, respectively.
    dwashburn@...