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Survey: Green IT issues carry heavier weight

By | April 20, 2011, 8:49am PDT

Only 20 percent of companies have any kind of green technology procurement and management budget, but the issue of green as it relates to IT strategy carries more weight this year than last year.

That’s according to the second annual Green IT and Insights Study from CompTIA, a non-profit trade association for IT professionals. In the previous survey, just 9 percent of the respondents rated “green IT” as one of their top organization priorities. That number was 37 percent in the latest study and CompTIA expects it to rise to 54 percent by 2013. The survey accounts for the responses of 650 IT and business executives who are involved in green initiatives. The respondents came from the United States, the United Kingdom and Germany.

What exactly is meant by green IT? CompTIA suggests that is one of the challenges in quantifying this movement. Here are a number of concepts that the survey respondents associated with being green. The percentages cited is the percentage of respondents who “strongly associated” a given concept with being “green.” I am only citing the responses that got at least 50 percent.

  • Reduced energy consumption (67%)
  • Recycling obsolete products or waste (63%)
  • Paperless (58%)
  • Eliminating hazardous substances in products (58%)
  • Product design optimization (55%)
  • Sustainability (52%)
  • Carbon footprint (51%)
  • Leveraging IT to reduce business travel (50%)

As you might expect, the larger the company, the more apt they were to have a green strategy of some sort. In fact, they were twice as likely as smaller companies to have a comprehensive green strategy. Overall, here’s what your peers are saying about their green IT priorities over the next two years.

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Heather Clancy is an award-winning business journalist with a passion for green technology and corporate sustainability issues.

Disclosure

Heather Clancy

Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I am also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I am covering in my blog.

Biography

Heather Clancy

Heather Clancy is an award-winning business journalist with a passion for green technology and corporate sustainability issues. Her articles have appeared in Entrepreneur, Fortune Small Business, The International Herald Tribune and The New York Times. In a past corporate life, Heather was editor of Computer Reseller News, where she was a featured speaker about everything from software as a service to IT security to mobile computing.

Heather started her journalism life as a business writer with United Press International in New York. She holds a B.A. in English literature from McGill University in Montreal, Quebec, and has a thing for Lewis Carroll.

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RE: Survey: Green IT issues carry heavier weight
kollywolly 22nd Feb
@logicalis Thank you a lot for the piece, i saw slightly dissimilar point of view at http://edproblemsolver.com
Antoine
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Thanks for the article, Heather. After reading this, I thought you and your readers might find this information useful; it's about how to reduce IT waste, http://bit.ly/fic6IQ
@logicalis Thank you a lot for the piece, i saw slightly dissimilar point of view at http://edproblemsolver.com
Antoine

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