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Hardware 2.0

Adrian Kingsley-Hughes

MS buys Skype - Does this make you more or less likely to use the service?

By | May 10, 2011, 11:37am PDT

Summary: Unless you’ve spent the past few hours in a cave, on Mars, with your fingers in your ears humming loudly, you’ll have heard that Microsoft has bought Skype in a deal worth $8.5 billion. How will this affect YOU?

Unless you’ve spent the past few hours in a cave, on Mars, with your fingers in your ears humming loudly, you’ll have heard that Microsoft has bought Skype in a deal worth $8.5 billion.

How will this affect YOU?

Now, I’ll leave it to others to speculate as to what this deal will mean for Microsoft and Skype, and what will come of it over the coming months and years. However, I am interested in what this deal might mean to users of Skype in the short term.

First off, Microsoft CEO Steve Ballmer has confirmed that Skype will remain committed to providing the service to non-Microsoft platforms, which is a good thing. So there’s no worry that Skype will suddenly go dead on your particular non-Microsoft device.

OK, so my first question is this … does Microsoft having bought Skype make you more or less likely to use the service?

Poll

Does Microsoft having bought Skype make you more or less likely to use the service?

Back in March of this year (mere weeks before Microsoft finalized the purchase price for Skype), the company announced that it was bringing ads to the Skype client. Some people were upset by this change (people don’t like change), others accepted it. I think that the timing is interesting though, especially given how ad-ladened Microsoft offerings such as Windows Live Messenger have become.

Flash-forward to today, and during the press conference Ballmer mentioned that Skype is great for connecting all sorts of people, for example, school meetings, PTA meetings, family reunions, that sort of thing.

Hmmm … one of my long-time complaints about Windows Live Messenger has been the seizure-inducing ads that it insists on displaying (there are ways to make them go away, but each product update means having to repeat the process). I try to avoid using Windows Live Messenger for this reason (I’m also no fan of the crap like nudges and winks built into it either, but that’s another matter). With that in mind, I fired up Windows Live messenger to check out what quality ads it had in store for me today. Here are the first two ads I got:

Yeah, perfect for school meetings, PTA meetings and family reunions. Just perfect.

Poll

Does the prospect of more (low quality ads) of Skype bother you?

I’ll admit that I’m not a big Skype fan (or VoIP, FaceTime or video calling in general for that matter). I find the call quality variable and when you throw video into the mix things get really messy. Most of my Skype calls begin and end (usually ending abruptly) with copious amounts of profanity. When it works, it’s magic, but when it doesn’t, it’s painful. I get the appeal of making free calls to others, and I get the appeal of cheap calls, but it’s far from perfect.

But still, some 170 million people use Skype every month, and there are some 600,000 new registrations daily. So there’s interest. But here’s my question … if people can already sign up and start using Skype for free, what does Microsoft think it can bring to the table to encourage more people to use the service, especially if that involves people buying new hardware and software?

Poll

Can Microsoft take Skype to the next level?

So, what do you think? Where’s Skype headed?

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Topics

Adrian Kingsley-Hughes is an internationally published technology author who has devoted over a decade to helping users get the most from technology.

Disclosure

Adrian Kingsley-Hughes

All opinions expressed on Hardware 2.0 are those of Adrian Kingsley-Hughes. Every effort is made to ensure that the information posted is accurate. If you have any comments, queries or corrections, please contact Adrian via the email link here. Any possible conflicts of interest will be posted below. [Updated: February 23, 2010] - Adrian Kingsley-Hughes has no business relationships, affiliations, investments, or other actual/potential conflicts of interest relating to the content posted so far on this blog.

Biography

Adrian Kingsley-Hughes

Adrian Kingsley-Hughes is an internationally published technology author who has devoted over a decade to helping users get the most from technology -- whether that be by learning to program, building a PC from a pile of parts, or helping them get the most from their new MP3 player or digital camera.

Adrian has authored/co-authored technical books on a variety of topics, ranging from programming to building and maintaining PCs. His most recent books include "Build the Ultimate Custom PC", "Beginning Programming" and "The PC Doctor's Fix It Yourself Guide". He has also written training manuals that have been used by a number of Fortune 500 companies.

Adrian also runs a popular blog under the name The PC Doctor, where he covers a range of computer-related topics -- from security to repairing and upgrading.

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I think your Polls will not be representative for a large % of skype users
T'sais 26th May 2011
I mean, I voted, but I know the gazillion users in developing countries in Africa, Asia, South America will not even know MS bought Skype till the program title changes to MS-Skype or something. And even then, they may have no clue that it wasn't always owned by MS. And if they did somehow find out, they won't care; to those that recognize MS, its that nice company that gives them a cheap operating system they can buy at the local mall for less than a dollar.
So MS owns skype, they change nothing, it worked great in the past which is why I use it, so why would it matter?

That's a pretty stupid question. Would you quit eating Frosted Flakes if Post bought Kelloggs?
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Depends on what you think of the company
John L. Ries 10th May 2011
@Bill Pharaoh
I do see MS-fans push the notion the consumers should be vendor-neutral, but I can't be and I doubt you are either. If a vendor has a long history of trying to exterminate the competition by whatever means it can get away with, I don't feel good about patronizing it. It's my money, and therefore my call.

BTW: Post is owned by General Foods which is owned (last I checked) by Philip Morris. It bothers some people to patronize a tobacco company, others it doesn't. Make up your own mind and let others do the same.
@John L. Ries: ... Microsofts moves back-end of enterprises it bought from Unix/Linux software to its own Windows Server. It was a real mess when HotMail moved that way.

So not only seizure-inducing advertisements may appear, but also stability of Skype may worsen.
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That's not the question you should ask
ScorpioBlue 10th May 2011
@Bill Pharaoh
Do you really believe they're gonna leave it the same? That they'll be no change? That they'll pick up and lose millions on it each month the way eBay did?

If you really believe that, then I have some crapware I'll sell ya. Any color you like.
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Right, and ignore promises to the contrary
Richard Flude 10th May 2011
MS doesn't support other platforms well, or at all if you refer to a timeframe of more than a decade.

They've talked of supporting WMP, IE, etc on other platforms only to dump these users eventually. They've even threatened to dump Mac Office at a time when it was making them millions!
@Richard Flude - If I'm not mistaken it is MS Office that is the best selling application for Macintosh forever and if Microsoft hadn't been willing to invest a few hundred million in Apple some time back they might not be here today. I guess that shows a lack of support for other systems???
@Walthy
I seriously doubt M$ Office for the Mac is keeping Apple alive for the moment. If the need is there, they can run regular M$ Office using Parallels if they have to.
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facts, anyone?
T'sais 26th May 2011
@ScorpioBlue

Maybe get your facts straight: eBay did earn Money with Skype. Just not nearly enough to make up for the retarded amount of money they paid for it lol. And now Ballmer... Muahaha He should be a cattle rancher and not a software exec
@Bill Pharaoh
I welcome it if they further the integration into Windows Messenger, Hotmail and Phone.
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@Bill Pharaoh
2 things. First. I see changes for free version of Skype. I'm sure MS will push people to use something you have to pay for or you'll be overloaded with Adds. Second. MS will use this on WP7 phone as default Video chat software, instead of building a brand new one.
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Message has been deleted.
itguy08 Updated - 10th May 2011
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I uninstalled the Windows version...
John L. Ries 10th May 2011
@itguy08
...but I'm keeping it on my Android and my Linux box.
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Message has been deleted.
Bill Pharaoh Updated - 13th May 2011
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What I do at work...
John L. Ries 10th May 2011
@Bill Pharaoh
...and what I do when I'm off duty are two different things. I use MS software to the extent the conditions of my employment require me to do so. What I run on my own time and how I spend my own money is my own business, not my employer's.
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Good point, John L. Ries
ScorpioBlue 10th May 2011
I use Windows because I have to. That doesn't make me a fan of the company or what they do.
@Bill Pharaoh

Why not? Vendor neutral solutions that don't lock you in benefit businesses. You can move among various platforms easily if/when conditions change.

Using Microsoft makes sure you stick with them for everything and makes moving from them painful and cost prohibitive.

Smart businesses realize that agility is important and drives low cost.
@itguy08
If it is working for you now, it makes no sense to get rid of it. Can you give a better reason beside "I hate Microsoft"??
@Orangy
Cause I can get similar functionality from AIM, my VoIP phone, FaceTime, Frring, etc.

Again, why would I use Skype?
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Message has been deleted.
bobiroc Updated - 10th May 2011
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Much the same can be said regarding your comments
ego.sum.stig@... 10th May 2011
Or don't they count, and only his do?
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its not a silly question
Tal Beno 10th May 2011
- I just canceled my 2 skype subs. And I am not alone.
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You won't be missed.
Bill Pharaoh Updated - 10th May 2011
@Tal Beno
look if some tiny minority wants to leave thats fine, go with a second rate offering. I personally don't shop certain stores because of their dealings, so I'm with you there.

But MS is allways at the top of the lists of most repected companies in the world, and sales of their products are syill in the Billions, so the vast majority could care less, just the ABMers.

Yet I bet you would scold me if i said I don't buy Apple products because of their attitude towards people.
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Yes you will
ScorpioBlue 10th May 2011
@Bill Pharaoh the fact that you responded to him means he will be missed.

Once again, Microsoft's track record of gobbling up companies (and what they do with them afterwards) speaks for itself. When you're already 90% gatekeeper to the internet, that puts them in a class all by themselves.
@Bill Pharaoh
"But MS is allways at the top of the lists of most repected companies in the world, and sales of their products are syill in the Billions, so the vast majority could care less, just the ABMers. "

So for 2011 they were #9 (Apple was #1):
http://money.cnn.com/magazines/fortune/mostadmired/2011/index.html

For 2010 they were #11 (Apple was #1):
http://money.cnn.com/magazines/fortune/mostadmired/2010/full_list/

For 2009 they were #10 (Apple was #1):
http://money.cnn.com/magazines/fortune/mostadmired/2009/full_list/

Want me to go on? Microsoft is doing well but is not at the top. That would be places 1-5.
@Tal Beno

Do you always have knee-jerk reactions like this? If you do I truly feel sorry for you.
@Tal Beno

I'm willing to bet you didn't and are just saying so.
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Why would it change anything
bobiroc 10th May 2011
If Skype remains pretty much the service it is now or has the potential to work better with other technologies because of this move then what is the big deal.

Too many people and bloggers are making a big deal over this. Do you guys feel better writing 50 blogs about the same thing just to get people to bring out unnecessary hate?

Now if by some long shot chance Microsoft changes the service or puts unwarranted restrictions on it then maybe show a little disgust but until then grow up. There is no evidence to support that and in fact much of the information is in the contrary stating that they intend to improve the service by making it more compatible with devices to get people more connected. At the very worse they may rename it. Oh My wouldn't that be horrible. Some people are very sad individuals indeed.
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In other words...
John L. Ries 10th May 2011
@bobiroc
...Forget the last 20 years of MS history.

There are reasons why MS is disliked. *You* may not regard them as valid, but others do and will act accordingly.
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I am worried that Microsoft will "improve" Skype to the point that it is no longer simple to install and use. If they do what they usually do they will turn it into an enterprise product requiring more effort than it is worth. People will simply switch to whatever comes next.
I'm more inclined to try it now that Microsoft bought it. Really, Microsoft is not going to change things with the Skype client. There is a lot of unnecessary fuss over this acquisition, but I'm betting its the right deal for both companies.
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Prediction
John L. Ries 10th May 2011
@LoverockDavidson
You will be one of the many MS-fans applauding when MS *does* change the client, especially if MS drops support for all platforms, except for Windows and OSX.
"Does the prospect of more (low quality ads) of Skype bother you?"
you know that question only begs one answer and you know it. jeez.
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Actually I like this idea...
Ben_E 10th May 2011
If they can bring integration with MS social services such as Live and Kinect Video it could be great. Cross platform communication between Microsoft Messenger and Skype and XBox w/Kinect removes many artificial barriers to face to face video communications.

Let's drop the hate and think of the possibilities? For instance, MS Messenger on the Mac is rubbish, nowhere near as good as the Windows Client, but Skype is equally good on both platforms. If Skypes tech for video comms replaces the existing tech on both platforms it's a win win for consumers, surely?
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How will mobile providers react?
keebaud@... 11th May 2011
The logical move for Microsoft would be to tie Skype into Windows Phone 7. I wonder how they will deal with the inevitable backlash from the mobile providers?
I will continue to use skype for now, I'm in wait and see mode. Given MS track record I'll be looking elsewhere in the meen time. I gave up on MSN
If MS has half a wit they will keep it cross platform otherwise you have just witnessed how to set fire $8.5bn.
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Interesting
mtgardenghi 11th May 2011
But this could mostly be a ploy to integrate the technology into MS Lync and other VOIP based services. It may not directly affect Skype in any near term.

Anyway, what MS seems to miss is that people don't mind the Google text ads, but these in your face ones are annoying.
I've tried Skype several times and have always been disappointed. It can't get any worse. If Skype is getting 600,000 new users per month and they have 170 million users, I suspect there is a lot of churning, a lot of unhappy users, and lots of people like me who try it every year or so to see if it has improved.
I mean, I voted, but I know the gazillion users in developing countries in Africa, Asia, South America will not even know MS bought Skype till the program title changes to MS-Skype or something. And even then, they may have no clue that it wasn't always owned by MS. And if they did somehow find out, they won't care; to those that recognize MS, its that nice company that gives them a cheap operating system they can buy at the local mall for less than a dollar.

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