Microsoft Dynamics Goes for the Mid-market (Again)
Microsoft’s on-again, off-again flirtation with the high-end of the enterprise software market is off – again. The current thinking, the product of the latest massive shift in the leadership team of Dynamics, is that the lower to mid-market is the place to be, and Microsoft plans to be there to the exclusion of the massive, global enterprises that represent the tip of the customer icebergs – and an enormous revenue stream – for both SAP and Oracle.