iPod - Death by media
Go back a year and there was nothing that Apple could have done that wouldn't have earned them countless column inches of praise in the media. I'm pretty sure that Steve Jobs could have launched an empty cardboard box and, as long as it was white and had the familiar Apple logo on the front, pundits would have hailed it as remarkable. It seemed that Apple couldn't do anything wrong. But over the past few months, there's been a noticeable change in how Apple and their products are being reported.