I'm a PC: We don't say the "V" word any more

I'm a PC: We don't say the "V" word any more

Summary: New Apple ads are out, and rather than telling us anything about Apple or Mac OS they poke fun at Microsoft's latest ad campaign.

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New Apple ads are out, and rather than telling us anything about Apple or Mac OS they poke fun at Microsoft's latest ad campaign.

Here, take a look:

Bean Counter - This ad takes a poke at Microsoft's $300 million ad campaign. I wonder how much these new ads are costing Apple? Hmmm ...

"V" Word - This ad points out to viewers how Microsoft is shying away from the word "Vista."

[poll id=383] 

It doesn't matter whether you like Vista or hate Vista, the fact that the name is tarnished is now inescapable. If Microsoft's Mojave Experiment proved anything, it was how toxic the "V" word had become. And Microsoft knows this, hence the focus on the word "Windows" in the latest series of ads, and the decision to name the next version of the OS Windows 7.

It's now time for Microsoft to do what car makers and antivirus companies have been doing for years - put the old stuff into a new wrapper, slap on a new name, and hope that people don't catch on.

Topics: Operating Systems, Apple, Hardware, Microsoft, Software, Windows

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67 comments
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  • By any other name...

    sh*t is still sh*t.

    Nothing will change that.

    Still more users will leave the Bloatfarm; HP, Dell and
    Lenovo will do what ever they need to do to put daylight
    between themselves and the Bloatfarm.
    Jeremy W
    • Right. You have never been correct before

      why do you think your latest "prediction" will improve in accuracy?

      But as many say about your posts: [i]sh*t is still sh*t.[/i], so at leat you finally scored a correct answer on [b]something[/b] ;)
      GuidingLight
  • I Wonder....

    "It?s now time for Microsoft to do what car makers and antivirus companies have been doing for years - put the old stuff into a new wrapper, slap on a new name, and hope that people don?t catch on."

    I thought Adrian, you of all others would not be so critical of Windows 7, even before it is released. I for one have high hopes from it. Even if it manages to be a 'better Vista', i think thats enough. And moreover, apart from McAfee and CA, which other security Giant have you seen putting old stuff in new wrapper?
    iravgupta
    • Norton aka Symantec perhaps ?

      ... to answer your question
      dcdavy
  • I dislike Apple even more than Microsoft, but I love the ads

    Apple is, of course, a horribly restrictive company towards it's customers. Nasty as can be, even worse than Microsoft. Plus they make their customers pay through the nose.

    But they make great ads, I love them! :-) Thanks for pointing out that there are new ones available.
    pjotr123
    • My sentiments exactly....

      [i]But they make great ads, I love them![/i]

      I'm a PC guy, but I love the Apple ads.
      MGP2
    • I concur concurrently.

      Corporate Apple makes MS look good, even compared to the 1998 MS. The ads, though, they are great. How is it that MS can always find the worst ad agency every time?

      TripleII
      TripleII-21189418044173169409978279405827
      • The old wisdom was that...

        Microsoft was a lousy technology company, but great at Marketing. Now that users are getting more sophisticated, they seem to be floundering a bit.

        I believe that the first ad with the stack of money for advertising is closer to the mark than many have already speculated.
        SpikeyMike
  • XP Rules

    Vista is the new Windows Me. I'll wait for Windows 7. Untill then, XP rules.

    I love apples' I'm a PC series of ads (not so much the British versions). John Hodgman is hilarious. A great Bill Gates/Microsoft caricature.
    joaolcbarros
    • I like Vista

      I like Vista, and haven't had any problems with it. New ME? I don't think so. Vista is stable and secure, and introduced a host of new features to the operating system.

      Even my 15 year-old daughter prefers it to XP. Of course I didn't try to install it on a Penitium II with 256 MB ram. Windows 7 is built around the same core as Vista, and is making it out of the gate fairly quickly (development cycle time).
      medezark1
      • That's probably because you actually use it...

        ...unlike most of the critics here.
        Sleeper Service
        • No Doubt

          I know many people, a little over 20 to be exact, that are not techies and just use it for what they need to and I never hear a problem out of them and no complaints to the matter. Some people are just so caught up in their little minds to think outside the box and realize that the world is not just what they see or hear. My experiences have contradicted so many on here, I start to think these people are flat out trying to make a anti-vista campaign out of driver issues from the time of the release, and that was 2 years ago. Stop dwelling on the past and move forward people. Things are alot different in the real world.
          OhTheHumanity
        • Exactly

          I use Vista and I like Vista. It runs well, runs stable, works with the applications I use, and generally have no issues with it. I think that many Anti-Vista people on here do not use Vista or Used it for like 10 mins and said they hated it and downgraded without knowing the truth.
          bobiroc
      • MS employee likes Vista

        ... no wonder, if Micro$oft paid my bills, I'd love Vi$ta too
        dcdavy
    • D'Oh Re: ME

      Right after release, I thought that Vista was another ME, but I
      haven't thought that in many months. I think the large
      difference is that ME was the last os of a line Microsoft was
      abandoning and there was no interest in fixing it. Vista is an
      in between product, and Microsoft has attended to Vista's
      shortcomings.
      DannyO_0x98
      • Completely off the mark

        Your remarks indicate complete and utter lack of understanding. The only way you can draw reasonable parallels between ME and Vista is in the public perception (which is wrong. ME was actually a piece of garbage). That's where all similarities end.
        ibarskiy
        • Did you even read his post?

          Or just the first sentence? (That would be my guess.)
          MGP2
          • Sure I did

            At no point did he really differentiate anything but MS's support strategy, when there are fundamental differences in what each product represents (aside from the support strategy)
            ibarskiy
    • If Vista is ME and you're waiting for 7...

      [i]Vista is the new Windows Me. I'll wait for Windows 7. Untill then, XP rules.[/i]

      ...then 7 will be the new new ME.

      [b] Ballmer: ?Windows 7 will be Vista, but a lot better?[/b]

      http://blogs.zdnet.com/microsoft/?p=1645
      MGP2
  • RE: I'm a PC: We don't say the

    The apple ads are entertaining but I feel they are basically lies. They are doing their job because people tend to believe them when they say Vista is full of problems. I don't know maybe I and the 100's of PCs that I have worked on with Vista that have no problem must be exceptions. The OS IMO performs well, offers good features to enhance productivity and runs my software. In fact the only issue(s) I have had and seen are trying to get drivers for older hardware (usually items in the 4 - 5 year+ old range) and older applications. I feel this was to be expected and do not blame Microsoft on that. I cannot see how people can expect an OS to be compatible with everything forever and make an OS responsible for providing drivers for every piece of hardware no matter how old it is. But that is what all the bitching seems to be about and so far every "problem" I have had that a customer told me that their friend told them about Vista I have pretty much disproved.
    bobiroc