AMD to challenge Centrino with Puma platform

AMD to challenge Centrino with Puma platform

Summary: In a web-streamed press event AMD unveiled Puma, its new third-generation mobile platform.

TOPICS: Processors, Hardware

In a web-streamed press event AMD unveiled Puma, its new third-generation mobile platform.

AMD to challenge Centrino with Puma platformPuma is based on AMD’s Griffin processor (the official name for this is Turion Ultra) and the RS780M chipset. All Puma based products will be based on this hardware, along with a WiFi adaptor and an optional graphics card.  Griffin processors, which will be a dual-core offering, will be equipped with 1MB of L2 cache per core and support up to 8GB of DDR2-667 and DDR2-800 SODIMM RAM. 

Core to Puma is energy efficiency, and to help achieve a balance between efficiency and power each of the cores of a Griffin processor will be able to run at different speeds, and will be able to shift speeds while executing threads.

The RS780M chipset is fully-featured and comes with an integrated DirectX 10 graphics support which AMD claim is up to five times faster than Intel's X3100 IGP. Both HDMI and HDCP + Audio is supported, and the chipset can support two display controllers.

The platform will also feature PowerXpress technology which allows the system to switch between external and integrated graphics when changing between AC and DC power without the need for a reboot.  Also, Hybrid CrossfireX allows the integrated graphics hardware to work in tandem with the separate graphics controller to offer more power for gamers.

Puma-based notebooks will be available towards the end of Q2 and prices will range from $699 to $2,500.

Topics: Processors, Hardware

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  • As long as it performs Phenominally better than its counterpart

    I would be happy to buy into it in a heartbeat.

    But right now, the only things phenominal about AMD are their prices.
  • RE: AMD to challenge Centrino with Puma platform

    Hybrid CrossfireX sounds interesting...I guess it has been a case in the past of using the onboard graphics or upgrading and getting a seperate graphics card. This technology seems to offer an added bonus in the graphics department.

    I gues it shows that there are a lot of different angles AMD and Intel can compete on in the processor/platform market rather than just the raw processor speed or energy use that we usually seem to focus on...
  • Call me they can produce it

    My faith in AMD meeting their claims is not high.
    • AMD has a good history

      AMD has traditionally delivered good products, and good price/performance ratio as compared to Intel. Several of my PCs have had AMDs, and I've gotten good prices and good performance. My current Dell laptop has an AMD Turion screams, albeit it runs a bit hotter than I'd like.

      I like the fact that Intel, AMD, and Sun are now emphasizing putting out chips that run cooler and more efficiently. It makes sense, because we're at a speed saturation point - it's hard to tell the speed difference between a 2GHz dual core and 2.6Ghz dual core (or even a 3GHz).

      And I'm really pulling for AMD, because it's best for all of us if Intel has healthy competition. I'm not against Intel at all, but if AMD dies, Intels products will start to lag, and prices will go up, and Intel's customer focus will go by the wayside.

      But with a healthy AMD around, Intel has to stay on it's toes, put out great products and reasonable prices.

      That is the way of business. Competition is essential.