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Topic: Nokia

Nokia unveils first Lumia 800 commercial

Summary: What do you think?

Adrian Kingsley-Hughes

By for Hardware 2.0 |

Nokia is getting ready to blitz TV screens in the UK with commercials for its first Windows Phone handset.

Take a look at this commercial for the Lumia 800 ...  what do you think?

This commercial will begin rolling in the UK shortly, and is aimed at the under-thirty age group.

Nokia is expected to start rolling out similar commercials in the US later in the year in preparation for the 2012 launch of the handsets.

Does it make you want to spend money on a Windows Phone-powered Nokia handset?

Topics: Nokia, Hardware, Mobility

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16 comments
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  • RE: Nokia unveils first Lumia 800 commercial

    I could not tell it was a phone commercial until the 55 seconds mark. By that point I had already lost interest in the Ad. Because the ad make no reference to the fact it is a Windows phone a naive watchers might come away thinking the Nokia is a stand alone smart phone with no ecosystem beyond the world of Nokia.
    YaBaby
    Reply Vote

    • What The Fuq Are We Advertising, Again?

      @YaBaby Exactly what I thought. It's like they're trying to distract attention away from the phone itself. Also note no mention of Microsoft or Windows--clearly something else to be ashamed about, otherwise why not trumpet it?
      ldo17
      Reply Vote

      • <a href="http://www.tran33m.net/vb/">2012</a>

        @ldo17 Lumia is absolutely stunning, don't know when are they launching in US. I would love to get one of those. As for this ad, I liked it, its much better than Microsoft ads and it was not at all boring as other fellow readers have complained.
        ytaa1
        Reply Vote

    • RE: Nokia unveils first Lumia 800 commercial

      @YaBaby Full agreed about nokia. It's a real product.
      <a href="http://www.hayatbilgisi.gen.tr">hayat</a>
      morduhan
      Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    I like it, it kept my interest with the variety of things you don't see every day and waiting for the next one. This commercial is a metaphor for WP7 in that its not an ordinary phone.
    LoverockDavidson_-24231404894599612871915491754222
    Reply Vote

    • RE: Nokia unveils first Lumia 800 commercial

      @LoverockDavidson_
      There's a good point. They're selling a metaphor. Though, how can you tell from the ad that the device is a phone?
      DannyO_0x98
      Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    Caught my interest even knowing it was a Nokia Commercial. A big departure from other commercials and I liked the fact it showed tiles (design) but gave you just the image.

    Nice start.
    rhonin
    Reply Vote

  • Good for a web ad, not for TV. I'd rather see what the phone can do.

    Show the navigation system, the facebook/twitter integration, the voice commands, etc.
    Johnny Vegas
    Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    It is awesome but definitely not for US market.
    paul2011
    Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    As a 30 second stream of visuals I think it's pretty cool. I think the copy is weak, in that, indeed, who does say what the pictures show isn't true. (I thought it was a bit strange that the eggs and bacon formed a skull and crossbones, but I guess I am supposed to think of cool pirates first and not poison. Important tip, kids, pirates do not drink Drano.)

    I guess via the transformation into tiles, the suggestion is that the phone will show us the amazing, but it isn't clear how we see the amazing, how does this particular phone show us amazing that another phone cannot, or how the world I pay attention to, which is nice but generally routine, suddenly becomes amazing because it's on my Lumia.

    A good looking phone with a good looking interface that is wired into social network things. Showing users connect, easily, with their people with the phone and Metro is too pedestrian an idea?
    DannyO_0x98
    Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    I used to only buy Nokia phones until Android was released. This new deal may be what it takes for me to give Windows Phone 7 (what a terrible name) a shot.

    POLL: Will Nokia's new Windows phones help it break into the smart phone market
    Vote: http://www.wepolls.com/p/4480116
    zadocpaet
    Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    Lumia is absolutely stunning, don't know when are they launching in US. I would love to get one of those. As for this ad, I liked it, its much better than Microsoft ads and it was not at all boring as other fellow readers have complained.
    animageofmine1
    Reply Vote

  • Does it make you want to buy a Windows Phone-powered Nokia handset?

    No.
    ssaha
    Reply Vote

  • Does it make you want to spend money on?

    I didn't relate to the video, it was like a hodgepodge. The video had nothing to do with the phone until after the time at which I would have flipped the channel away from the silliness.
    opcom
    Reply Vote

  • RE: Nokia unveils first Lumia 800 commercial

    Yes, I wanted one before the ad. Best ad I've seen dealing with MS since Jerry and Bill with their Churros.
    EricVM
    Reply Vote

  • Nokia prepares for a comeback, demos a SmartPhone that bends

    A smartphone that really bends was demoed the same day they showed of the Lumia
    Hope Nokia manufactures it
    http://thetechnologycafe.com/nokia-demos-a-smartphone-that-bendsvideo-and-pictures/
    samzbest@...
    Reply Vote
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